Image Recognition in Offline and Online Mode – Which One is Right for You?
Understanding the Two Modes
When choosing Image Recognition, businesses often face a critical decision: Should they opt for an Offline or Online mode? Some may argue that Offline solutions are limited compared to their Online counterparts, while others claim that Online solutions suffer from connectivity constraints.
Our Digital Shelf Recognition solution works seamlessly in both modes, ensuring reliable performance no matter the circumstances.
Offline Mode
Instant Recognition Without Connectivity Concerns
In the Offline mode, the AI model is embedded directly on the device, enabling real-time recognition without internet connectivity. This approach eliminates delays and ensures that analysis happens instantly, on-site, and without dependency on external servers.

Traditional Trade Sales Representative
- Instant shelf recognition enables real-time insights.
- Helps create a compelling selling story (e.g., suggested orders).
- Allows immediate shelf adjustments if out of compliance.


Modern Trade Sales Representative
- Real-time recognition ensures shelf visibility compliance.
- Can instantly validate planograms and take corrective actions.
- Enables fast execution of merchandising standards.


HoReCa Sales Representative
- Many HoReCa locations have poor internet access.
- Real-time insights support for new promotional activities.
- Ensures instant feedback for sales optimization.


Modern Trade Store Employee
- Large stores may have poor internet connection.
- Instant recognition helps in stocking & layout adjustments.
- Provides quick insights into shelf compliance.

Online Mode
Fit for Every Device with Centralized Processing
The Online mode relies on cloud-based processing. When a user captures an image, it is sent to a remote server, where advanced AI algorithms analyze and classify the products. The results are then transmitted back to the user. This mode is perfect for less advanced devices, as the calculations are not done on the device, reducing processing power requirements and ensuring smooth operation.

Price Monitoring 3rd Party
- Recognition results are analyzed in the back office (e.g., Trade Marketing).
- No need for instant data usage on-site.
- Ensures precise and up-to-date competitive pricing insights.


Merchandiser
- Offline mode: Pre-correction store shelf status check.
- Online mode: Post-correction reporting with photos.
- Enables efficient execution of merchandising tasks.


Traditional Trade Store Employee
- Focuses on checking promotional activities.
- Requires data verification from FMCG producers.
- Online mode ensures seamless reporting.

The Power of Choice
A one-size-fits-all approach does not work when it comes to Image Recognition. Businesses operate in varied environments – some with excellent connectivity, others in metal-screened warehouses, remote retail stores, or field operations where internet access is unreliable.
By offering both Online and Offline modes, we ensure that our solution remains flexible, scalable, and capable of delivering value regardless of infrastructure constraints.


Processing Speed
Dependent on network connectivity and server response time
Instant, real-time processing on-device
Connectivity Requirement
Requires stable internet connection speed
Works without an internet connection
Hardware Requirements
It can be used on lower-end devices, as processing is done in the cloud
Requires a device capable of running AI models locally
Use Case Suitability
Best for scenarios where real-time feedback is not critical or connectivity is reliable
Ideal for on-the-go professionals, retail execution, and environments with poor connectivity
Final Thoughts
A Solution That Works – Anywhere, Anytime
The debate over Offline vs. Online Image Recognition is not about which is better but which is right for your business needs. You don’t have to choose with our solution – you can get both.
The result? A powerful, business-driven solution that adapts to your operational reality.