Lights, platform, action!

Your foundation for seamless sales and retail execution

Discover how our comprehensive Sales & Retail Execution solution can revolutionize your sales operations by enhancing efficiency, productivity, and strategic planning. Designed to support sales representatives and managers alike, our platform offers robust solutions for pre-sales activities, in-store management, performance tracking, and seamless communication. Experience the benefits of streamlined processes, data-driven insights, and improved customer relationships, all aimed at driving your business growth and success.

How can Sales and Retail Execution help you?

Boost sales with real-time updates and smart recommendations, optimizing store performance with augmented reality and personalized coaching. Stay motivated and track progress with gamified challenges and instant feedback.

Experience seamless automation and enhanced productivity, all in one place.
The best part? It’s so easy to use.

Customer management

Efficient Customer Database Management.
Managing customer databases enables sales representatives to focus on high-potential leads. This targeted approach improves conversion rates and overall sales performance, ensuring that efforts are concentrated where they matter most.

Targeted Market Penetration.

Researching the potential of retail outlets allows for targeted sales efforts. Identifying and prioritizing high-value locations increases the chances of successful market penetration, leading to more strategic and effective sales campaigns.

Expanding Customer Base.

Acquiring and adding new retail outlets with just a few clicks broadens the customer base, driving growth and increasing market share.

Calendar

Efficient Field Activity Planning and Route Optimization.

User-friendly planning field activities and ad hoc optimizing routes ensure sales representatives maximize customer time. This leads to more productive sales visits, higher sales volumes, and better customer relationships.

Prioritization of Critical Tasks.

Displaying priorities helps sales representatives focus on the most critical tasks. This improves efficiency and effectiveness by ensuring that important activities are completed first, leading to better time management and goal achievement.

Flexible Customer Engagement.

A broad range of visit categories (call, phone, email, etc.) allows for flexible and comprehensive customer engagement. This versatility ensures that representatives communicate consistently with customers through their preferred channels.

Sales Activities Planning directly in the calendar

Organized Sales Activities.

This supports efficient sales planning by aiding the execution of sales activities. This also ensures that representatives are well-prepared and focused, leading to more effective sales efforts.

Long-Term Growth Support.

This supports strategic planning, which aids in long-term growth and success. It ensures the company is well-positioned to achieve its future goals and maintain a competitive edge.

Regular Review and Adjustment.

Facilitates regular plan reviews and adjustments, ensuring all activities align with company goals and market opportunities. This continuous improvement process helps maintain a competitive edge and achieve sustained success.

Advanced Analysis and Insights

Adaptation to Market Changes.

Comprehensive sales management and analysis enable quick adaptation. This optimizes sales processes and drives dynamic growth by ensuring the company can respond swiftly to new opportunities and challenges.

Informed Strategic Decisions.

Analyzing sales data provides insights into trends and opportunities. This information informs strategic decisions, helping the company to capitalize on market trends and improve performance.

Dynamic Sales Growth.

Dynamic sales growth is supported by data-driven decision-making and agile response to market conditions. This approach ensures the company can continuously improve and grow, maintaining a competitive edge.

Surveys and Merchandising

Valuable Product Performance Insights.

Conducting in-store surveys provides valuable insights into product performance and customer preferences. Gathering this data enables companies to make informed decisions to improve sales strategies and product offerings.

Effective KPI Monitoring.

Creating questionnaires regarding KPIs like availability, facings, shelf share, etc., helps monitor and improve in-store execution. This ensures that products are well-stocked and displayed, leading to better sales performance.

Quick Issue Identification.

Effective in-store monitoring ensures that sales representatives can quickly identify and address issues. This proactive approach helps maintain high standards of product presentation and customer service.

Continuous Improvement.

Gathering feedback through surveys supports continuous improvement and customer satisfaction. This ongoing process helps companies stay responsive to customer needs and market changes.

Assets and Inventories

Accurate Inventory Management.

Proper management of fixed assets and inventories ensures sales representatives have the necessary tools and products to meet customer needs.

Efficient SKU Transition.

Properly transitioning SKUs, samples, or POS materials from warehouses to vehicles to points of sale maintains inventory accuracy and availability, ensuring that products are always available when needed.

Enhanced In-Store Marketing.

Managing POS materials enhances in-store marketing efforts. Ensuring that promotional materials are effectively utilized drives sales and brand recognition.

Reliable Asset Control.

Controlling fixed asset installations ensures all equipment is in place and functioning correctly. This supports efficient operations and reduces downtime, ensuring smooth business processes.

Targets

Aligned Sales Activities.
Setting and controlling objectives helps align sales activities with company goals. This ensures that sales teams are focused on achieving key performance indicators and driving business growth, leading to more cohesive and effective sales efforts.

Accountability and Performance Tracking.

Management by objectives (at representative, store, and network levels) fosters accountability and performance tracking. This helps monitor progress and make necessary adjustments to meet targets, ensuring all team members are on track.

Motivated Sales Forces.

Setting goals and motivating sales forces drive engagement and productivity. This leads to better results as motivated representatives are more likely to achieve their targets, contributing to overall company success.

Orders

Integrated Order-Taking Process.

Integrating the order-taking process reduces errors and speeds up order fulfillment. This enhances customer satisfaction by ensuring that orders are processed accurately and delivered promptly, leading to increased repeat business.

Comprehensive Order Management.

Facilitating the order-taking process at visited stores (direct, indirect, or POSM orders) ensures that all customer needs are met promptly. This comprehensive approach to order management supports seamless inventory control and timely delivery.

Scalable Order Processing.

Processing several million orders monthly demonstrates our scalability and reliability. This capability ensures that high volumes of orders can be handled without compromising performance or accuracy.

Efficient Inventory Control.

Order management supports seamless inventory control and timely delivery. This ensures that stock levels are maintained accurately, reducing the risk of stockouts and overstocking.

Promotions

Maximized Promotional Impact.

Efficient promotion management and monitoring allow for the timely adjustment of promotional strategies. This maximizes their impact and return on investment by ensuring that promotions are effective and well-targeted, driving higher sales.

Large-Scale Marketing Capability.

Supporting several thousand promotions yearly demonstrates our capacity to handle large-scale marketing efforts. This ensures the company can run multiple promotions simultaneously without any issues, enhancing market presence.

Effective Promotion Monitoring.

Monitoring promotion results provide insights into their effectiveness. This information helps refine future promotional strategies for better outcomes, ensuring that marketing efforts are continuously optimized.

Smooth Promotion Execution

Managing and settling promotions at the POS ensures that all promotional activities are executed smoothly and effectively. Implementing promotions as planned enhances customer satisfaction and drives sales.

Cost Control and Budgeting

Adaptation to Market Changes.

Comprehensive sales analysis for sales representatives enables quick adaptation. This optimizes sales processes and drives dynamic growth by ensuring the sales force can respond swiftly to new opportunities and challenges.

Informed Strategic Decisions.

Analyzing sales data provides insights into trends and opportunities. This information informs strategic decisions, helping the company to capitalize on market trends and improve performance.

Cost Optimization with Cost Control.

Full transparency on the cost control strategies helps maximize profitability and efficiency. This ensures that resources are used effectively, leading to better financial performance and sustainable growth.

Dynamic Sales Growth.

Dynamic sales growth is supported by data-driven decision-making and agile response to market conditions. This approach ensures the sales force can continuously improve and grow, maintaining a competitive edge.

Contracts

Strong Customer Relationships.
Managing customer agreements ensures that all terms are met. This fosters strong customer relationships and reduces the risk of disputes, leading to long-term partnerships and customer loyalty.

Clear and Accountable Agreements.

Setting up and monitoring customer agreements provides clarity and accountability for both parties. This ensures all parties understand their obligations and expectations, reducing misunderstandings and conflicts.

Compliance and Performance Tracking.

Regular contract reviews support compliance and performance tracking. This helps ensure that all agreements are followed and that performance is monitored, maintaining high service standards.

Streamlined Administrative Processes.

Efficient contract management streamlines administrative processes. This saves time and resources, allowing the company to focus on core business activities and improving overall efficiency.

Cash Collection

Accurate Financial Transactions.

Supporting cash intake and reconciling with other payment methods like cheques ensures accurate and timely financial transactions. This reduces the risk of errors and discrepancies, enhancing financial control.

Efficient Cash Collection Processes.

Facilitating efficient cash collection processes reduces the risk of errors and discrepancies. This enhances financial control and ensures that all transactions are correctly recorded.

Improved Customer Convenience.

Streamlined payment methods improve customer convenience and satisfaction. This makes it easier for customers to complete transactions, leading to a better shopping experience.

Accurate Financial Reporting.

Regular payment reconciliation supports accurate financial reporting and compliance. This ensures that all financial records are up-to-date and correct, supporting transparency and accountability.

Advanced Pricing

Financial Planning and Resource Allocation.

This function supports cost control and budgeting, aiding financial planning and resource allocation. This ensures all activities are conducted within budget, optimizing resource use and enhancing financial efficiency.

Identifying Savings Opportunities.

Conducts regular cost analysis to identify areas for savings and efficiency improvements. This helps reduce unnecessary expenditures and enhance profitability.

Strategic Planning Support.

Supports budgeting, which aids in strategic planning and goal setting. This ensures that financial resources are aligned with the company’s long-term objectives, supporting sustainable growth.

Justified Expenditures.

Provides financial oversight to ensure all expenditures are justified and aligned with company objectives. This enhances accountability and financial discipline, ensuring that resources are used effectively.

Knowledge Management

Enhanced Collaboration.
Facilitates effective knowledge management within the network, ensuring all team members access the necessary information. This promotes seamless sharing of insights, best practices, and updates, enhancing overall collaboration and performance.

Geographic Division Efficiency.

Dividing the network geographically supports targeted sales efforts and efficient resource allocation. This ensures sales representatives can focus on specific regions, improving coverage and effectiveness.

Consistent Communication.

Ensures consistent communication with representatives, keeping all team members aligned and informed. This improves coordination and execution by ensuring everyone is on the same page regarding goals, strategies, and updates.

Daily Support for Sales Representatives.

Provides daily support for sales representatives, enhancing their productivity and job satisfaction. This ensures that representatives have the tools, information, and support they need to succeed.

Sales Network Management

Unified Sales Efforts.

Manages the sales network to ensure all representatives work towards common goals. This fosters a unified approach to sales activities, enhancing overall performance and ensuring consistency in sales efforts.

Strategic Product Placement.

Supports category management, which helps strategically place products and plan marketing efforts. This ensures that products are positioned effectively to maximize visibility and sales.

Continuous Improvement.

Facilitates proposal and insight acquisition, providing valuable feedback for continuous improvement. This helps refine sales strategies and address any issues promptly, ensuring ongoing enhancement of sales processes.

Up-to-date Sales Offers.

Ensures all representatives can access the latest product information and pricing. This enables them to provide accurate and compelling offers to customers, enhancing the effectiveness of sales pitches.

Upgrade your Asseco Platform

Sales and Retail Execution is just the beginning, yet already remarkable. Explore our advanced features to discover potential upgrades and achieve even greater results.

Sales Excellence

Leave your competition behind – sell more products by embracing technology.

Data Sharing

You already have the data. We have the tools to make the data work for you.

Digital Shelf Recognition

Wave goodbye to manual shelf processes and welcome innovation.

Digital Collaboration

Navigate retailer self-service with ease.

Recommendation System

Let artificial intelligence be your guide 
to optimization and savings.

  • Sales Excellence

    Leave your competition behind – sell more products by embracing technology.

    Enhance in-store execution, maximize sales through optimal product placement, availability, and promotional activities, and empower sales teams with the skills and motivation to achieve their targets.

    Together, we create a winning retail environment that drives success.

  • Data Sharing

    You may already have the data, but we have the tools to make it work.

    A comprehensive solution integrates, cleans, and harmonizes various data sources within an organization. It also incorporates additional data from business partners, markets, distributors, retailers, and legal registries. This process ensures the organization can make informed, data-driven decisions with up-to-date and accurate information.

    No more decisions are made based on incomplete data – you will know about a potential obstacle before it occurs.

  • Digital shelf
    recognition

    Wave goodbye to manual shelf
    processes and welcome innovation.

    Retail is in the detail, but we know that managing details is mundane. Digitizing the process of point-of-sale (POS) standard checks brings a revolution in efficiency. No more manual checks or time-consuming inspections—automation ensures swift and accurate assessments, saving time and resources. Effortlessly helping you avoid compliance issues and maintain a consistent brand image is a neat addition.

    No wonder it’s our clients’ favorite.

  • Digital Collaboration

    Navigate retailer self-service with ease.

    Embark on a journey of digital collaboration, where retailer self-service not only complements but also elevates (or even fully replaces) face-to-face visits at POS. Facilitate communication and coordination among all the parties involved in your supply chain. 


    We won’t just make it look easy; we will make it easy.

  • Recommendation
    System

    Let artificial intelligence be your guide 
to optimization and savings.

    Streamlined processes, reduced errors, and optimized stock levels contribute to a more cost-effective and sustainable business. Your business.

    Discover the full power of our AI-based solutions for compelling insights and actionable suggestions. Your sales teams and valued partners will thank you later. 

  • Digital shelf
    recognition

    Wave goodbye to manual shelf
    processes and welcome innovation.

    Retail is in the detail, but we know that managing details is mundane. Digitizing the process of point-of-sale (POS) standard checks brings a revolution in efficiency. No more manual checks or time-consuming inspections—automation ensures swift and accurate assessments, saving time and resources. Effortlessly helping you avoid compliance issues and maintain a consistent brand image is a neat addition.

    No wonder it’s our clients’ favorite.

  • Digital Collaboration

    Navigate retailer self-service with ease.

    Embark on a journey of digital collaboration, where retailer self-service not only complements but also elevates (or even fully replaces) face-to-face visits at POS. Facilitate communication and coordination among all the parties involved in your supply chain. 


    We won’t just make it look easy; we will make it easy.

  • Sales Excellence

    Leave your competition behind – sell more products by embracing technology.

    You know how to navigate the dynamic landscape of the food industry. We can digitalize your know-how. Our AI-based, customized tools will elevate your sales game and, simply put, make you sell more products.

    No more out-of-stocks… unless desired for marketing purposes.

  • Recommendation
    System

    Let artificial intelligence be your guide 
to optimization and savings.

    Streamlined processes, reduced errors, and optimized stock levels contribute to a more cost-effective and sustainable business. Your business.

    Discover the full power of our AI-based solutions for compelling insights and actionable suggestions. Your sales teams and valued partners will thank you later. 

  • Data Sharing

    You already have the data. We already
    have the tools to make the data work.

    Weave magic as you seamlessly collect demand signals from distribution networks and POS, unlocking fresh insights. Get immediate access to product placement, availability, and visibility, enabling quick decision-making and response to market changes.

    No more troubleshooting – you will know about a potential obstacle before it even occurs.

Clients from 16 industries
and 50 countries

  • Austria
  • Lithuania
  • Latvia
  • Estonia
  • Bulgaria
  • Croatia
  • Czech Republic
  • Slovakia
  • Greece
  • Spain
  • Ireland
  • Poland
  • Austria
  • Lithuania
  • Latvia
  • Estonia
  • Bulgaria
  • Croatia
  • Czech Republic
  • Slovakia
  • Greece
  • Spain
  • Ireland
  • Poland
  • Serbia
  • Switzerland
  • Ukraine
  • Uzbekistan
  • Hungary
  • England
  • Saudi Arabia
  • Australia
  • Belgium
  • Brazil
  • Serbia
  • Switzerland
  • Ukraine
  • Uzbekistan
  • Hungary
  • England
  • Saudi Arabia
  • Australia
  • Belgium
  • Brazil
  • France
  • Netherlands
  • India
  • Canada
  • Kenya
  • Mexico
  • Germany
  • Nigeria
  • Norway
  • Portugal
  • France
  • Netherlands
  • India
  • Canada
  • Kenya
  • Mexico
  • Germany
  • Nigeria
  • Norway
  • Portugal

Let’s talk about new business opportunities

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