{"id":8553,"date":"2026-05-29T12:47:30","date_gmt":"2026-05-29T12:47:30","guid":{"rendered":"https:\/\/assecoplatform.com\/store-segmentation-it\/"},"modified":"2026-06-01T09:28:36","modified_gmt":"2026-06-01T09:28:36","slug":"segmentazione-punti-vendita","status":"publish","type":"page","link":"https:\/\/assecoplatform.com\/it\/segmentazione-punti-vendita\/","title":{"rendered":"Segmentazione dei punti vendita"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<style>\n\/* ============================================\n   ASSECO BS Design System \u2014 Global Styles\n   Based on Figma: AP_PodstronaERP + AP_Homepage + AP_Homepage_animacje\n   ============================================ *\/\n\n\/* --- Font Face --- *\/\n@font-face {\n  font-family: 'PP Mori';\n  src: url('https:\/\/assecoplatform.com\/wp-content\/themes\/asseco-lp-fse\/dist\/fonts\/subset-PPMori-Regular.woff2') format('woff2');\n  font-weight: 200;\n  font-style: normal;\n  font-display: swap;\n}\n\n@font-face {\n  font-family: 'PP Mori';\n  src: url('https:\/\/assecoplatform.com\/wp-content\/themes\/asseco-lp-fse\/dist\/fonts\/subset-PPMori-Regular.woff2') format('woff2');\n  font-weight: 400;\n  font-style: normal;\n  font-display: swap;\n}\n\n@font-face {\n  font-family: 'PP Mori';\n  src: url('https:\/\/assecoplatform.com\/wp-content\/themes\/asseco-lp-fse\/dist\/fonts\/subset-PPMori-SemiBold.woff2') format('woff2');\n  font-weight: 600;\n  font-style: normal;\n  font-display: swap;\n}\n\n\n\/* --- CSS Custom Properties (Design Tokens) --- *\/\n:root {\n  \/* Colors *\/\n  --color-base:        #F2F2F2;\n  --color-gray:        #F2F2F2;\n  --color-white:       #FDFDFD;\n  --color-black:       #232323;\n  --color-dark-black:  #090909;\n  --color-dark-gray:   #676767;\n  --color-medium-gray: #AEAEAE;\n  --color-light-gray:  #DFDFDF;\n\n  \/* Brand \/ ERP Colors *\/\n  --color-erp-yellow:     #FFA533;\n  --color-erp-red:        #FF4A6A;\n  --color-erp-green:      #00C2B6;\n  --color-erp-blue:       #3FA2EB;\n  --color-erp-light-orange: #FFC274;\n\n  \/* Accent \/ Gradient *\/\n  --color-accent-orange: #EF5909;\n  --color-accent-red:    #D70E44;\n  --color-accent-purple: #A046E1;\n  --gradient-brand: linear-gradient(90deg, #ef5909 0%, #d70e44 33.333%, #a046e1 66.666%, #1676c3);\n\n  \/* Surfaces *\/\n  --surface-card-dark:  #141414;\n  --surface-card-dark2: #282828;\n  --surface-icon-dark:  #484848;\n\n  \/* Typography Scale *\/\n  --font-family: 'PP Mori', arial, sans-serif;\n\n  \/* Spacing *\/\n  --space-xs:  4px;\n  --space-sm:  8px;\n  --space-md:  16px;\n  --space-lg:  24px;\n  --space-xl:  32px;\n  --space-2xl: 48px;\n  --space-3xl: 64px;\n  --space-4xl: 96px;\n\n  \/* Border Radius *\/\n  --radius-sm:   8px;\n  --radius-md:  16px;\n  --radius-lg:  24px;\n  --radius-xl:  52px;\n  --radius-full: 9999px;\n\n  \/* Status colors *\/\n  --color-status-success: #10B981;\n  --color-status-warning: #F59E0B;\n\n  \/* Max width *\/\n  --max-width: 1270px;\n  --page-padding: clamp(16px, 4vw, 48px);\n}\n\n\/* --- Typography --- *\/\n.text-h2 {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.19;\n  letter-spacing: normal;\n}\n\n.text-h4 {\n  font-size: 48px;\n  font-weight: 600;\n  line-height: 1.125;\n  letter-spacing: normal;\n}\n\n.text-h5 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  letter-spacing: normal;\n}\n\n.text-h7 {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.34;\n  letter-spacing: 0;\n}\n\n.text-h8 {\n  font-size: 20px;\n  font-weight: 600;\n  line-height: 1.34;\n  letter-spacing: 0;\n}\n\n.text-h9 {\n  font-size: 18px;\n  font-weight: 600;\n  line-height: 1.2;\n  letter-spacing: normal;\n}\n\n.text-h10 {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  letter-spacing: normal;\n}\n\n.text-h11 {\n  font-size: 12px;\n  font-weight: 400;\n  line-height: 1.44;\n  letter-spacing: -0.24px;\n}\n\n.text-small {\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.4;\n}\n\n.text-tiny {\n  font-size: 10px;\n  font-weight: 400;\n  line-height: 1.44;\n  letter-spacing: -0.2px;\n}\n\n\/* Text colors *\/\n.text-black      { color: var(--color-black); }\n.text-white      { color: var(--color-white); }\n.text-dark-gray  { color: var(--color-dark-gray); }\n.text-medium-gray { color: var(--color-medium-gray); }\n.text-light-gray { color: var(--color-light-gray); }\n\n\/* Gradient text *\/\n.text-gradient {\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n\/* --- Layout --- *\/\n.container {\n  max-width: var(--max-width);\n  margin: 0 auto;\n  padding: 0 var(--page-padding);\n}\n\n.section {\n  padding: var(--space-4xl) 0;\n}\n\n\/* --- Buttons --- *\/\n.btn {\n  display: inline-flex;\n  align-items: center;\n  justify-content: center;\n  gap: var(--space-sm);\n  font-family: var(--font-family);\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  white-space: nowrap;\n  border-radius: 9999px;\n  padding: 11px 16px 9px;\n  height: 42px;\n  transition: opacity 0.2s ease, transform 0.15s ease;\n}\n\n.btn:hover {\n  opacity: 0.85;\n}\n\n\/* Button with arrow icon (::before) \u2014 matches live assecobs.pl *\/\n.btn-has-arrow {\n  flex-direction: row-reverse;\n  gap: 8px;\n}\n\n.btn-has-arrow::before {\n  content: \"\";\n  display: block;\n  width: 16px;\n  height: 16px;\n  background-image: url(\"data:image\/svg+xml,%3Csvg width='16' height='16' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'%3E%3Cpath d='M2 6.25a.75.75 0 0 0 0 1.5v-1.5Zm12.53 1.28a.75.75 0 0 0 0-1.06l-4.773-4.773a.75.75 0 1 0-1.06 1.06L12.939 7l-4.242 4.243a.75.75 0 0 0 1.06 1.06L14.53 7.53ZM2 7.75h12v-1.5H2v1.5Z' fill='%23232323'\/%3E%3C\/svg%3E\");\n  background-size: contain;\n  background-repeat: no-repeat;\n  flex-shrink: 0;\n  transition: transform 0.2s ease;\n}\n\n.btn-has-arrow:hover::before {\n  transform: translateX(4px);\n}\n\n.btn-primary-white.btn-has-arrow:hover {\n  opacity: 1;\n  background-color: #3FA2EB;\n  color: var(--color-white);\n}\n\n.btn-primary-white.btn-has-arrow:hover::before {\n  background-image: url(\"data:image\/svg+xml,%3Csvg width='16' height='16' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'%3E%3Cpath d='M2 6.25a.75.75 0 0 0 0 1.5v-1.5Zm12.53 1.28a.75.75 0 0 0 0-1.06l-4.773-4.773a.75.75 0 1 0-1.06 1.06L12.939 7l-4.242 4.243a.75.75 0 0 0 1.06 1.06L14.53 7.53ZM2 7.75h12v-1.5H2v1.5Z' fill='%23FDFDFD'\/%3E%3C\/svg%3E\");\n}\n\n.btn-primary.btn-has-arrow::before {\n  background-image: url(\"data:image\/svg+xml,%3Csvg width='16' height='16' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'%3E%3Cpath d='M2 6.25a.75.75 0 0 0 0 1.5v-1.5Zm12.53 1.28a.75.75 0 0 0 0-1.06l-4.773-4.773a.75.75 0 1 0-1.06 1.06L12.939 7l-4.242 4.243a.75.75 0 0 0 1.06 1.06L14.53 7.53ZM2 7.75h12v-1.5H2v1.5Z' fill='%23FDFDFD'\/%3E%3C\/svg%3E\");\n}\n\n.btn-primary.btn-has-arrow:hover {\n  opacity: 1;\n  background-color: #3FA2EB;\n}\n\n.btn:active {\n  transform: scale(0.97);\n}\n\n\/* Primary \u2014 dark fill *\/\n.btn-primary {\n  background-color: var(--color-black);\n  color: var(--color-white);\n}\n\n\/* Primary \u2014 white fill *\/\n.btn-primary-white {\n  background-color: var(--color-white);\n  color: var(--color-black);\n}\n\n\/* Outline *\/\n.btn-outline {\n  background-color: var(--color-white);\n  color: var(--color-black);\n  border: 1px solid var(--color-black);\n}\n\n\/* Hero badge (kicker label above heading) *\/\n.hero-badge {\n  display: inline-flex;\n  align-items: center;\n  gap: var(--space-sm);\n  padding: var(--space-sm) var(--space-md);\n  border-radius: var(--radius-full);\n  border: 1px solid rgba(255, 255, 255, 0.15);\n  background: rgba(255, 255, 255, 0.06);\n  backdrop-filter: blur(8px);\n  -webkit-backdrop-filter: blur(8px);\n  font-size: 12px;\n  font-weight: 400;\n  line-height: 1.44;\n  letter-spacing: -0.24px;\n  color: var(--color-medium-gray);\n  margin-bottom: var(--space-lg);\n}\n\n\/* Primary with blue hover *\/\n.btn-primary--blue-hover:hover {\n  background-color: var(--color-erp-blue);\n  color: var(--color-white);\n  opacity: 1;\n}\n\n\/* Small button (header CTA) *\/\n.btn--sm {\n  padding: var(--space-sm) 20px;\n  height: auto;\n}\n\n\/* Outline on dark background *\/\n.btn-outline-white {\n  background-color: transparent;\n  color: var(--color-white);\n  border: 1px solid var(--color-white);\n}\n\n.btn-outline-white:hover {\n  background-color: var(--color-black);\n  color: var(--color-white);\n  border-color: var(--color-black);\n}\n\n\/* Outline on tinted bg *\/\n.btn-outline-tinted {\n  background-color: #e6f0ef;\n  color: var(--color-black);\n  border: 1px solid var(--color-black);\n}\n\n\/* Large pill (footer CTA) *\/\n.btn-lg {\n  height: 60px;\n  padding: 12px 24px;\n  border-radius: var(--radius-xl);\n}\n\n\/* Arrow icon inside buttons *\/\n.btn-icon {\n  width: 16px;\n  height: 16px;\n  flex-shrink: 0;\n}\n\n.btn-icon svg {\n  width: 100%;\n  height: 100%;\n}\n\n\/* Round arrow button (used in bran\u017ce section) *\/\n.btn-round {\n  width: 60px;\n  height: 60px;\n  border-radius: 50%;\n  padding: 0;\n  display: inline-flex;\n  align-items: center;\n  justify-content: center;\n}\n\n\/* --- Tags --- *\/\n.tag {\n  display: inline-flex;\n  align-items: center;\n  justify-content: center;\n  padding: 9px 8px 7px;\n  border-radius: 8px;\n  font-size: 12px;\n  font-weight: 400;\n  line-height: 1;\n  letter-spacing: -0.02rem;\n  color: var(--color-white);\n  white-space: nowrap;\n  margin: 0;\n}\n\n.tag-blue    { background-color: rgb(22, 118, 195); }\n.tag-orange  { background-color: rgb(255, 165, 51); }\n.tag-wms     { background-color: rgb(255, 194, 116); }\n.tag-red     { background-color: rgb(255, 74, 106); }\n.tag-gray    { background-color: rgb(174, 174, 174); }\n.tag-green   { background-color: rgb(0, 194, 182); }\n.tag-salmon  { background-color: rgb(241, 107, 94); }\n.tag-yellow  { background-color: var(--color-erp-yellow); }\n\n\/* --- Cards --- *\/\n.card {\n  background-color: var(--color-white);\n  border-radius: var(--radius-lg);\n  overflow: hidden;\n}\n\n.card-dark {\n  background-color: var(--surface-card-dark);\n  color: var(--color-white);\n  border-radius: var(--radius-lg);\n}\n\n.card-dark2 {\n  background-color: var(--surface-card-dark2);\n  color: var(--color-white);\n  border-radius: var(--radius-md);\n}\n\n\/* ERP Products Grid *\/\n.erp-products {\n  display: grid;\n  grid-template-columns: repeat(3, 1fr);\n  gap: 38px 25px;\n  justify-content: center;\n  max-width: 1326px;\n  margin: 0 auto;\n}\n\n\/* ERP Solution Card *\/\n.card-erp {\n  position: relative;\n  background-color: var(--color-white);\n  border-radius: 25px;\n  overflow: visible;\n  cursor: pointer;\n  padding-bottom: 38px;\n}\n\n.card-erp__image {\n  position: relative;\n  overflow: hidden;\n  border-radius: 25px;\n  height: 195px;\n  margin-bottom: 25px;\n  transition: height 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-erp__image img {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n}\n\n.card-erp__logo {\n  position: relative;\n  padding: 0 25px;\n  display: grid;\n  grid-template-rows: 0fr;\n  overflow: visible;\n  transition: all 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-erp__logo-img,\nimg.card-erp__logo-img {\n  display: block;\n  width: auto;\n  height: 0;\n  opacity: 0;\n  min-height: 0;\n  transition: all 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-erp__logo-img img {\n  height: 50px;\n  width: auto;\n}\n\n.card-erp__open {\n  position: absolute;\n  right: 25px;\n  top: 0;\n  bottom: -52px;\n  width: 52px;\n  height: 52px;\n  border-radius: 19px;\n  background: rgba(242, 242, 242, 0.75);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  border: none;\n  cursor: pointer;\n  transition: all 0.3s;\n  z-index: 2;\n}\n\n.card-erp__open:hover {\n  background: var(--color-black);\n}\n\n.card-erp__open:hover svg path {\n  stroke: white;\n}\n\n.card-erp__body {\n  padding: 0 33px;\n  margin-top: 35px;\n  transition: margin-top 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-erp__title {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 33px;\n  color: var(--color-black);\n  margin-bottom: 13px;\n}\n\n.card-erp__desc {\n  font-size: 20px;\n  font-weight: 400;\n  line-height: 25px;\n  color: var(--color-dark-gray);\n}\n\n\/* Card hover \u2014 show logo, shrink image *\/\n.card-erp:hover .card-erp__image {\n  height: 144px;\n}\n\n.card-erp:hover .card-erp__logo {\n  grid-template-rows: 1fr;\n}\n\n.card-erp:hover .card-erp__logo-img,\n.card-erp:hover img.card-erp__logo-img {\n  height: 50px;\n  opacity: 1;\n}\n\n.card-erp:hover .card-erp__body {\n  margin-top: 27px;\n}\n\n\/* --- ERP Slide Overlay (fixed, like live site) --- *\/\n.erp-slider {\n  position: fixed;\n  top: 0;\n  left: 0;\n  right: 0;\n  bottom: 0;\n  z-index: 200;\n  display: none;\n  overflow: visible;\n}\n\n.erp-slider.is-active {\n  display: flex;\n  justify-content: flex-end;\n}\n\n.erp-slider__bg {\n  position: fixed;\n  top: 0;\n  left: 0;\n  width: 100%;\n  height: 100%;\n  background: rgba(35, 35, 35, 0.5);\n  z-index: 0;\n}\n\n.erp-slider__panel {\n  position: relative;\n  z-index: 1;\n  width: 83.3%;\n  max-width: 1200px;\n  height: 100vh;\n  background: var(--color-base);\n  border-radius: 25px 0 0 25px;\n  overflow: hidden;\n  transform: translateX(100%);\n  transition: transform 0.4s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.erp-slider.is-active .erp-slider__panel {\n  transform: translateX(0);\n}\n\n\/* Nav arrows (bottom-right of panel) *\/\n.erp-slider__nav {\n  position: absolute;\n  bottom: 50px;\n  right: 54px;\n  display: flex;\n  gap: 8px;\n  z-index: 10;\n}\n\n.erp-slider__arrow {\n  width: 31px;\n  height: 31px;\n  border-radius: 9999px;\n  background: var(--color-white);\n  border: none;\n  cursor: pointer;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  color: var(--color-black);\n  transition: background-color 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.erp-slider__arrow svg {\n  width: 12px;\n  height: 12px;\n}\n\n.erp-slider__arrow:hover {\n  background: var(--color-black);\n}\n\n.erp-slider__arrow:hover svg path {\n  stroke: #fff;\n}\n\n.erp-slider__arrow svg path {\n  transition: stroke 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.erp-slider__arrow:disabled {\n  opacity: 0.3;\n  cursor: default;\n}\n\n.erp-slider__arrow:disabled:hover {\n  background: var(--color-white);\n}\n\n.erp-slider__arrow:disabled:hover svg path {\n  stroke: #232323;\n}\n\n\/* Individual slide panel *\/\n.erp-slide {\n  display: none;\n  position: absolute;\n  top: 0;\n  left: 0;\n  right: 0;\n  bottom: 0;\n  grid-template-columns: 1.18fr 1fr;\n  grid-template-rows: 1fr auto;\n  gap: 19px 69px;\n  padding: 134px 50px 50px;\n  overflow-y: auto;\n  z-index: 1;\n}\n\n.erp-slide.is-active {\n  display: grid;\n}\n\n.erp-slide__close {\n  position: absolute;\n  left: 50px;\n  top: 33px;\n  width: 52px;\n  height: 52px;\n  border-radius: 19px;\n  background: var(--color-white);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  border: none;\n  cursor: pointer;\n  z-index: 10;\n  transition: background-color 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.erp-slide__close svg {\n  width: 20px;\n  height: 20px;\n}\n\n.erp-slide__close:hover {\n  background: var(--color-black);\n}\n\n.erp-slide__close:hover svg path {\n  stroke: white;\n}\n\n.erp-slide__close svg path {\n  transition: stroke 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.erp-slide__content {\n  padding: 0;\n  display: flex;\n  flex-direction: column;\n  align-items: flex-start;\n  grid-row: 1;\n  grid-column: 1;\n}\n\n.erp-slide__logo {\n  width: auto;\n  height: 50px;\n  margin-bottom: 40px;\n}\n\n.erp-slide__logo img {\n  height: 100%;\n  width: auto;\n}\n\n\/* Logo badge \u2014 icon + label (DRS variant) *\/\n.erp-slide__logo-badge {\n  display: inline-flex;\n  align-items: center;\n  gap: var(--space-md);\n  margin-bottom: var(--space-xl);\n}\n\n.erp-slide__logo-badge-icon {\n  width: 48px;\n  height: 48px;\n  border-radius: var(--radius-sm);\n  background-color: var(--color-gray);\n  background-repeat: no-repeat;\n  background-position: center;\n  background-size: 24px 24px;\n  flex-shrink: 0;\n}\n\n.erp-slide__logo-badge-label {\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n.erp-slide__heading {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 56px;\n  color: var(--color-black);\n  margin-bottom: 12px;\n}\n\n.erp-slide__subheading {\n  font-size: 20px;\n  font-weight: 600;\n  line-height: 23px;\n  color: var(--color-dark-gray);\n  margin-bottom: 29px;\n}\n\n.erp-slide__checklist {\n  list-style: none;\n  padding: 0 0 0 38px;\n  display: block;\n  margin: 25px 0;\n}\n\n.erp-slide__checklist li {\n  position: relative;\n  padding: 0;\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 23px;\n  color: var(--color-dark-gray);\n  margin-bottom: 13px;\n}\n\n.erp-slide__checklist li:last-child {\n  margin-bottom: 0;\n}\n\n.erp-slide__checklist li::before {\n  content: '';\n  position: absolute;\n  left: -38px;\n  top: 0;\n  width: 22px;\n  height: 22px;\n  border: none;\n  border-radius: 0;\n  background: url(\"list-check.svg\") no-repeat 0 0 \/ 22px 22px;\n}\n\n.erp-slide__image {\n  grid-row: 1 \/ 3;\n  grid-column: 2;\n  border-radius: 0;\n  overflow: visible;\n  position: relative;\n}\n\n.erp-slide__image img {\n  width: 100%;\n  height: auto;\n  object-fit: contain;\n}\n\n\/* \"Wi\u0119cej\" button *\/\n.erp-slide__more {\n  grid-row: 2;\n  grid-column: 1;\n  align-self: end;\n  display: inline-flex;\n  align-items: center;\n  gap: 8px;\n  background: var(--color-black);\n  color: var(--color-white);\n  border: none;\n  border-radius: 9999px;\n  padding: 11px 17px 9px;\n  font-size: 16px;\n  font-weight: 400;\n  cursor: pointer;\n  width: fit-content;\n  transition: background-color 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n  text-decoration: none;\n}\n\n.erp-slide__more:hover {\n  background: var(--color-dark-gray);\n}\n\n.erp-slide__more svg {\n  width: 16px;\n  height: 16px;\n}\n\n.erp-slide__more svg path {\n  stroke: currentColor;\n}\n\n\/* Product category card *\/\n.card-product {\n  background-color: var(--color-white);\n  border-radius: var(--radius-lg);\n  padding: 32px;\n  width: 298px;\n}\n\n.card-product--tinted {\n  background-color: rgba(0, 194, 182, 0.05);\n}\n\n.card-product__logo {\n  height: 50px;\n  margin-bottom: 48px;\n}\n\n.card-product__logo img {\n  height: 100%;\n  width: auto;\n}\n\n.card-product__title {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.34;\n  color: var(--color-black);\n  margin-bottom: 12px;\n}\n\n.card-product__desc {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-black);\n  height: 71px;\n  margin-bottom: 48px;\n}\n\n.card-product--tinted .card-product__desc {\n  color: var(--color-dark-gray);\n}\n\n\/* Product card CTA \u2014 outline pill, matches .is-style-arrow-right-white-outline on live site *\/\n.card-product .btn-case-cta {\n  background: transparent;\n  border: 1px solid #232323;\n  color: #232323;\n  transition: background-color 0.3s, color 0.3s;\n}\n\n.card-product .btn-case-cta:hover {\n  background: #232323;\n  color: #FDFDFD;\n}\n\n.card-product .btn-case-cta:hover .btn-case-cta__arrow {\n  filter: invert(100%);\n  transform: translateX(0.25rem);\n  transition: filter 0.3s, transform 0.3s;\n}\n\n\/* Case study card *\/\n\/* Case Studies \u2014 matches .slider-case-studies on assecobs.pl\/erp *\/\n.card-case {\n  background-color: #141414;\n  border-radius: 1.5rem;\n  padding: clamp(1.5rem, 4vw, 3rem) clamp(1.25rem, 4vw, 4.125rem) clamp(1.5rem, 4vw, 3rem) clamp(1.25rem, 3vw, 2rem);\n  display: grid;\n  grid-template-columns: 1fr auto;\n  align-items: center;\n  gap: clamp(1rem, 4vw, 5.1875rem);\n  width: min(54.6875rem, 90vw);\n  flex-shrink: 0;\n}\n\n.card-case__content {\n  min-width: 0;\n}\n\n.card-case__title {\n  font-size: 3rem;\n  font-weight: 600;\n  line-height: 1.13;\n  color: var(--color-white);\n  margin-bottom: 2rem;\n}\n\n.card-case__desc {\n  font-size: 1rem;\n  font-weight: 400;\n  line-height: 1.375rem;\n  color: #F2F2F2;\n  margin-bottom: 0.5rem;\n}\n\n.card-case__author {\n  font-size: 1rem;\n  color: #AEAEAE;\n  margin-bottom: 2rem;\n}\n\n.card-case__logo {\n  background: #FDFDFD;\n  border-radius: 1.5rem;\n  padding: 1.5rem;\n  height: clamp(8rem, 20vw, 19.875rem);\n  display: grid;\n  place-items: center;\n  flex-shrink: 0;\n  max-width: min(200px, 30vw);\n}\n\n\n.card-case__logo img {\n  width: 100%;\n  height: 100%;\n  object-fit: contain;\n  object-position: center;\n}\n\n\/* Case study CTA button \u2014 white pill, matches .is-style-arrow-right-white on live *\/\n.btn-case-cta {\n  display: inline-flex;\n  width: fit-content;\n  align-items: center;\n  gap: 0.5rem;\n  padding: 0.72rem 1rem 0.59rem;\n  border: none;\n  border-radius: 9999px;\n  background: #FDFDFD;\n  color: #090909;\n  font-size: 1rem;\n  font-weight: 400;\n  letter-spacing: -0.02rem;\n  text-decoration: none;\n  transition: background 0.3s;\n}\n\n.btn-case-cta:hover {\n  background: #e6e6e6;\n}\n\n\/* Case study nav arrows \u2014 gray bg, matches live site *\/\n.case-slider__arrow {\n  width: 1.875rem;\n  height: 1.875rem;\n  border-radius: 9999px;\n  background: rgb(103, 103, 103);\n  border: none;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: background-color 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n  padding: 0;\n}\n\n.case-slider__arrow svg {\n  width: 0.875rem;\n  height: 0.875rem;\n}\n\n.case-slider__arrow:hover {\n  background: rgb(253, 253, 253);\n}\n\n.case-slider__arrow:hover svg path {\n  stroke: rgb(35, 35, 35);\n}\n\n.case-slider__arrow:disabled {\n  pointer-events: none;\n  display: none;\n}\n\n\/* Case Studies section mobile fix *\/\n.section-case-studies {\n  background-size: auto min(100%, 400px) !important;\n}\n\n\/* Case Studies marquee animation *\/\n.case-studies-marquee {\n  overflow: hidden;\n  margin-left: -1.5rem;\n  margin-right: -1.5rem;\n  padding-left: 1.5rem;\n}\n\n.case-studies-marquee .slider-track {\n  overflow: visible;\n  scroll-snap-type: none;\n  width: max-content;\n  animation: caseStudiesScroll 160s linear infinite;\n  padding-top: 4px;\n  padding-bottom: 4px;\n}\n\n.case-studies-marquee .slider-track:hover {\n  animation-play-state: paused;\n}\n\n@keyframes caseStudiesScroll {\n  from { transform: translateX(0); }\n  to { transform: translateX(-50%); }\n}\n\n\/* Case card gradient border on hover *\/\n.card-case {\n  position: relative;\n}\n\n.card-case::before {\n  content: '';\n  position: absolute;\n  inset: -2px;\n  border-radius: calc(1.5rem + 2px);\n  padding: 2px;\n  background: linear-gradient(107deg, #ef5909 17%, #d70e44 34%, #a046e1 55%, #1676c3 73%);\n  -webkit-mask: linear-gradient(#fff 0 0) content-box, linear-gradient(#fff 0 0);\n  -webkit-mask-composite: xor;\n  mask-composite: exclude;\n  opacity: 0;\n  transition: opacity 0.3s ease;\n  pointer-events: none;\n}\n\n.card-case:hover::before {\n  opacity: 1;\n}\n\n.btn-case-cta__arrow {\n  display: block;\n  width: 1rem;\n  height: 1rem;\n  flex-shrink: 0;\n  background: url(\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMTYiIGhlaWdodD0iMTYiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PHBhdGggZD0iTTIgNi4yNWEuNzUuNzUgMCAwIDAgMCAxLjV2LTEuNVptMTIuNTMgMS4yOGEuNzUuNzUgMCAwIDAgMC0xLjA2TDkuNzU3IDEuNjk3YS43NS43NSAwIDEgMC0xLjA2IDEuMDZMMTIuOTM5IDdsLTQuMjQyIDQuMjQzYS43NS43NSAwIDAgMCAxLjA2IDEuMDZMMTQuNTMgNy41M1pNMiA3Ljc1aDEydi0xLjVIMnYxLjVaIiBmaWxsPSIjMjMyMzIzIi8+PC9zdmc+\") center \/ 1rem no-repeat;\n}\n\n\/* ======= Video Testimonials \u2014 1:1 copy from assecobs.pl\/erp\/ .slider-video-v2 ======= *\/\n\n\/* Card \u2014 matches .box-video *\/\n.card-testimonial {\n  width: 21.25rem; \/* 340px at 16px base, matches splide slide width *\/\n  height: auto;\n  aspect-ratio: 9 \/ 16;\n  border-radius: 1.5rem;\n  overflow: hidden;\n  position: relative;\n  flex-shrink: 0;\n  background: #333;\n}\n\n.card-testimonial__image {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n  display: block;\n}\n\n\/* Dark gradient overlay \u2014 matches .wp-block-video::after *\/\n.card-testimonial::after {\n  content: '';\n  position: absolute;\n  inset: 0;\n  width: 100%;\n  height: 100%;\n  background: linear-gradient(to bottom, transparent, rgba(35,35,35,0.8));\n  pointer-events: none;\n  z-index: 1;\n  transition: opacity 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n\/* On hover: gradient shifts to bottom-focused (keeps person info readable on static thumbnails) *\/\n.card-testimonial:hover::after {\n  background: linear-gradient(to bottom, transparent 40%, rgba(35,35,35,0.6) 100%);\n}\n\n\/* Play\/pause pill \u2014 matches .box-video__play .wp-element-button::before\/::after *\/\n.card-testimonial__play {\n  position: absolute;\n  inset: 0;\n  z-index: 40;\n  cursor: pointer;\n  display: flex;\n  align-items: flex-start;\n  justify-content: flex-end;\n  padding: 1rem;\n  background: transparent;\n}\n\n\/* Play icon pill (::before) \u2014 visible by default *\/\n.card-testimonial__play::before {\n  content: '';\n  position: absolute;\n  right: 1rem;\n  top: 1rem;\n  width: 3.125rem;\n  height: 3.125rem;\n  background-color: rgba(216, 216, 216, 0.4);\n  border-radius: 1.125rem;\n  background-image: url(\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMTYiIGhlaWdodD0iMTYiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PGcgY2xpcC1wYXRoPSJ1cmwoI2EpIj48cGF0aCBkPSJNMTIuNTAxIDcuMTFhMS4wNDQgMS4wNDQgMCAwIDEgMCAxLjc4TDQuNjggMTMuODNjLS43MzEuNDU2LTEuNjgtLjA1My0xLjY4LS44OVYzLjA2YzAtLjgzNy45Ni0xLjM0NiAxLjY4LS44OUwxMi41IDcuMTFaIiBmaWxsPSIjRkRGREZEIi8+PC9nPjxkZWZzPjxjbGlwUGF0aCBpZD0iYSI+PHBhdGggZmlsbD0iI2ZmZiIgZD0iTTAgMGgxNnYxNkgweiIvPjwvY2xpcFBhdGg+PC9kZWZzPjwvc3ZnPg==\");\n  background-position: center;\n  background-repeat: no-repeat;\n  background-size: 1rem;\n  opacity: 1;\n  transition: all 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n\/* Pause icon pill (::after) \u2014 hidden by default, shown on hover *\/\n.card-testimonial__play::after {\n  content: '';\n  position: absolute;\n  right: 1rem;\n  top: 1rem;\n  width: 3.125rem;\n  height: 3.125rem;\n  background-color: rgba(216, 216, 216, 0.4);\n  border-radius: 1.125rem;\n  background-image: url(\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMTMiIGhlaWdodD0iMTUiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PHJlY3Qgd2lkdGg9IjQiIGhlaWdodD0iMTUiIHJ4PSIxIiBmaWxsPSIjRkRGREZEIi8+PHJlY3QgeD0iOSIgd2lkdGg9IjQiIGhlaWdodD0iMTUiIHJ4PSIxIiBmaWxsPSIjRkRGREZEIi8+PC9zdmc+\");\n  background-position: center;\n  background-repeat: no-repeat;\n  background-size: 0.8125rem 0.9375rem;\n  opacity: 0;\n  transition: all 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n\/* Hover: play fades, pause appears with dark bg *\/\n.card-testimonial:hover .card-testimonial__play::before {\n  opacity: 0;\n}\n\n.card-testimonial:hover .card-testimonial__play::after {\n  opacity: 1;\n  background-color: rgb(35, 35, 35);\n}\n\n\/* Bottom content area \u2014 matches .box-video__content with grid-template-rows animation *\/\n.card-testimonial__content {\n  position: absolute;\n  inset: auto 0 0;\n  z-index: 50;\n  display: grid;\n  align-items: flex-start;\n  grid-template-rows: 0px 0fr;\n  padding: 0 1rem;\n  transition: grid-template-rows 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n\/* Hover: expand content to show CTA + tags *\/\n.card-testimonial:hover .card-testimonial__content {\n  grid-template-rows: 4.1875rem 1fr;\n}\n\n\/* Person info \u2014 positioned above the content grid via absolute *\/\n.card-testimonial__person-info {\n  position: absolute;\n  bottom: calc(100% + 1rem);\n  left: 1rem;\n  display: flex;\n  align-items: center;\n  gap: 0.75rem;\n}\n\n.card-testimonial__avatar {\n  width: 3.125rem;\n  height: 3.125rem;\n  border-radius: 50%;\n  aspect-ratio: 1 \/ 1;\n  object-fit: cover;\n  flex-shrink: 0;\n}\n\n.card-testimonial__name {\n  font-size: 1rem;\n  font-weight: 400;\n  line-height: 1.375rem;\n  color: var(--color-white);\n  letter-spacing: -0.02rem;\n}\n\n\/* CTA button \u2014 inside expandable grid row *\/\n.card-testimonial__cta {\n  overflow: hidden;\n  position: relative;\n  z-index: 10;\n}\n\n\/* Matches .is-style-arrow-right-white .wp-element-button on live site *\/\n.card-testimonial__cta a {\n  display: inline-flex;\n  width: fit-content;\n  align-items: center;\n  gap: 0.5rem;\n  padding: 0.72rem 1rem 0.59rem;\n  border: none;\n  border-radius: 9999px;\n  background: var(--color-white);\n  color: #232323;\n  font-size: 1rem;\n  font-weight: 400;\n  line-height: 1.4;\n  letter-spacing: -0.02rem;\n  text-decoration: none;\n  transition: background 0.3s, color 0.3s;\n  white-space: nowrap;\n}\n\n\/* Arrow icon via ::before \u2014 matches live site SVG *\/\n.card-testimonial__cta a::before {\n  content: '';\n  display: block;\n  width: 1rem;\n  height: 1rem;\n  flex-shrink: 0;\n  background: url(\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMTYiIGhlaWdodD0iMTYiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PHBhdGggZD0iTTIgNi4yNWEuNzUuNzUgMCAwIDAgMCAxLjV2LTEuNVptMTIuNTMgMS4yOGEuNzUuNzUgMCAwIDAgMC0xLjA2TDkuNzU3IDEuNjk3YS43NS43NSAwIDEgMC0xLjA2IDEuMDZMMTIuOTM5IDdsLTQuMjQyIDQuMjQzYS43NS43NSAwIDAgMCAxLjA2IDEuMDZMMTQuNTMgNy41M1pNMiA3Ljc1aDEydi0xLjVIMnYxLjVaIiBmaWxsPSIjMjMyMzIzIi8+PC9zdmc+\") center \/ 1rem no-repeat;\n}\n\n.card-testimonial__cta a:hover {\n  background: var(--color-erp-blue);\n  color: var(--color-white);\n}\n\n.card-testimonial__cta a:hover::before {\n  background-image: url(\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMTYiIGhlaWdodD0iMTYiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PHBhdGggZD0iTTIgNi4yNWEuNzUuNzUgMCAwIDAgMCAxLjV2LTEuNVptMTIuNTMgMS4yOGEuNzUuNzUgMCAwIDAgMC0xLjA2TDkuNzU3IDEuNjk3YS43NS43NSAwIDEgMC0xLjA2IDEuMDZMMTIuOTM5IDdsLTQuMjQyIDQuMjQzYS43NS43NSAwIDAgMCAxLjA2IDEuMDZMMTQuNTMgNy41M1pNMiA3Ljc1aDEydi0xLjVIMnYxLjVaIiBmaWxsPSIjRkRGREZEIi8+PC9zdmc+\");\n}\n\n\/* Remove old SVG arrows from HTML \u2014 they're now in ::before *\/\n.card-testimonial__cta a svg {\n  display: none;\n}\n\n\/* Tags \u2014 inside expandable grid row, with margin-bottom transition *\/\n.card-testimonial__tags {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 0.25rem;\n  width: 100%;\n  overflow: hidden;\n  margin-bottom: 0;\n  transition: margin-bottom 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n\/* Hover: add bottom margin to tags *\/\n.card-testimonial:hover .card-testimonial__tags {\n  margin-bottom: 1rem;\n}\n\n\/* ======= Slider Video Section Layout \u2014 matches assecobs.pl\/erp\/ ======= *\/\n.slider-video-section .slider-video-layout {\n  display: grid;\n  grid-template-columns: 1.13fr 1fr 1fr;\n  align-items: flex-start;\n  position: relative;\n}\n\n.slider-video-section .slider-video__text {\n  padding: 0 0 0 1.5rem;\n  grid-column: 1;\n  grid-row: 1;\n  position: relative;\n  width: 100%;\n  z-index: 10;\n}\n\n.slider-video-section .slider-video__text p {\n  letter-spacing: -0.02rem;\n  margin-bottom: 1.75rem;\n  max-width: 25rem;\n}\n\n.slider-video-section .slider-video__track-wrapper {\n  grid-column: 2 \/ 4;\n  grid-row: 1;\n  overflow: visible;\n}\n\n.slider-video-section .slider-video__track-wrapper .slider-track {\n  gap: 1.5rem;\n  padding-right: 48px;\n}\n\n\/* Nav arrows \u2014 matches .splide__arrows on live site *\/\n.slider-video__nav {\n  display: flex;\n  gap: 1rem;\n}\n\n.slider-video__arrow {\n  width: 1.875rem;\n  height: 1.875rem;\n  border-radius: 9999px;\n  background: rgb(255, 255, 255);\n  border: none;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: background-color 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n  padding: 0;\n}\n\n.slider-video__arrow svg {\n  width: 0.875rem;\n  height: 0.875rem;\n  transition: transform 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.slider-video__arrow svg path {\n  stroke: #232323;\n  transition: stroke 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n\/* Hover: dark bg, white stroke *\/\n.slider-video__arrow:hover {\n  background: rgb(35, 35, 35);\n}\n\n.slider-video__arrow:hover svg path {\n  stroke: rgb(253, 253, 253);\n}\n\n\/* Disabled: gray bg, hidden on desktop *\/\n.slider-video__arrow:disabled {\n  background: rgb(103, 103, 103);\n  pointer-events: none;\n  display: none;\n}\n\n\/* Industry tile *\/\n.tile-industry {\n  background-color: #232323;\n  border-radius: 17px;\n  width: 175px;\n  height: 159px;\n  display: flex;\n  flex-direction: column;\n  align-items: center;\n  justify-content: center;\n  padding: 21px 8px;\n  cursor: pointer;\n  transition: background-color 0.3s;\n}\n\n.tile-industry:hover {\n  background-color: #2d2d2d;\n}\n\n.tile-industry__inner {\n  display: flex;\n  flex-direction: column;\n  align-items: center;\n  gap: 16px;\n}\n\n.tile-industry__icon {\n  width: 63px;\n  height: 63px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n}\n\n.tile-industry__icon img,\n.tile-industry__icon svg {\n  width: 63px;\n  height: 63px;\n  padding: 15px;\n  background-color: rgb(72, 72, 72);\n  border-radius: 9999px;\n  box-sizing: border-box;\n}\n\n.tile-industry__label {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-white);\n  text-align: center;\n}\n\n\/* --- Advantage Bar --- *\/\n.advantage-bar {\n  background-color: var(--color-white);\n  padding: 61px 0;\n}\n\n.advantage-bar__list {\n  display: flex;\n  align-items: flex-start;\n  justify-content: center;\n  gap: 51px;\n  list-style: none;\n}\n\n.advantage-bar__item {\n  display: flex;\n  align-items: flex-start;\n  gap: 16px;\n  max-width: 370px;\n}\n\n.advantage-bar__icon {\n  width: 22px;\n  height: 22px;\n  flex-shrink: 0;\n}\n\n.advantage-bar__text {\n  font-size: 20px;\n  font-weight: 400;\n  line-height: 1.34;\n  color: var(--color-black);\n}\n\n\/* --- Hero Section --- *\/\n.hero {\n  background-color: var(--color-gray);\n  position: relative;\n  height: 678px;\n  overflow: hidden;\n}\n\n\/* Blob background \u2014 1:1 from assecobs.pl\/erp *\/\n.hero__desktop-bg {\n  position: absolute;\n  top: 0;\n  right: 0;\n  width: 100%;\n  height: 100%;\n  display: flex;\n  align-items: flex-start;\n  justify-content: flex-end;\n  pointer-events: none;\n}\n\n.hero__content {\n  position: relative;\n  z-index: 20;\n  margin-top: 217px;\n  margin-left: 50px;\n  width: 529px;\n  display: flex;\n  flex-direction: column;\n  align-items: flex-start;\n  gap: 32px;\n}\n\n.hero__logo {\n  height: 70px;\n  width: auto;\n}\n\n.hero__title {\n  font-size: 48px;\n  font-weight: 600;\n  line-height: 1.13;\n  color: var(--color-black);\n}\n\n.hero__subtitle {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n}\n\n\/* Hero slider *\/\n.hero__slider {\n  position: absolute;\n  top: 218px;\n  left: 706px;\n  width: 830px;\n  height: 460px;\n  z-index: 10;\n  overflow: hidden;\n}\n\n.hero__slider-track {\n  display: flex;\n  width: 100%;\n  height: 100%;\n  transition: transform 0.6s cubic-bezier(0.16, 1, 0.3, 1);\n}\n\n.hero__slide {\n  min-width: 100%;\n  height: 100%;\n}\n\n.hero__slide img {\n  width: 100%;\n  height: 100%;\n  object-fit: contain;\n}\n\n.hero__arrows {\n  position: absolute;\n  top: 80px;\n  right: 65px;\n  z-index: 30;\n  display: flex;\n  gap: 8px;\n}\n\n.hero__arrow-btn {\n  width: 31px;\n  height: 31px;\n  border-radius: 9999px;\n  background: var(--color-white);\n  border: none;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  box-shadow: none;\n  transition: background-color 0.3s cubic-bezier(0.4, 0, 0.2, 1), color 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.hero__arrow-btn:hover {\n  background-color: var(--color-black);\n}\n\n.hero__arrow-btn:hover svg path {\n  stroke: #fff;\n}\n\n.hero__arrow-btn svg path {\n  transition: stroke 0.3s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n\/* Mobile blob \u2014 hidden on desktop, shown on mobile *\/\n.hero__mobile-bg {\n  display: none;\n  position: absolute;\n  top: -40px;\n  right: -60px;\n  width: 420px;\n  height: 100%;\n  pointer-events: none;\n  overflow: visible;\n}\n\n.hero__decorative-shape {\n  position: absolute;\n  top: -20%;\n  right: -15%;\n  width: 838px;\n  height: 838px;\n  opacity: 0.15;\n}\n\n\/* --- Slider Controls --- *\/\n.slider-controls {\n  display: flex;\n  align-items: center;\n  gap: 16px;\n}\n\n.slider-arrow {\n  width: 30px;\n  height: 30px;\n  border-radius: 50%;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  background: transparent;\n  border: 1px solid var(--color-medium-gray);\n  transition: background-color 0.2s;\n}\n\n.slider-arrow:hover {\n  background: rgba(0,0,0,0.05);\n}\n\n.slider-arrow--dark {\n  border-color: var(--color-dark-gray);\n}\n\n.slider-arrow--dark:hover {\n  background: rgba(255,255,255,0.1);\n}\n\n.slider-arrow svg {\n  width: 14px;\n  height: 14px;\n}\n\n.slider-arrow--prev svg {\n  transform: rotate(180deg);\n}\n\n\/* --- Horizontal Scroll Slider --- *\/\n.slider-track {\n  display: flex;\n  gap: var(--space-lg);\n  overflow-x: auto;\n  scroll-snap-type: x mandatory;\n  -webkit-overflow-scrolling: touch;\n  scrollbar-width: none;\n  padding-bottom: 8px;\n}\n\n.slider-track::-webkit-scrollbar {\n  display: none;\n}\n\n.slider-track > * {\n  scroll-snap-align: start;\n  flex-shrink: 0;\n}\n\n\/* --- Section Headers --- *\/\n.section-header {\n  display: flex;\n  align-items: flex-start;\n  justify-content: space-between;\n  margin-bottom: var(--space-3xl);\n}\n\n.section-header__title {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.13;\n}\n\n.section-header--center {\n  justify-content: center;\n  text-align: center;\n}\n\n.section-header--center .section-header__title {\n  width: 100%;\n}\n\n\/* --- Footer --- *\/\n.footer {\n  background-color: var(--color-dark-black);\n  border-radius: var(--radius-lg) var(--radius-lg) 0 0;\n  padding: clamp(16px, 4vw, 48px);\n  color: var(--color-white);\n  overflow: hidden;\n}\n\n.footer__top {\n  display: flex;\n  align-items: center;\n  gap: 193px;\n  margin-bottom: 26px;\n}\n\n.footer__logo {\n  height: 31px;\n  width: auto;\n}\n\n.footer__cta {\n  display: flex;\n  flex-wrap: wrap;\n  align-items: center;\n  gap: 32px;\n}\n\n.footer__cta-text {\n  font-size: 20px;\n  font-weight: 600;\n  line-height: 1.34;\n  color: var(--color-gray);\n  max-width: 360px;\n}\n\n.footer__cta-buttons {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 16px;\n}\n\n.footer__columns {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 50px;\n  margin-bottom: 26px;\n}\n\n.footer__column-title {\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.4;\n  color: var(--color-gray);\n  margin-bottom: 11px;\n}\n\n.footer__link {\n  display: block;\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-medium-gray);\n  margin-bottom: 4px;\n  transition: color 0.2s;\n}\n\n.footer__link:hover {\n  color: var(--color-white);\n}\n\n.footer__divider {\n  width: 100%;\n  height: 1px;\n  background: rgba(255,255,255,0.1);\n  margin-bottom: 24px;\n}\n\n.footer__bottom {\n  display: flex;\n  justify-content: space-between;\n  align-items: flex-start;\n}\n\n.footer__social {\n  display: flex;\n  gap: 16px;\n  margin-bottom: 12px;\n}\n\n.footer__social-link {\n  font-size: 16px;\n  color: var(--color-dark-gray);\n  transition: color 0.2s;\n}\n\n.footer__social-link:hover {\n  color: var(--color-white);\n}\n\n.footer__copyright {\n  font-size: 12px;\n  color: var(--color-dark-gray);\n  letter-spacing: -0.24px;\n}\n\n.footer__legal {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 16px;\n}\n\n.footer__legal-link {\n  font-size: 10px;\n  color: var(--color-medium-gray);\n  letter-spacing: -0.2px;\n  transition: color 0.2s;\n}\n\n.footer__legal-link:hover {\n  color: var(--color-white);\n}\n\n\/* Help tag pills in footer *\/\n.footer__help-tags {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 9px;\n}\n\n.footer__help-tag {\n  display: inline-flex;\n  align-items: center;\n  gap: 7px;\n  background: var(--color-black);\n  border-radius: 20px;\n  padding: 10px 12px 8px;\n  height: 35px;\n  font-size: 12px;\n  color: var(--color-medium-gray);\n}\n\n.footer__help-tag-icon {\n  width: 10px;\n  height: 10px;\n}\n\n\/* --- CTA Banner (Bran\u017ce \"Nie widzisz...\") --- *\/\n.cta-banner {\n  background: var(--color-white);\n  border-radius: var(--radius-lg);\n  padding: 36px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  gap: 53px;\n}\n\n.cta-banner__text {\n  font-size: 20px;\n  font-weight: 600;\n  line-height: 1.34;\n  color: var(--color-black);\n}\n\n\/* --- Utility Classes --- *\/\n.flex { display: flex; }\n.flex-col { flex-direction: column; }\n.flex-wrap { flex-wrap: wrap; }\n.items-center { align-items: center; }\n.items-start { align-items: flex-start; }\n.justify-center { justify-content: center; }\n.justify-between { justify-content: space-between; }\n.gap-xs  { gap: var(--space-xs); }\n.gap-sm  { gap: var(--space-sm); }\n.gap-md  { gap: var(--space-md); }\n.gap-lg  { gap: var(--space-lg); }\n.gap-xl  { gap: var(--space-xl); }\n.gap-2xl { gap: var(--space-2xl); }\n.gap-3xl { gap: var(--space-3xl); }\n.text-center { text-align: center; }\n.w-full { width: 100%; }\n.relative { position: relative; }\n.overflow-hidden { overflow: hidden; }\n\n\/* ============================================\n   HOMEPAGE Components (AP_Homepage_1366px)\n   ============================================ *\/\n\n\/* --- Additional Typography (Homepage) --- *\/\n.text-h1 {\n  font-size: 68px;\n  font-weight: 600;\n  line-height: 1.06;\n  letter-spacing: -1.36px;\n}\n\n.text-h3 {\n  font-size: 68px;\n  font-weight: 400;\n  line-height: 1.06;\n  letter-spacing: normal;\n}\n\n.text-h6 {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.34;\n  letter-spacing: normal;\n}\n\n.text-h5-gradient {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.31;\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n.text-h7-regular {\n  font-size: 24px;\n  font-weight: 400;\n  line-height: 1.37;\n}\n\n\/* --- Hero Video Section --- *\/\n.hero-video {\n  position: relative;\n  width: 100%;\n  display: grid;\n  grid-template-columns: 1fr;\n  grid-template-rows: 1fr;\n  align-items: flex-end;\n  overflow: hidden;\n}\n\n.hero-video__video-wrapper {\n  grid-area: 1 \/ 1 \/ -1 \/ -1;\n  position: relative;\n  width: 100%;\n  height: 100%;\n}\n\n.hero-video__video {\n  width: 100%;\n  height: 100%;\n  min-height: 620px;\n  object-fit: cover;\n  display: block;\n}\n\n.hero-video__overlay {\n  position: absolute;\n  inset: 0;\n  background: rgba(0, 0, 0, 0.5);\n  z-index: 1;\n  pointer-events: none;\n}\n\n.hero-video__content {\n  grid-area: 1 \/ 1 \/ -1 \/ -1;\n  position: relative;\n  z-index: 10;\n  max-width: var(--max-width);\n  margin: 0 auto;\n  padding: 130px 24px;\n  width: 100%;\n  display: flex;\n  flex-direction: column;\n  justify-content: flex-end;\n  align-items: flex-start;\n}\n\n.hero-video__heading {\n  font-size: clamp(38px, 6vw, 68px);\n  font-weight: 600;\n  line-height: 1.15;\n  letter-spacing: -1.36px;\n  color: var(--color-white);\n  max-width: 835px;\n  margin-bottom: 32px;\n  cursor: default;\n}\n\n.hero-video__heading .text-gradient {\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n.hero-video__watch-btn {\n  display: flex;\n  align-items: center;\n  gap: 6px;\n  background: transparent;\n  border: none;\n  color: var(--color-white);\n  font-family: inherit;\n  font-size: 16px;\n  font-weight: 400;\n  cursor: pointer;\n  padding: 0;\n  position: absolute;\n  bottom: 32px;\n  right: 48px;\n  z-index: 10;\n}\n\n.hero-video__watch-btn::after {\n  content: '';\n  position: absolute;\n  bottom: -4px;\n  left: 0;\n  width: 100%;\n  height: 1px;\n  background: var(--color-white);\n  opacity: 0;\n  transition: opacity 0.3s;\n}\n\n.hero-video__watch-btn:hover::after {\n  opacity: 1;\n}\n\n.hero-video__watch-btn svg {\n  transition: transform 0.3s;\n}\n\n.hero-video__watch-btn:hover svg {\n  transform: translateX(4px);\n}\n\n\/* Fullscreen video popup *\/\n.hero-video__fullscreen {\n  position: fixed;\n  inset: 0;\n  z-index: 40;\n  background: rgba(0, 0, 0, 0.95);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  opacity: 0;\n  visibility: hidden;\n  pointer-events: none;\n  transition: opacity 0.3s ease, visibility 0.3s ease;\n}\n\n.hero-video__fullscreen.is-open {\n  opacity: 1;\n  visibility: visible;\n  pointer-events: auto;\n}\n\n.hero-video__fullscreen-video {\n  max-width: 90vw;\n  max-height: 85vh;\n  border-radius: 12px;\n}\n\n.hero-video__fullscreen-close {\n  position: absolute;\n  top: 24px;\n  right: 24px;\n  background: rgba(255,255,255,0.1);\n  border: none;\n  border-radius: 50%;\n  width: 48px;\n  height: 48px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: background 0.2s;\n}\n\n.hero-video__fullscreen-close:hover {\n  background: rgba(255,255,255,0.2);\n}\n\n.hero-video__actions {\n  display: flex;\n  align-items: center;\n  gap: 24px;\n}\n\n\/* --- Button: Secondary (play + text) --- *\/\n.btn-secondary {\n  display: inline-flex;\n  align-items: center;\n  gap: 12px;\n  font-size: 16px;\n  font-weight: 600;\n  color: var(--color-white);\n  background: none;\n  border: none;\n  cursor: pointer;\n  padding: 0;\n  transition: opacity 0.2s;\n}\n\n.btn-secondary:hover {\n  opacity: 0.8;\n}\n\n.btn-secondary__play {\n  width: 48px;\n  height: 48px;\n  border-radius: 50%;\n  border: 2px solid var(--color-white);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n}\n\n\/* --- Logo Bar --- *\/\n.logo-bar {\n  max-width: var(--max-width);\n  margin: 0 auto;\n  padding: 0 var(--page-padding);\n}\n\n.logo-bar__heading {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.2;\n  letter-spacing: -0.52px;\n  color: var(--color-black);\n  margin-bottom: 40px;\n}\n\n.logo-bar__grid {\n  display: grid;\n  grid-template-columns: repeat(6, 1fr);\n  gap: 0;\n}\n\n.logo-bar__item {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  padding: 16px 24px;\n}\n\n.logo-bar__item img {\n  max-width: 100%;\n  height: auto;\n  max-height: 80px;\n}\n\n\/* Mobile slider \u2014 hidden on desktop *\/\n.logo-bar__heading {\n  text-align: center;\n}\n\n.logo-bar__slider {\n  display: none;\n  align-items: center;\n  gap: 8px;\n  margin-top: 16px;\n}\n\n.logo-bar__slider-track {\n  flex: 1;\n  display: flex;\n  overflow: hidden;\n  transition: transform 0.4s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.logo-bar__slider-item {\n  flex: 0 0 100%;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  padding: 24px;\n  min-height: 120px;\n}\n\n.logo-bar__slider-item img {\n  max-width: 200px;\n  max-height: 80px;\n  height: auto;\n}\n\n.logo-bar__arrow {\n  width: 44px;\n  height: 44px;\n  border-radius: 50%;\n  background: var(--color-white);\n  border: none;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  flex-shrink: 0;\n  color: var(--color-black);\n  box-shadow: 0 2px 8px rgba(0,0,0,0.08);\n  transition: background 0.2s;\n}\n\n.logo-bar__arrow:hover {\n  background: var(--color-black);\n  color: var(--color-white);\n}\n\n.logo-bar__dots {\n  display: none;\n  justify-content: center;\n  gap: 8px;\n  margin-top: 24px;\n}\n\n.logo-bar__dot {\n  width: 8px;\n  height: 8px;\n  border-radius: 50%;\n  background: var(--color-light-gray);\n  border: none;\n  padding: 0;\n  cursor: pointer;\n  transition: all 0.2s;\n}\n\n.logo-bar__dot.is-active {\n  width: 24px;\n  border-radius: 4px;\n  background: var(--color-erp-blue);\n}\n\n\/* Mobile breakpoint \u2014 show slider, hide grid *\/\n@media (max-width: 768px) {\n  .logo-bar__grid {\n    display: none;\n  }\n  .logo-bar__slider {\n    display: flex;\n  }\n  .logo-bar__dots {\n    display: flex;\n    flex-wrap: wrap;\n  }\n}\n\n\/* --- Card: News (dark article card) --- *\/\n.card-news {\n  background: #141414;\n  border-radius: 24px;\n  overflow: hidden;\n  display: flex;\n  flex-direction: column;\n  width: 366px;\n  flex-shrink: 0;\n  padding: 36px;\n  text-decoration: none;\n  color: inherit;\n  transition: transform 0.25s;\n}\n\n.card-news:hover {\n  transform: translateY(-4px);\n}\n\n.card-news__image-wrap {\n  margin-bottom: 28px;\n}\n\n.card-news__image {\n  width: 100%;\n  height: 194px;\n  object-fit: cover;\n  display: block;\n  border-radius: 24px;\n}\n\n.card-news__title {\n  font-size: 18px;\n  font-weight: 600;\n  line-height: 1.31;\n  color: #676767;\n  margin-bottom: 28px;\n}\n\n.card-news__desc {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.375;\n  color: #AEAEAE;\n  flex: 1;\n}\n\n.card-news__meta {\n  display: flex;\n  gap: 8px;\n  margin-top: 20px;\n}\n\n\/* --- Tag: Dark (date \/ reading time) --- *\/\n.tag-dark {\n  display: inline-flex;\n  align-items: center;\n  gap: 6px;\n  padding: 6px 12px;\n  border-radius: var(--radius-full);\n  background: var(--surface-card-dark2);\n  font-size: 12px;\n  font-weight: 400;\n  color: var(--color-medium-gray);\n  white-space: nowrap;\n}\n\n\/* --- Label: Pill (bordered, no fill) --- *\/\n.label-pill {\n  display: inline-flex;\n  align-items: center;\n  padding: 8px 16px;\n  border-radius: var(--radius-full);\n  border: 1px solid var(--color-dark-gray);\n  font-size: 14px;\n  font-weight: 600;\n  color: var(--color-white);\n  background: transparent;\n  cursor: pointer;\n  transition: all 0.2s;\n}\n\n.label-pill:hover {\n  border-color: var(--color-white);\n}\n\n.label-pill--active {\n  background: var(--color-white);\n  color: var(--color-black);\n  border-color: var(--color-white);\n}\n\n\/* --- Card: Quote (white card with avatar) --- *\/\n.card-quote {\n  background: var(--color-white);\n  border-radius: var(--radius-md);\n  padding: 40px 32px;\n  display: flex;\n  flex-direction: column;\n  gap: 24px;\n  max-width: 560px;\n  min-width: 400px;\n  flex-shrink: 0;\n}\n\n.card-quote__text {\n  font-size: 18px;\n  font-weight: 400;\n  line-height: 1.56;\n  color: var(--color-black);\n}\n\n.card-quote__footer {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: 16px;\n}\n\n.card-quote__author {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n}\n\n.card-quote__avatar {\n  width: 48px;\n  height: 48px;\n  border-radius: 50%;\n  background: var(--color-light-gray);\n  overflow: hidden;\n  flex-shrink: 0;\n}\n\n.card-quote__avatar img {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n}\n\n.card-quote__name {\n  font-size: 14px;\n  font-weight: 600;\n  color: var(--color-black);\n  line-height: 1.4;\n}\n\n.card-quote__role {\n  font-size: 12px;\n  font-weight: 400;\n  color: var(--color-dark-gray);\n}\n\n.card-quote__company-logo {\n  height: 24px;\n  opacity: 0.6;\n}\n\n\/* --- Section: Benefits (dark video slider) --- *\/\n.section-benefits {\n  background: var(--color-dark-black);\n  position: relative;\n  overflow: hidden;\n  padding: 96px 0;\n}\n\n.section-benefits__bg-video {\n  position: absolute;\n  inset: 0;\n  opacity: 0.2;\n}\n\n.section-benefits__bg-video video {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n}\n\n.section-benefits__header {\n  position: relative;\n  z-index: 2;\n  padding: 0 var(--page-padding);\n  max-width: var(--max-width);\n  margin: 0 auto 56px;\n}\n\n.section-benefits__content {\n  position: relative;\n  z-index: 2;\n  padding: 0 var(--page-padding);\n  max-width: var(--max-width);\n  margin: 0 auto;\n  display: flex;\n  gap: 48px;\n  align-items: flex-start;\n}\n\n.section-benefits__info {\n  flex: 1;\n  max-width: 480px;\n}\n\n.section-benefits__client {\n  display: flex;\n  align-items: center;\n  gap: 16px;\n  margin-bottom: 24px;\n}\n\n.section-benefits__client-logo {\n  width: 56px;\n  height: 56px;\n  border-radius: var(--radius-sm);\n  background: var(--color-white);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  overflow: hidden;\n}\n\n.section-benefits__client-name {\n  font-size: 20px;\n  font-weight: 600;\n  color: var(--color-white);\n}\n\n.section-benefits__client-industry {\n  font-size: 14px;\n  color: var(--color-medium-gray);\n}\n\n.section-benefits__quote {\n  font-size: 24px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-white);\n  margin-bottom: 32px;\n  font-style: italic;\n}\n\n.section-benefits__stats {\n  display: flex;\n  gap: 48px;\n}\n\n.section-benefits__stat-value {\n  font-size: 68px;\n  font-weight: 400;\n  color: var(--color-white);\n  line-height: 1;\n}\n\n.section-benefits__stat-value .text-gradient {\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n}\n\n.section-benefits__stat-label {\n  font-size: 14px;\n  color: var(--color-medium-gray);\n  margin-top: 8px;\n}\n\n.section-benefits__visual {\n  flex: 1;\n  border-radius: var(--radius-lg);\n  overflow: hidden;\n  min-height: 400px;\n  background: var(--surface-card-dark);\n}\n\n\/* --- Section: Map (globe with country pills) --- *\/\n.section-map {\n  background: var(--color-gray);\n  padding: 80px 0 100px;\n  position: relative;\n  overflow: hidden;\n  text-align: center;\n}\n\n.section-map__heading {\n  font-size: 48px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-black);\n  margin-bottom: 0;\n  position: relative;\n  z-index: 2;\n}\n\n.section-map {\n  min-height: 900px;\n}\n\n.section-map__globe {\n  position: relative;\n  width: 660px;\n  height: 660px;\n  margin: 0 auto;\n  z-index: 0;\n  isolation: isolate;\n}\n\n.section-map__globe video {\n  width: 100%;\n  height: 100%;\n  object-fit: contain;\n  mix-blend-mode: multiply;\n}\n\n.section-map__countries {\n  position: absolute;\n  width: 100%;\n  top: 450px;\n  z-index: 10;\n  overflow: clip;\n}\n\n.section-map__row {\n  display: flex;\n  margin-bottom: 14px;\n}\n\n.section-map__row ul {\n  display: flex;\n  flex-shrink: 0;\n  list-style: none;\n  padding: 0 0 0 28px;\n  margin: 0;\n  animation: map-scroll-left 30s linear infinite;\n}\n\n.section-map__row--2 ul {\n  animation-name: map-scroll-right;\n}\n\n.section-map__row--3 ul {\n  animation-delay: -7s;\n}\n\n.section-map__row li {\n  font-size: 32px;\n  font-weight: 400;\n  line-height: 1.44;\n  color: var(--color-black);\n  background: var(--color-white);\n  border-radius: 9999px;\n  padding: 9px 30px 3px;\n  white-space: nowrap;\n  flex-shrink: 0;\n}\n\n@keyframes map-scroll-left {\n  0% { translate: 0; }\n  100% { translate: -100%; }\n}\n\n@keyframes map-scroll-right {\n  0% { translate: -100%; }\n  100% { translate: 0; }\n}\n\n@media (max-width: 768px) {\n  .section-map__heading {\n    font-size: 32px;\n  }\n\n  .section-map__globe {\n    width: 300px;\n    height: 300px;\n    margin-bottom: -100px;\n  }\n\n  .section-map__row li {\n    font-size: 20px;\n    padding: 8px 20px 4px;\n  }\n}\n\n\/* --- Section: CTA (large centered text) --- *\/\n.section-cta {\n  background: var(--color-gray);\n  padding: 100px var(--page-padding);\n  text-align: center;\n}\n\n.section-cta__heading {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  letter-spacing: -0.8px;\n  color: var(--color-black);\n  margin-bottom: 40px;\n  max-width: 780px;\n  margin-left: auto;\n  margin-right: auto;\n}\n\n.section-cta__btn {\n  display: inline-flex;\n  align-items: center;\n  gap: 8px;\n  font-family: inherit;\n  font-size: 16px;\n  font-weight: 400;\n  color: var(--color-white);\n  background: var(--color-black);\n  border: none;\n  border-radius: 9999px;\n  padding: 20px 24px 18px;\n  text-decoration: none;\n  cursor: pointer;\n  transition: opacity 0.2s;\n}\n\n.section-cta__btn:hover {\n  background: var(--color-erp-blue);\n}\n\n.section-cta__btn .arrow-icon {\n  width: 16px;\n  height: 16px;\n  flex-shrink: 0;\n  stroke: var(--color-white);\n}\n\n\/* --- Section: Recommendations slider --- *\/\n.section-recommendations {\n  background: var(--color-gray);\n  padding: 96px 0;\n}\n\n.section-recommendations__header {\n  padding: 0 var(--page-padding);\n  max-width: var(--max-width);\n  margin: 0 auto 48px;\n  display: flex;\n  justify-content: space-between;\n  align-items: flex-end;\n}\n\n.section-recommendations__track {\n  display: flex;\n  gap: 24px;\n  overflow-x: auto;\n  padding: 0 var(--page-padding) 16px;\n  scroll-snap-type: x mandatory;\n  -ms-overflow-style: none;\n  scrollbar-width: none;\n}\n\n.section-recommendations__track::-webkit-scrollbar {\n  display: none;\n}\n\n\/* --- Section: Popular Topics \/ News --- *\/\n.section-news {\n  background: var(--color-dark-black);\n  padding: 96px 0;\n}\n\n.section-news__header {\n  padding: 0 var(--page-padding);\n  max-width: var(--max-width);\n  margin: 0 auto 16px;\n  display: flex;\n  justify-content: space-between;\n  align-items: flex-end;\n}\n\n.section-news__pills {\n  display: flex;\n  gap: 8px;\n  padding: 0 var(--page-padding);\n  max-width: var(--max-width);\n  margin: 0 auto 40px;\n  flex-wrap: wrap;\n}\n\n.section-news__track {\n  display: flex;\n  gap: 24px;\n  overflow-x: auto;\n  padding: 0 var(--page-padding) 16px;\n  scroll-snap-type: x mandatory;\n  -ms-overflow-style: none;\n  scrollbar-width: none;\n}\n\n.section-news__track::-webkit-scrollbar {\n  display: none;\n}\n\n\/* --- Product Cards: Homepage variant (dark bg) --- *\/\n.card-product--dark {\n  background: var(--surface-card-dark);\n  border: 1px solid rgba(255,255,255,0.08);\n}\n\n.card-product--dark .card-product__title {\n  color: var(--color-white);\n}\n\n.card-product--dark .card-product__desc {\n  color: var(--color-medium-gray);\n}\n\n\/* ============================================\n   HR SUBPAGE Components (AP_Homepage_animacje)\n   ============================================ *\/\n\n\/* --- Hero: Subpage variant --- *\/\n.hero-subpage {\n  position: relative;\n  width: 100%;\n  max-width: 100vw;\n  display: grid;\n  align-items: flex-end;\n  overflow: hidden;\n}\n\n.hero-subpage__video-wrapper {\n  position: relative;\n  grid-area: 1 \/ 1;\n  overflow: hidden;\n  min-height: 100%;\n}\n\n.hero-subpage__video-wrapper::after {\n  content: \"\";\n  position: absolute;\n  top: 0;\n  right: 0;\n  width: 100%;\n  height: 100%;\n  background-color: var(--color-dark-black);\n  opacity: 0.65;\n  pointer-events: none;\n}\n\n.hero-subpage__video-wrapper video {\n  width: 100%;\n  height: 100%;\n  min-height: 100%;\n  object-fit: cover;\n  display: block;\n  position: absolute;\n  inset: 0;\n}\n\n.hero-subpage__content {\n  grid-area: 1 \/ 1;\n  position: relative;\n  z-index: 10;\n  max-width: var(--max-width);\n  width: 100%;\n  margin: 0 auto;\n  padding: clamp(120px, 25vw, 256px) var(--page-padding) 48px;\n  display: flex;\n  flex-direction: column;\n  align-items: flex-start;\n  box-sizing: border-box;\n}\n\n.hero-subpage__logo-figure {\n  margin: 0 0 44px;\n}\n\n.hero-subpage__logo {\n  width: 89px;\n  height: 50px;\n  display: block;\n}\n\n.hero-subpage__heading {\n  font-size: clamp(38px, 5vw, 48px);\n  font-weight: 600;\n  line-height: 1.15;\n  color: var(--color-white);\n  max-width: 835px;\n  margin-bottom: clamp(24px, 4vw, 40px);\n}\n\n.hero-subpage__cta {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 12px;\n}\n\n\/* --- Section: Two-Column Description --- *\/\n.section-description {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 28px;\n  padding: 96px 24px 78px;\n  max-width: var(--max-width);\n  margin: 0 auto;\n  align-items: flex-start;\n  overflow: hidden;\n}\n\n.section-description__heading {\n  flex: 0 0 50%;\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-black);\n}\n\n.section-description__body {\n  flex: 1 1 280px;\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n}\n\n\/* --- Section: Content Split (sticky text + stacking cards) --- *\/\n.section-content-split {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: var(--space-3xl);\n  max-width: var(--max-width);\n  margin: 0 auto;\n  padding: var(--space-4xl) var(--page-padding) var(--space-2xl);\n  min-height: 200vh;\n  position: relative;\n}\n\n@media (max-width: 768px) {\n  .section-content-split {\n    grid-template-columns: 1fr;\n    min-height: 280vh;\n  }\n  .section-content-split__text {\n    position: static;\n    padding-right: 0;\n    margin-bottom: var(--space-xl);\n  }\n  .section-content-split__media:nth-child(1) {\n    top: 80px;\n  }\n  .section-content-split__media:nth-child(2) {\n    top: 110px;\n  }\n  .section-content-split__media:nth-child(3) {\n    top: 140px;\n  }\n}\n\n.section-content-split__text {\n  position: sticky;\n  top: 120px;\n  align-self: start;\n  height: fit-content;\n  display: flex;\n  flex-direction: column;\n  gap: var(--space-lg);\n  padding-right: var(--space-2xl);\n}\n\n.section-content-split__heading {\n  font-size: clamp(24px, 5vw, 48px);\n  font-weight: 600;\n  line-height: 1.125;\n  color: var(--color-black);\n}\n\n.section-content-split__subtitle {\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.5;\n  color: var(--color-black);\n}\n\n.section-content-split__body {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n\/* Right column: stacking sticky cards *\/\n.section-content-split__cards {\n  position: relative;\n  padding-top: 0;\n}\n\n.section-content-split__media {\n  position: sticky;\n  display: flex;\n  flex-direction: column;\n  gap: 0;\n  border-radius: var(--radius-lg);\n  overflow: hidden;\n  background: var(--color-white);\n  box-shadow: 0 25px 80px rgba(0, 0, 0, 0.12);\n  margin-bottom: var(--space-2xl);\n  border: 1px solid var(--color-light-gray);\n  transition: transform 0.3s ease, box-shadow 0.3s ease;\n}\n\n.section-content-split__media:hover {\n  transform: translateY(-3px);\n  box-shadow: 0 32px 96px rgba(0, 0, 0, 0.16);\n}\n\n.section-content-split__media:nth-child(1) {\n  top: 100px;\n  z-index: 1;\n}\n\n.section-content-split__media:nth-child(2) {\n  top: 140px;\n  z-index: 2;\n}\n\n.section-content-split__media:nth-child(3) {\n  top: 180px;\n  z-index: 3;\n}\n\n.section-content-split__image {\n  width: 100%;\n  aspect-ratio: 16 \/ 10;\n  object-fit: cover;\n  display: block;\n}\n\n.section-content-split__card {\n  padding: var(--space-xl);\n}\n\n.section-content-split__card-title {\n  font-size: 20px;\n  font-weight: 600;\n  line-height: 1.3;\n  color: var(--color-black);\n  margin-bottom: var(--space-sm);\n}\n\n.section-content-split__card-desc {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n\/* --- Section: Service Cards Grid (3-col, expandable) --- *\/\n.section-services {\n  background: var(--color-gray);\n  padding: var(--space-4xl) 0;\n}\n\n.section-services__header {\n  text-align: center;\n  margin-bottom: var(--space-2xl);\n}\n\n.section-services__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-black);\n  margin-bottom: var(--space-sm);\n}\n\n.section-services__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n.section-services__grid {\n  display: grid;\n  grid-template-columns: repeat(3, 1fr);\n  gap: var(--space-lg);\n  align-items: stretch;\n}\n\n\/* Service card *\/\n.card-service {\n  background: var(--color-white);\n  border: 1px solid var(--color-light-gray);\n  border-radius: var(--radius-lg);\n  overflow: hidden;\n  display: flex;\n  flex-direction: column;\n  transition: transform 0.4s ease, box-shadow 0.4s ease;\n  box-shadow: 0 2px 12px rgba(0, 0, 0, 0.04);\n}\n\n.card-service:hover {\n  transform: translateY(-4px);\n  box-shadow: 0 16px 48px rgba(0, 0, 0, 0.1);\n}\n\n.card-service__image {\n  width: 100%;\n  height: 200px;\n  overflow: hidden;\n  flex-shrink: 0;\n}\n\n.card-service__image img {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n  transition: transform 0.6s ease;\n}\n\n.card-service:hover .card-service__image img {\n  transform: scale(1.05);\n}\n\n.card-service__header {\n  padding: var(--space-lg) var(--space-lg) var(--space-md);\n  flex: 1;\n  display: flex;\n  flex-direction: column;\n}\n\n.card-service__title {\n  font-size: 20px;\n  font-weight: 600;\n  line-height: 1.3;\n  color: var(--color-black);\n  margin-bottom: var(--space-sm);\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: var(--space-md);\n}\n\n.card-service__desc {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n  margin-bottom: var(--space-md);\n  flex: 1;\n}\n\n.card-service__metric {\n  display: inline-flex;\n  align-items: center;\n  gap: var(--space-sm);\n  padding: 6px 14px;\n  font-size: 12px;\n  font-weight: 600;\n  line-height: 1.44;\n  letter-spacing: -0.24px;\n  border-radius: var(--radius-full);\n  background: rgba(0, 0, 0, 0.05);\n  color: var(--color-dark-gray);\n  border: 1px solid var(--color-light-gray);\n  align-self: flex-start;\n  margin-top: auto;\n}\n\n.card-service__metric svg {\n  width: 14px;\n  height: 14px;\n  stroke: currentColor;\n  fill: none;\n  stroke-width: 2;\n  stroke-linecap: round;\n  stroke-linejoin: round;\n}\n\n\/* Toggle button (+) *\/\n.card-service__toggle {\n  width: 36px;\n  height: 36px;\n  border-radius: var(--radius-full);\n  border: 1.5px solid var(--color-light-gray);\n  background: var(--color-white);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: all 0.3s ease;\n  flex-shrink: 0;\n}\n\n.card-service__toggle svg {\n  width: 16px;\n  height: 16px;\n  stroke: var(--color-black);\n  stroke-width: 1.5;\n  fill: none;\n  stroke-linecap: round;\n  transition: stroke 0.3s ease;\n}\n\n.card-service__toggle:hover {\n  border-color: var(--color-erp-blue);\n}\n\n.card-service__toggle:hover svg {\n  stroke: var(--color-erp-blue);\n}\n\n.card-service.is-open .card-service__toggle {\n  background: var(--color-erp-blue);\n  border-color: var(--color-erp-blue);\n  transform: rotate(45deg);\n}\n\n.card-service.is-open .card-service__toggle svg {\n  stroke: var(--color-white);\n}\n\n\/* Expandable body *\/\n.card-service__body {\n  max-height: 0;\n  overflow: hidden;\n  transition: max-height 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-service.is-open .card-service__body {\n  max-height: 1200px;\n}\n\n.card-service__content {\n  padding: 0 var(--space-lg) var(--space-lg);\n  border-top: 1px solid var(--color-light-gray);\n  padding-top: var(--space-lg);\n}\n\n.card-service__lead {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-black);\n  margin-bottom: var(--space-md);\n}\n\n.card-service__content h4 {\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.5;\n  color: var(--color-black);\n  margin-bottom: var(--space-sm);\n}\n\n.card-service__items {\n  list-style: none;\n  display: flex;\n  flex-direction: column;\n  gap: var(--space-sm);\n  margin-bottom: var(--space-lg);\n}\n\n.card-service__items li {\n  display: flex;\n  align-items: flex-start;\n  gap: 10px;\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-black);\n}\n\n.card-service__items li::before {\n  content: '';\n  width: 6px;\n  height: 6px;\n  border-radius: var(--radius-full);\n  background: var(--color-erp-blue);\n  flex-shrink: 0;\n  margin-top: 7px;\n}\n\n.card-service__case {\n  background: rgba(22, 118, 195, 0.04);\n  border-left: 3px solid var(--color-erp-blue);\n  border-radius: 0 var(--radius-sm) var(--radius-sm) 0;\n  padding: var(--space-md) var(--space-lg);\n  margin-bottom: var(--space-lg);\n}\n\n.card-service__case-label {\n  font-size: 12px;\n  font-weight: 600;\n  text-transform: uppercase;\n  letter-spacing: 0.05em;\n  line-height: 1.44;\n  color: var(--color-erp-blue);\n  margin-bottom: var(--space-sm);\n}\n\n.card-service__case p {\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n  font-style: italic;\n}\n\n.card-service__when {\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n}\n\n.card-service__when strong {\n  color: var(--color-black);\n}\n\n\/* --- Section: Results Cards (dark, gradient metrics) --- *\/\n.section-results {\n  background: var(--color-dark-black);\n  padding: var(--space-4xl) 0;\n  position: relative;\n  overflow: hidden;\n}\n\n.section-results::before {\n  content: '';\n  position: absolute;\n  top: -30%;\n  left: -10%;\n  width: 600px;\n  height: 600px;\n  border-radius: 50%;\n  background: radial-gradient(circle, rgba(239, 89, 9, 0.08) 0%, rgba(215, 14, 68, 0.04) 40%, transparent 70%);\n  filter: blur(80px);\n  pointer-events: none;\n}\n\n.section-results::after {\n  content: '';\n  position: absolute;\n  bottom: -20%;\n  right: -5%;\n  width: 500px;\n  height: 500px;\n  border-radius: 50%;\n  background: radial-gradient(circle, rgba(22, 118, 195, 0.08) 0%, rgba(160, 70, 225, 0.04) 40%, transparent 70%);\n  filter: blur(80px);\n  pointer-events: none;\n}\n\n.section-results .container {\n  position: relative;\n  z-index: 1;\n}\n\n.section-results__header {\n  text-align: center;\n  margin-bottom: var(--space-2xl);\n}\n\n.section-results__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-white);\n  margin-bottom: var(--space-sm);\n}\n\n.section-results__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-medium-gray);\n}\n\n.section-results__grid {\n  display: grid;\n  grid-template-columns: repeat(auto-fit, minmax(min(100%, 280px), 1fr));\n  gap: var(--space-xl);\n}\n\n\/* Result card *\/\n.card-result {\n  background: rgba(255, 255, 255, 0.03);\n  border: 1px solid rgba(255, 255, 255, 0.07);\n  border-radius: var(--radius-lg);\n  padding: var(--space-xl) var(--space-xl) var(--space-2xl);\n  transition: all 0.4s ease;\n  position: relative;\n  overflow: hidden;\n}\n\n.card-result::before {\n  content: '';\n  position: absolute;\n  inset: 0;\n  border-radius: inherit;\n  background: radial-gradient(ellipse at 30% 0%, rgba(239, 89, 9, 0.06) 0%, transparent 60%);\n  pointer-events: none;\n  opacity: 0;\n  transition: opacity 0.4s ease;\n}\n\n.card-result:hover::before {\n  opacity: 1;\n}\n\n.card-result:hover {\n  border-color: rgba(255, 255, 255, 0.15);\n  transform: translateY(-6px);\n  box-shadow: 0 32px 80px rgba(0, 0, 0, 0.5);\n}\n\n.card-result__badge {\n  display: inline-block;\n  padding: 6px 14px;\n  font-size: 12px;\n  font-weight: 600;\n  text-transform: uppercase;\n  letter-spacing: 0.08em;\n  line-height: 1.44;\n  border-radius: var(--radius-full);\n  border: 1px solid rgba(255, 255, 255, 0.12);\n  color: var(--color-medium-gray);\n  margin-bottom: var(--space-xl);\n}\n\n.card-result__metric {\n  font-size: 68px;\n  font-weight: 400;\n  line-height: 1.06;\n  letter-spacing: -0.03em;\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n  margin-bottom: var(--space-xs);\n}\n\n.card-result__metric-label {\n  font-size: 12px;\n  font-weight: 600;\n  text-transform: uppercase;\n  letter-spacing: 0.1em;\n  line-height: 1.44;\n  color: var(--color-dark-gray);\n  margin-bottom: var(--space-lg);\n}\n\n.card-result__title {\n  font-size: 20px;\n  font-weight: 600;\n  line-height: 1.3;\n  color: var(--color-white);\n  margin-bottom: var(--space-sm);\n}\n\n.card-result__desc {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n\/* --- Section: Persona Cards (DRS \u2014 tabs + problem\/solution panels) --- *\/\n.section-persona-cards {\n  background: var(--color-gray);\n  padding: var(--space-4xl) 0;\n}\n\n.section-persona-cards__header {\n  margin-bottom: var(--space-2xl);\n}\n\n.section-persona-cards__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-black);\n  margin-bottom: var(--space-sm);\n}\n\n.section-persona-cards__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n.section-persona-cards__tabs {\n  display: flex;\n  gap: var(--space-md);\n  margin-bottom: var(--space-2xl);\n  flex-wrap: wrap;\n}\n\n.section-persona-cards__tab {\n  padding: 12px 24px;\n  font-family: var(--font-family);\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n  background: var(--color-white);\n  border: 1px solid var(--color-light-gray);\n  border-radius: var(--radius-full);\n  cursor: pointer;\n  transition: all 0.3s ease;\n}\n\n.section-persona-cards__tab:hover {\n  border-color: var(--color-black);\n  color: var(--color-black);\n}\n\n.section-persona-cards__tab.is-active {\n  background: var(--color-black);\n  border-color: var(--color-black);\n  color: var(--color-white);\n}\n\n\/* Persona panel \u2014 two columns *\/\n.persona-card-panel {\n  display: none;\n}\n\n.persona-card-panel.is-active {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: var(--space-lg);\n}\n\n\/* Left: problem \/ quote with bg image *\/\n.persona-card__problem {\n  border-radius: var(--radius-lg);\n  overflow: hidden;\n  padding: 40px;\n  display: flex;\n  flex-direction: column;\n  justify-content: flex-start;\n  background-size: cover;\n  background-position: center;\n  position: relative;\n}\n\n\n.persona-card__problem::after {\n  content: '';\n  position: absolute;\n  inset: 0;\n  background: linear-gradient(to top, rgba(10, 10, 10, 0.85) 0%, rgba(10, 10, 10, 0.6) 50%, rgba(10, 10, 10, 0.4) 100%);\n  border-radius: inherit;\n}\n\n.persona-card__problem > * {\n  position: relative;\n  z-index: 1;\n}\n\n.persona-card__label {\n  font-size: 12px;\n  font-weight: 600;\n  text-transform: uppercase;\n  letter-spacing: 0.1em;\n  line-height: 1.44;\n  color: var(--color-medium-gray);\n  margin-bottom: var(--space-md);\n}\n\n.persona-card__quote {\n  font-size: 16px;\n  font-weight: 400;\n  font-style: italic;\n  line-height: 1.7;\n  color: var(--color-light-gray);\n  border-left: 3px solid rgba(255, 255, 255, 0.2);\n  padding-left: var(--space-md);\n}\n\n\/* Right: solution + result *\/\n.persona-card__solution {\n  background: var(--color-white);\n  border: 1px solid var(--color-light-gray);\n  border-radius: var(--radius-lg);\n  padding: 40px;\n  display: flex;\n  flex-direction: column;\n}\n\n.persona-card__helps {\n  list-style: none;\n  display: flex;\n  flex-direction: column;\n  gap: 12px;\n  margin-bottom: var(--space-xl);\n}\n\n.persona-card__helps li {\n  display: flex;\n  align-items: flex-start;\n  gap: 14px;\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-black);\n}\n\n.persona-card__helps li::before {\n  content: '';\n  width: 22px;\n  height: 22px;\n  flex-shrink: 0;\n  margin-top: 1px;\n  border-radius: var(--radius-full);\n  background: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24'%3E%3Cpath d='M20 6L9 17l-5-5' stroke='white' stroke-width='2.5' stroke-linecap='round' stroke-linejoin='round' fill='none'\/%3E%3C\/svg%3E\") center\/13px no-repeat, linear-gradient(135deg, #ef5909, #d70e44, #a046e1);\n}\n\n.persona-card__result {\n  position: relative;\n  padding: 20px var(--space-lg);\n  margin-top: auto;\n  border-radius: var(--radius-sm);\n  background: var(--color-gray);\n}\n\n.persona-card__result::before {\n  content: '';\n  position: absolute;\n  inset: -1.5px;\n  border-radius: calc(var(--radius-sm) + 1.5px);\n  background: var(--gradient-brand);\n  z-index: -1;\n}\n\n.persona-card__result-label {\n  font-size: 12px;\n  font-weight: 600;\n  text-transform: uppercase;\n  letter-spacing: 0.08em;\n  line-height: 1.44;\n  color: var(--color-black);\n  margin-bottom: var(--space-sm);\n}\n\n.persona-card__result p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.6;\n  color: var(--color-dark-gray);\n}\n\n\/* --- Section: Why Cards (dark, 4-col grid with video bg) --- *\/\n.section-why-cards {\n  position: relative;\n  overflow: hidden;\n  background: var(--color-dark-black);\n  border-radius: var(--radius-lg);\n  padding: var(--space-4xl) 0;\n}\n\n.section-why-cards__video-bg {\n  position: absolute;\n  inset: 0;\n  z-index: 0;\n}\n\n.section-why-cards__video-bg video {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n}\n\n.section-why-cards__video-bg::after {\n  content: '';\n  position: absolute;\n  inset: 0;\n  background: rgba(4, 6, 18, 0.72);\n}\n\n.section-why-cards .container {\n  position: relative;\n  z-index: 1;\n}\n\n.section-why-cards__header {\n  margin-bottom: var(--space-2xl);\n}\n\n.section-why-cards__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-white);\n  margin-bottom: var(--space-sm);\n}\n\n.section-why-cards__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-medium-gray);\n}\n\n.section-why-cards__grid {\n  display: grid;\n  grid-template-columns: repeat(4, 1fr);\n  gap: var(--space-md);\n}\n\n\/* Why card *\/\n.card-why {\n  position: relative;\n  border-radius: var(--radius-lg);\n  overflow: hidden;\n  background: rgba(255, 255, 255, 0.04);\n  backdrop-filter: blur(16px);\n  -webkit-backdrop-filter: blur(16px);\n  border: 1px solid rgba(255, 255, 255, 0.06);\n  transition: transform 0.4s ease, box-shadow 0.4s ease, border-color 0.3s ease;\n}\n\n.card-why:hover {\n  transform: translateY(-4px);\n  box-shadow: 0 24px 64px rgba(0, 0, 0, 0.6);\n  border-color: transparent;\n}\n\n.card-why::before {\n  content: '';\n  position: absolute;\n  inset: -1px;\n  border-radius: inherit;\n  padding: 2px;\n  background: var(--gradient-brand);\n  -webkit-mask: linear-gradient(#fff 0 0) content-box, linear-gradient(#fff 0 0);\n  -webkit-mask-composite: xor;\n  mask-composite: exclude;\n  pointer-events: none;\n  opacity: 0;\n  transition: opacity 0.3s ease;\n}\n\n.card-why:hover::before {\n  opacity: 1;\n}\n\n.card-why__inner {\n  padding: var(--space-xl);\n  height: 100%;\n  display: flex;\n  flex-direction: column;\n}\n\n.card-why__icon {\n  width: 48px;\n  height: 48px;\n  border-radius: var(--radius-sm);\n  background: var(--surface-card-dark2);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  margin-bottom: var(--space-lg);\n}\n\n.card-why__icon svg {\n  width: 22px;\n  height: 22px;\n  stroke: var(--color-medium-gray);\n  fill: none;\n  stroke-width: 1.5;\n  stroke-linecap: round;\n  stroke-linejoin: round;\n}\n\n.card-why__title {\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.3;\n  color: var(--color-white);\n  margin-bottom: var(--space-sm);\n}\n\n.card-why__desc {\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.65;\n  color: var(--color-medium-gray);\n}\n\n\/* --- Section: Partner Cards (4-col grid, gradient border hover) --- *\/\n.section-partners {\n  background: var(--color-gray);\n  padding: var(--space-4xl) 0;\n}\n\n.section-partners__header {\n  margin-bottom: var(--space-xl);\n}\n\n.section-partners__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-black);\n  margin-bottom: var(--space-sm);\n}\n\n.section-partners__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n.section-partners__intro {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.7;\n  color: var(--color-dark-gray);\n  max-width: 680px;\n  margin-bottom: var(--space-2xl);\n}\n\n.section-partners__grid {\n  display: grid;\n  grid-template-columns: repeat(auto-fit, minmax(min(100%, 240px), 1fr));\n  gap: var(--space-md);\n}\n\n.card-partner {\n  background: linear-gradient(var(--color-white), var(--color-white)) padding-box,\n              linear-gradient(var(--color-light-gray), var(--color-light-gray)) border-box;\n  border: 2px solid transparent;\n  min-width: 0;\n  overflow: hidden;\n  border-radius: var(--radius-lg);\n  padding: var(--space-lg);\n  display: flex;\n  flex-direction: column;\n  align-items: flex-start;\n  gap: var(--space-sm);\n  transition: all 0.3s ease;\n  box-shadow: 0 2px 8px rgba(0, 0, 0, 0.04);\n}\n\n.card-partner:hover {\n  background: linear-gradient(var(--color-white), var(--color-white)) padding-box,\n              var(--gradient-brand) border-box;\n  transform: translateY(-3px);\n  box-shadow: 0 12px 32px rgba(0, 0, 0, 0.1);\n}\n\n.card-partner__logo {\n  height: 36px;\n  width: auto;\n  display: block;\n  margin-bottom: var(--space-sm);\n}\n\n.card-partner__name {\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.3;\n  color: var(--color-black);\n}\n\n.card-partner__desc {\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n}\n\n\/* --- Section: Process Timeline (dark, centered zigzag) --- *\/\n.section-process {\n  background: var(--color-dark-black);\n  border-radius: var(--radius-lg);\n  padding: var(--space-4xl) 0;\n  overflow: hidden;\n}\n\n.section-process__header {\n  text-align: center;\n  margin-bottom: var(--space-xl);\n}\n\n.section-process__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-white);\n  margin-bottom: var(--space-sm);\n}\n\n.section-process__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-medium-gray);\n}\n\n.section-process__cta {\n  text-align: center;\n  margin-bottom: var(--space-2xl);\n}\n\n\/* Timeline *\/\n.process-timeline {\n  position: relative;\n  max-width: 900px;\n  margin: 0 auto;\n  padding: var(--space-xl) 0;\n}\n\n.process-timeline::before {\n  content: '';\n  position: absolute;\n  left: 50%;\n  top: 0;\n  bottom: var(--space-xl);\n  width: 2px;\n  transform: translateX(-50%) scaleY(0);\n  transform-origin: top center;\n  background: rgba(255, 255, 255, 0.35);\n  transition: transform 1.6s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.process-timeline.is-line-visible::before {\n  transform: translateX(-50%) scaleY(1);\n}\n\n\/* Timeline item *\/\n.process-timeline__item {\n  position: relative;\n  display: flex;\n  margin-bottom: 80px;\n  opacity: 0;\n  transform: translateX(-60px);\n  transition: opacity 0.75s cubic-bezier(0.4, 0, 0.2, 1), transform 0.75s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.process-timeline__item:nth-child(even) {\n  transform: translateX(60px);\n}\n\n.process-timeline__item.is-visible {\n  opacity: 1;\n  transform: translateX(0);\n}\n\n.process-timeline__item:last-child {\n  margin-bottom: 0;\n}\n\n.process-timeline__item:nth-child(odd) {\n  justify-content: flex-start;\n  padding-right: max(0px, calc(50% + 48px));\n}\n\n.process-timeline__item:nth-child(even) {\n  justify-content: flex-end;\n  padding-left: max(0px, calc(50% + 48px));\n}\n\n@media (max-width: 768px) {\n  .process-timeline__item:nth-child(odd),\n  .process-timeline__item:nth-child(even) {\n    padding-left: 48px;\n    padding-right: 0;\n    justify-content: flex-start;\n  }\n  .process-timeline__item:nth-child(odd) .process-timeline__content,\n  .process-timeline__item:nth-child(even) .process-timeline__content {\n    text-align: left;\n  }\n  .process-timeline::before {\n    left: 16px !important;\n    transform: scaleY(0) !important;\n    transform-origin: top !important;\n  }\n  .process-timeline.is-line-visible::before {\n    transform: scaleY(1) !important;\n  }\n}\n\n.process-timeline__item:nth-child(odd) .process-timeline__content {\n  text-align: right;\n}\n\n.process-timeline__item:nth-child(even) .process-timeline__content {\n  text-align: left;\n}\n\n\/* Dot *\/\n.process-timeline__dot {\n  position: absolute;\n  left: 50%;\n  top: 8px;\n  width: 16px;\n  height: 16px;\n  border-radius: var(--radius-full);\n  background: var(--gradient-brand);\n  transform: translateX(-50%) scale(0);\n  box-shadow: 0 0 16px rgba(160, 70, 225, 0.5), 0 0 40px rgba(239, 89, 9, 0.3);\n  z-index: 2;\n  transition: transform 0.5s cubic-bezier(0.34, 1.56, 0.64, 1) 0.35s;\n}\n\n.process-timeline__item.is-visible .process-timeline__dot {\n  transform: translateX(-50%) scale(1);\n}\n\n.process-timeline__item:hover .process-timeline__dot {\n  box-shadow: 0 0 24px rgba(160, 70, 225, 0.7), 0 0 56px rgba(239, 89, 9, 0.4);\n}\n\n\/* Content *\/\n.process-timeline__label {\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.5;\n  margin-bottom: var(--space-sm);\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n.process-timeline__content h3 {\n  font-size: 20px;\n  font-weight: 600;\n  line-height: 1.3;\n  color: var(--color-white);\n  margin-bottom: var(--space-sm);\n}\n\n.process-timeline__content p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.7;\n  color: var(--color-light-gray);\n  max-width: 420px;\n}\n\n.process-timeline__item:nth-child(odd) .process-timeline__content p {\n  margin-left: auto;\n}\n\n\/* --- Section: Testimonial Marquee (auto-scrolling quote cards) --- *\/\n.section-testimonial-marquee {\n  background: var(--color-gray);\n  padding: var(--space-4xl) 0;\n  overflow: hidden;\n}\n\n.section-testimonial-marquee__header {\n  text-align: center;\n  margin-bottom: var(--space-2xl);\n}\n\n.section-testimonial-marquee__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-black);\n  margin-bottom: var(--space-sm);\n}\n\n.section-testimonial-marquee__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n.testimonial-marquee__wrapper {\n  position: relative;\n}\n\n.testimonial-marquee__wrapper::before,\n.testimonial-marquee__wrapper::after {\n  content: '';\n  position: absolute;\n  top: 0;\n  bottom: 0;\n  width: 220px;\n  z-index: 2;\n  pointer-events: none;\n}\n\n.testimonial-marquee__wrapper::before {\n  left: 0;\n  background: linear-gradient(to right, var(--color-gray) 20%, transparent);\n}\n\n.testimonial-marquee__wrapper::after {\n  right: 0;\n  background: linear-gradient(to left, var(--color-gray) 20%, transparent);\n}\n\n.testimonial-marquee__track {\n  display: flex;\n  gap: var(--space-md);\n  width: max-content;\n  animation: testimonialMarqueeScroll 50s linear infinite;\n}\n\n.testimonial-marquee__track:hover {\n  animation-play-state: paused;\n}\n\n@keyframes testimonialMarqueeScroll {\n  from { transform: translateX(0); }\n  to { transform: translateX(-50%); }\n}\n\n\/* Marquee card *\/\n.card-testimonial-marquee {\n  background: linear-gradient(var(--color-white), var(--color-white)) padding-box,\n              linear-gradient(var(--color-light-gray), var(--color-light-gray)) border-box;\n  border: 2px solid transparent;\n  border-radius: var(--radius-lg);\n  padding: var(--space-xl);\n  width: 340px;\n  flex-shrink: 0;\n  transition: all 0.3s ease;\n}\n\n.card-testimonial-marquee:hover {\n  background: linear-gradient(var(--color-white), var(--color-white)) padding-box,\n              var(--gradient-brand) border-box;\n  transform: translateY(-3px);\n  box-shadow: 0 8px 24px rgba(0, 0, 0, 0.08);\n}\n\n.card-testimonial-marquee__avatar {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n  margin-bottom: var(--space-md);\n}\n\n.card-testimonial-marquee__avatar img {\n  width: 44px;\n  height: 44px;\n  border-radius: var(--radius-full);\n  object-fit: cover;\n  flex-shrink: 0;\n  background: var(--color-gray);\n}\n\n.card-testimonial-marquee__name {\n  font-size: 14px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-black);\n}\n\n.card-testimonial-marquee__role {\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n}\n\n.card-testimonial-marquee__quote {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.7;\n  color: var(--color-dark-gray);\n  font-style: italic;\n}\n\n\/* --- Section: Cert Cards (dark, 4-col, icon + download) --- *\/\n.section-certs {\n  background: var(--color-dark-black);\n  padding: var(--space-4xl) 0;\n  position: relative;\n  overflow: hidden;\n}\n\n.section-certs::before {\n  content: '';\n  position: absolute;\n  top: 50%;\n  left: 50%;\n  width: 800px;\n  height: 400px;\n  transform: translate(-50%, -50%);\n  background: radial-gradient(ellipse, rgba(22, 118, 195, 0.06) 0%, transparent 70%);\n  pointer-events: none;\n}\n\n.section-certs .container {\n  position: relative;\n  z-index: 1;\n}\n\n.section-certs__header {\n  text-align: center;\n  margin-bottom: var(--space-2xl);\n}\n\n.section-certs__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-white);\n  margin-bottom: var(--space-sm);\n}\n\n.section-certs__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-medium-gray);\n}\n\n.section-certs__grid {\n  display: grid;\n  grid-template-columns: repeat(auto-fit, minmax(min(100%, 240px), 1fr));\n  gap: var(--space-lg);\n}\n\n.card-cert {\n  background: rgba(255, 255, 255, 0.03);\n  border: 1px solid rgba(255, 255, 255, 0.08);\n  border-radius: var(--radius-lg);\n  padding: 40px var(--space-xl);\n  text-align: center;\n  display: flex;\n  flex-direction: column;\n  align-items: center;\n  transition: all 0.4s ease;\n  position: relative;\n  overflow: hidden;\n}\n\n.card-cert::before {\n  content: '';\n  position: absolute;\n  inset: -1px;\n  border-radius: inherit;\n  padding: 2px;\n  background: var(--gradient-brand);\n  -webkit-mask: linear-gradient(#fff 0 0) content-box, linear-gradient(#fff 0 0);\n  -webkit-mask-composite: xor;\n  mask-composite: exclude;\n  pointer-events: none;\n  opacity: 0;\n  transition: opacity 0.3s ease;\n}\n\n.card-cert:hover::before {\n  opacity: 1;\n}\n\n.card-cert:hover {\n  border-color: transparent;\n  transform: translateY(-4px);\n  box-shadow: 0 20px 60px rgba(0, 0, 0, 0.4);\n}\n\n.card-cert__icon {\n  width: 64px;\n  height: 64px;\n  margin-bottom: var(--space-lg);\n  border-radius: var(--radius-full);\n  background: linear-gradient(135deg, rgba(22, 118, 195, 0.15), rgba(160, 70, 225, 0.1));\n  display: flex;\n  align-items: center;\n  justify-content: center;\n}\n\n.card-cert__icon svg,\n.card-cert__icon img {\n  width: 32px;\n  height: 32px;\n  stroke: rgba(255, 255, 255, 0.7);\n  stroke-width: 1.5;\n  fill: none;\n  stroke-linecap: round;\n  stroke-linejoin: round;\n}\n\n.card-cert__name {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.34;\n  color: var(--color-white);\n  margin-bottom: var(--space-sm);\n}\n\n.card-cert__desc {\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.6;\n  color: var(--color-medium-gray);\n  flex: 1;\n}\n\n.card-cert__btn {\n  display: inline-flex;\n  align-items: center;\n  gap: 6px;\n  margin-top: var(--space-lg);\n  padding: var(--space-sm) var(--space-md);\n  font-family: var(--font-family);\n  font-size: 14px;\n  font-weight: 600;\n  line-height: 1.4;\n  color: var(--color-medium-gray);\n  border: 1px solid rgba(255, 255, 255, 0.18);\n  border-radius: var(--radius-full);\n  text-decoration: none;\n  background: transparent;\n  transition: color 0.2s ease, border-color 0.2s ease, background 0.2s ease;\n}\n\n.card-cert__btn:hover {\n  color: var(--color-white);\n  border-color: rgba(255, 255, 255, 0.45);\n  background: rgba(255, 255, 255, 0.06);\n}\n\n.card-cert__btn svg {\n  width: 13px;\n  height: 13px;\n  stroke: currentColor;\n  stroke-width: 2;\n  fill: none;\n  stroke-linecap: round;\n  stroke-linejoin: round;\n  flex-shrink: 0;\n}\n\n\/* --- Section: CTA Banner (dark card with animated orbs) --- *\/\n.section-cta-banner {\n  background: var(--color-gray);\n  padding: var(--space-4xl) 0;\n}\n\n.cta-banner-card {\n  position: relative;\n  background: var(--color-dark-black);\n  border-radius: var(--radius-lg);\n  padding: var(--space-3xl);\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: var(--space-2xl);\n  overflow: hidden;\n}\n\n.cta-banner-card::after {\n  content: '';\n  position: absolute;\n  inset: 0;\n  background: linear-gradient(to right, var(--color-dark-black) 30%, rgba(9, 9, 9, 0.65) 55%, rgba(9, 9, 9, 0.15) 100%);\n  pointer-events: none;\n  z-index: 2;\n}\n\n\/* Animated color orbs *\/\n.cta-banner-card__orbs {\n  position: absolute;\n  top: 0;\n  right: 0;\n  width: 60%;\n  height: 100%;\n  pointer-events: none;\n  z-index: 1;\n  overflow: hidden;\n}\n\n.cta-banner-card__orb {\n  position: absolute;\n  border-radius: 50%;\n  filter: blur(60px);\n}\n\n@keyframes ctaBannerFloat1 {\n  0%, 100% { transform: translate(0, 0) scale(1); }\n  40% { transform: translate(-25px, 30px) scale(1.12); }\n  70% { transform: translate(15px, -15px) scale(0.92); }\n}\n\n@keyframes ctaBannerFloat2 {\n  0%, 100% { transform: translate(0, 0) scale(1); }\n  35% { transform: translate(20px, -28px) scale(0.9); }\n  65% { transform: translate(-18px, 20px) scale(1.1); }\n}\n\n@keyframes ctaBannerFloat3 {\n  0%, 100% { transform: translate(0, 0) scale(1); }\n  50% { transform: translate(-20px, -25px) scale(1.08); }\n}\n\n\/* Content *\/\n.cta-banner-card__content {\n  position: relative;\n  z-index: 10;\n  max-width: 600px;\n}\n\n.cta-banner-card__content h2 {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.19;\n  color: var(--color-white);\n  margin-bottom: var(--space-md);\n}\n\n.cta-banner-card__content p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.6;\n  color: var(--color-medium-gray);\n}\n\n\/* Actions *\/\n.cta-banner-card__actions {\n  position: relative;\n  z-index: 10;\n  display: flex;\n  flex-wrap: wrap;\n  gap: var(--space-md);\n  flex-shrink: 0;\n}\n\n\/* --- Section: FAQ Accordion --- *\/\n.section-faq {\n  background: var(--color-white);\n  padding: var(--space-4xl) 0;\n}\n\n.section-faq__header {\n  text-align: center;\n  margin-bottom: var(--space-2xl);\n}\n\n.section-faq__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-black);\n  margin-bottom: var(--space-sm);\n}\n\n.section-faq__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n.section-faq__list {\n  max-width: 900px;\n  margin: 0 auto;\n  display: flex;\n  flex-direction: column;\n  gap: var(--space-md);\n}\n\n.faq-item {\n  background: linear-gradient(var(--color-white), var(--color-white)) padding-box,\n              linear-gradient(var(--color-light-gray), var(--color-light-gray)) border-box;\n  border: 1.5px solid transparent;\n  border-radius: var(--radius-md);\n  overflow: hidden;\n  transition: transform 0.25s ease, box-shadow 0.25s ease;\n}\n\n.faq-item:hover {\n  transform: translateY(-2px);\n  box-shadow: 0 8px 24px rgba(0, 0, 0, 0.08);\n}\n\n.faq-item__question {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: var(--space-lg);\n  padding: var(--space-lg) var(--space-xl);\n  cursor: pointer;\n  font-family: var(--font-family);\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.5;\n  color: var(--color-black);\n  background: none;\n  border: none;\n  width: 100%;\n  text-align: left;\n  transition: background 0.2s ease;\n}\n\n.faq-item__question:hover {\n  background: var(--color-gray);\n}\n\n.faq-item__arrow {\n  width: 20px;\n  height: 20px;\n  flex-shrink: 0;\n  stroke: var(--color-dark-gray);\n  stroke-width: 2;\n  fill: none;\n  stroke-linecap: round;\n  stroke-linejoin: round;\n  transition: transform 0.3s ease;\n}\n\n.faq-item.is-open .faq-item__arrow {\n  transform: rotate(180deg);\n}\n\n.faq-item__answer {\n  max-height: 0;\n  overflow: hidden;\n  transition: max-height 0.4s ease;\n}\n\n.faq-item.is-open .faq-item__answer {\n  max-height: 600px;\n}\n\n.faq-item__answer-inner {\n  padding: 0 var(--space-xl) var(--space-lg);\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.75;\n  color: var(--color-dark-gray);\n}\n\n.faq-item__answer-inner ul {\n  list-style: none;\n  margin-top: var(--space-sm);\n  display: flex;\n  flex-direction: column;\n  gap: 6px;\n}\n\n.faq-item__answer-inner ul li {\n  display: flex;\n  gap: 10px;\n}\n\n.faq-item__answer-inner ul li::before {\n  content: '2013';\n  color: var(--color-medium-gray);\n  flex-shrink: 0;\n}\n\n\/* --- Header: DRS (fixed, transparent \u2192 blur on scroll) --- *\/\n.header-drs {\n  position: fixed;\n  top: 0;\n  left: 0;\n  right: 0;\n  z-index: 1000;\n  height: 64px;\n  background: transparent;\n  backdrop-filter: blur(0px);\n  -webkit-backdrop-filter: blur(0px);\n  transition: background 1s ease, backdrop-filter 1s ease, -webkit-backdrop-filter 1s ease;\n}\n\n.header-drs.is-scrolled {\n  background: rgba(0, 0, 0, 0.6);\n  backdrop-filter: blur(20px);\n  -webkit-backdrop-filter: blur(20px);\n}\n\n.header-drs__inner {\n  max-width: var(--max-width);\n  margin: 0 auto;\n  padding: 0 var(--page-padding);\n  height: 100%;\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: var(--space-md);\n  overflow: hidden;\n}\n\n.header-drs__logo {\n  flex-shrink: 0;\n}\n\n.header-drs__logo svg {\n  height: 26px;\n  width: auto;\n  display: block;\n}\n\n.header-drs__logo svg path {\n  fill: var(--color-white);\n}\n\n.header-drs__nav {\n  display: flex;\n  align-items: center;\n  gap: 0;\n  white-space: nowrap;\n}\n\n.header-drs__nav a {\n  padding: var(--space-sm) 12px;\n  font-size: 16px;\n  font-weight: 400;\n  color: var(--color-white);\n  border-radius: var(--radius-sm);\n  transition: all 0.2s ease;\n  opacity: 0.85;\n  text-decoration: none;\n}\n\n.header-drs__nav a:hover {\n  opacity: 1;\n  background: rgba(255, 255, 255, 0.1);\n}\n\n.header-drs__actions {\n  display: flex;\n  align-items: center;\n  gap: var(--space-sm);\n}\n\n.header-drs__lang {\n  display: flex;\n  align-items: center;\n  gap: 4px;\n}\n\n.header-drs__lang-btn {\n  padding: 6px 10px;\n  font-family: var(--font-family);\n  font-size: 14px;\n  font-weight: 600;\n  color: var(--color-medium-gray);\n  border-radius: var(--radius-sm);\n  text-decoration: none;\n  transition: all 0.2s ease;\n}\n\n.header-drs__lang-btn:hover {\n  color: var(--color-white);\n  background: rgba(255, 255, 255, 0.1);\n}\n\n.header-drs__lang-btn.is-active {\n  color: var(--color-white);\n  background: rgba(255, 255, 255, 0.15);\n}\n\n\/* Nav CTA \u2014 hidden on desktop, shown in mobile overlay *\/\n.header-drs__nav-cta,\n.header-drs__nav-header,\n.header-drs__nav-lang {\n  display: none;\n}\n\n\/* Nav list wrapper \u2014 na desktopie staje si\u0119 \"prze\u017aroczysty\" (linki s\u0105 bezpo\u015brednimi flex-itemami .header-drs__nav) *\/\n.header-drs__nav-list {\n  display: contents;\n}\n\n\/* Hamburger \u2014 hidden on desktop *\/\n.header-drs__hamburger {\n  display: none;\n  background: none;\n  border: none;\n  padding: 8px;\n  cursor: pointer;\n}\n\n\/* Close button inside mobile nav *\/\n.header-drs__nav-close {\n  display: none;\n  background: none;\n  border: none;\n  padding: 8px;\n  cursor: pointer;\n  align-self: flex-end;\n  margin-bottom: 16px;\n}\n\n\/* --- Footer DRS --- *\/\n.footer-drs {\n  background: var(--color-dark-black);\n  color: var(--color-white);\n  padding: var(--space-3xl) 0 var(--space-xl);\n}\n\n.footer-drs__grid {\n  display: grid;\n  grid-template-columns: 2fr repeat(3, 1fr);\n  gap: var(--space-2xl);\n  margin-bottom: var(--space-2xl);\n}\n\n.footer-drs__brand p {\n  color: var(--color-dark-gray);\n  margin-top: var(--space-md);\n  font-size: 16px;\n  line-height: 1.6;\n}\n\n.footer-drs__address {\n  font-style: normal;\n  color: var(--color-medium-gray);\n  font-size: 14px;\n  line-height: 1.7;\n  margin-top: var(--space-md);\n}\n\n.footer-drs__legal-info {\n  color: var(--color-dark-gray);\n  font-size: 14px;\n  line-height: 1.7;\n  margin-top: var(--space-sm);\n}\n\n.footer-drs__social {\n  display: flex;\n  gap: 12px;\n  margin-top: var(--space-lg);\n}\n\n.footer-drs__social a {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  width: 36px;\n  height: 36px;\n  border-radius: var(--radius-full);\n  border: 1px solid rgba(255, 255, 255, 0.12);\n  color: var(--color-medium-gray);\n  transition: border-color 0.2s, color 0.2s, background 0.2s;\n}\n\n.footer-drs__social a:hover {\n  border-color: rgba(255, 255, 255, 0.35);\n  color: var(--color-white);\n  background: rgba(255, 255, 255, 0.06);\n}\n\n.footer-drs__links h4 {\n  margin-bottom: var(--space-lg);\n  font-size: 14px;\n  font-weight: 600;\n  text-transform: uppercase;\n  letter-spacing: 0.05em;\n  color: var(--color-white);\n}\n\n.footer-drs__links a {\n  display: block;\n  color: var(--color-dark-gray);\n  font-size: 16px;\n  padding: var(--space-sm) 0;\n  transition: color 0.2s ease;\n  text-decoration: none;\n}\n\n.footer-drs__links a:hover {\n  color: var(--color-white);\n}\n\n.footer-drs__bottom {\n  padding-top: var(--space-xl);\n  border-top: 1px solid rgba(255, 255, 255, 0.1);\n  display: flex;\n  justify-content: space-between;\n  align-items: center;\n  color: var(--color-dark-gray);\n  font-size: 14px;\n  flex-wrap: wrap;\n  gap: 12px;\n}\n\n.footer-drs__bottom a {\n  color: var(--color-dark-gray);\n  margin-left: var(--space-lg);\n  text-decoration: none;\n  transition: color 0.2s;\n}\n\n.footer-drs__bottom a:hover {\n  color: var(--color-white);\n}\n\n\/* --- Section: FAQ Dark (gradient border on hover\/open) --- *\/\n.section-faq-dark {\n  background: var(--color-dark-black);\n  border-radius: var(--radius-lg);\n  padding: var(--space-4xl) 0;\n}\n\n.section-faq-dark__label {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  gap: var(--space-sm);\n  font-size: 14px;\n  font-weight: 600;\n  color: var(--color-medium-gray);\n  margin-bottom: var(--space-md);\n}\n\n\n.section-faq-dark__header {\n  text-align: center;\n  margin-bottom: var(--space-2xl);\n}\n\n.section-faq-dark__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-white);\n}\n\n.section-faq-dark__list {\n  max-width: 820px;\n  margin: 0 auto;\n  display: flex;\n  flex-direction: column;\n  gap: 12px;\n}\n\n.faq-item-dark {\n  background: var(--surface-card-dark);\n  border: 2px solid rgba(255, 255, 255, 0.06);\n  border-radius: var(--radius-md);\n  overflow: hidden;\n  transition: all 0.3s ease;\n  background-origin: border-box;\n  background-clip: padding-box, border-box;\n}\n\n.faq-item-dark:hover {\n  border-color: transparent;\n  background-image: linear-gradient(#1a1a1a, #1a1a1a), var(--gradient-brand);\n}\n\n.faq-item-dark.is-open {\n  border-color: transparent;\n  background-image: linear-gradient(#1a1a1a, #1a1a1a), var(--gradient-brand);\n  box-shadow: 0 12px 40px rgba(0, 0, 0, 0.4);\n}\n\n.faq-item-dark__question {\n  width: 100%;\n  padding: 20px var(--space-lg);\n  display: flex;\n  justify-content: space-between;\n  align-items: center;\n  cursor: pointer;\n  background: none;\n  border: none;\n  font-family: var(--font-family);\n  font-size: 16px;\n  font-weight: 600;\n  color: var(--color-light-gray);\n  text-align: left;\n  transition: color 0.3s ease;\n  gap: var(--space-md);\n}\n\n.faq-item-dark__question:hover {\n  color: var(--color-white);\n}\n\n.faq-item-dark__chevron {\n  width: 24px;\n  height: 24px;\n  transition: transform 0.3s ease;\n  flex-shrink: 0;\n  color: var(--color-white);\n  opacity: 0.85;\n}\n\n.faq-item-dark.is-open .faq-item-dark__chevron {\n  transform: rotate(45deg);\n  opacity: 1;\n}\n\n.faq-item-dark__answer {\n  max-height: 0;\n  overflow: hidden;\n  transition: max-height 0.4s ease;\n}\n\n.faq-item-dark.is-open .faq-item-dark__answer {\n  max-height: 400px;\n}\n\n.faq-item-dark__answer-inner {\n  padding: 0 var(--space-lg) 20px;\n  font-size: 16px;\n  font-weight: 400;\n  color: var(--color-medium-gray);\n  line-height: 1.8;\n}\n\n\/* --- Section: Comparison Cards (dark, 3-col, feature checklist) --- *\/\n\/* --- Award Banner (Gartner-style highlight) --- *\/\n.award-banner {\n  max-width: var(--max-width);\n  margin: 0 auto;\n}\n\n.award-banner__inner {\n  display: flex;\n  gap: 48px;\n  align-items: center;\n}\n\n.award-banner__card {\n  flex: 0 0 50%;\n  background: var(--color-black);\n  border-radius: 30px;\n  padding: 48px 36px;\n  display: flex;\n  flex-direction: column;\n}\n\n.award-banner__heading {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.3;\n  color: var(--color-white);\n  margin-bottom: 48px;\n}\n\n.award-banner__image {\n  flex: 1;\n}\n\n.award-banner__image img {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n  border-radius: 30px;\n}\n\n.award-banner__disclaimer {\n  font-size: 12px;\n  font-weight: 400;\n  line-height: 1.8;\n  color: var(--color-dark-gray);\n  margin-top: 40px;\n}\n\n\/* --- Case Studies: Filter Bar --- *\/\n.cs-filter {\n  max-width: var(--max-width);\n  margin: 0 auto;\n}\n\n.cs-filter__bar {\n  display: flex;\n  align-items: center;\n  gap: 16px;\n  background: var(--color-white);\n  border-radius: var(--radius-lg);\n  padding: 16px 24px;\n}\n\n.cs-filter__dropdown {\n  position: relative;\n}\n\n.cs-filter__dropdown-toggle {\n  display: flex;\n  align-items: center;\n  gap: 8px;\n  padding: 12px 20px;\n  border: 1px solid var(--color-light-gray);\n  border-radius: var(--radius-sm);\n  background: transparent;\n  cursor: pointer;\n  min-width: 180px;\n  justify-content: space-between;\n  font-size: 16px;\n  font-weight: 400;\n  color: var(--color-black);\n  transition: border-color 0.2s;\n}\n\n.cs-filter__dropdown-toggle:hover {\n  border-color: var(--color-dark-gray);\n}\n\n.cs-filter__dropdown-toggle svg {\n  color: var(--color-dark-gray);\n  transition: transform 0.2s;\n}\n\n.cs-filter__dropdown.is-open .cs-filter__dropdown-toggle {\n  border-color: var(--color-black);\n}\n\n.cs-filter__dropdown.is-open .cs-filter__dropdown-toggle svg {\n  transform: rotate(180deg);\n}\n\n.cs-filter__dropdown-menu {\n  position: absolute;\n  top: calc(100% + 4px);\n  left: 0;\n  min-width: 100%;\n  background: var(--color-white);\n  border: 1px solid var(--color-light-gray);\n  border-radius: var(--radius-sm);\n  padding: 8px 0;\n  z-index: 100;\n  display: none;\n  box-shadow: 0 8px 24px rgba(0,0,0,0.08);\n}\n\n.cs-filter__dropdown.is-open .cs-filter__dropdown-menu {\n  display: block;\n}\n\n.cs-filter__checkbox {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n  padding: 10px 20px;\n  font-size: 16px;\n  font-weight: 400;\n  color: var(--color-black);\n  cursor: pointer;\n  transition: background 0.15s;\n}\n\n.cs-filter__checkbox:hover {\n  background: var(--color-gray);\n}\n\n.cs-filter__checkbox input {\n  display: none;\n}\n\n.cs-filter__checkmark {\n  width: 18px;\n  height: 18px;\n  border: 1.5px solid var(--color-medium-gray);\n  border-radius: 4px;\n  flex-shrink: 0;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  transition: border-color 0.15s, background 0.15s;\n}\n\n.cs-filter__checkbox input:checked + .cs-filter__checkmark {\n  background: var(--color-black);\n  border-color: var(--color-black);\n}\n\n.cs-filter__checkbox input:checked + .cs-filter__checkmark::after {\n  content: '';\n  width: 10px;\n  height: 6px;\n  border-left: 2px solid var(--color-white);\n  border-bottom: 2px solid var(--color-white);\n  transform: rotate(-45deg);\n  margin-bottom: 2px;\n}\n\n.cs-filter__clear {\n  padding: 12px 20px;\n  border: 1px solid var(--color-light-gray);\n  border-radius: 9999px;\n  background: transparent;\n  font-size: 16px;\n  font-weight: 400;\n  color: var(--color-black);\n  cursor: pointer;\n  transition: border-color 0.2s;\n  margin-left: auto;\n}\n\n.cs-filter__clear:hover {\n  border-color: var(--color-dark-gray);\n}\n\n\/* --- Case Studies: Cards --- *\/\n.cs-cards {\n  max-width: var(--max-width);\n  margin: 0 auto;\n  display: flex;\n  flex-direction: column;\n  gap: 24px;\n}\n\n.cs-card {\n  display: grid;\n  grid-template-columns: 1fr 2fr;\n  gap: 48px;\n  background: var(--color-white);\n  border-radius: var(--radius-lg);\n  padding: 32px;\n  align-items: center;\n}\n\n.cs-card__image {\n  position: relative;\n  border-radius: var(--radius-lg);\n  overflow: hidden;\n}\n\n.cs-card__image img {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n  border-radius: var(--radius-lg);\n  display: block;\n}\n\n.cs-card__industry-tag {\n  position: absolute;\n  top: 16px;\n  left: 16px;\n  background: var(--color-white);\n  color: var(--color-black);\n  font-size: 12px;\n  font-weight: 500;\n  padding: 6px 16px;\n  border-radius: 9999px;\n}\n\n.cs-card__category-tags {\n  position: absolute;\n  bottom: 16px;\n  left: 16px;\n  display: flex;\n  gap: 8px;\n  flex-wrap: wrap;\n}\n\n.cs-card__category-tag {\n  font-size: 12px;\n  font-weight: 400;\n  color: var(--color-white);\n  padding: 7px 12px 5px;\n  border-radius: var(--radius-sm);\n  line-height: 1;\n}\n\n.cs-card__category-tag--blue {\n  background: var(--color-erp-blue);\n}\n\n.cs-card__category-tag--yellow {\n  background: var(--color-erp-yellow);\n}\n\n.cs-card__category-tag--green {\n  background: var(--color-erp-green);\n}\n\n.cs-card__category-tag--red {\n  background: var(--color-erp-red);\n}\n\n.cs-card__content {\n  display: flex;\n  flex-direction: column;\n  gap: 24px;\n}\n\n.cs-card__title {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.34;\n  background: linear-gradient(107deg, #ef5909 17%, #d70e44 34%, #a046e1 55%, #1676c3 73%);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n.cs-card__excerpt {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n\/* --- Case Studies: Pagination --- *\/\n.cs-pagination {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  gap: 12px;\n  margin-top: 48px;\n}\n\n.cs-pagination__item {\n  width: 40px;\n  height: 40px;\n  border-radius: 9999px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 14px;\n  font-weight: 500;\n  color: var(--color-dark-gray);\n  background: var(--color-white);\n  text-decoration: none;\n  transition: background 0.2s, color 0.2s;\n}\n\n.cs-pagination__item:hover {\n  background: var(--color-light-gray);\n  color: var(--color-black);\n}\n\n.cs-pagination__item.is-active {\n  background: var(--color-black);\n  color: var(--color-white);\n}\n\n.cs-pagination__next {\n  font-size: 14px;\n  font-weight: 500;\n  color: var(--color-black);\n  text-decoration: none;\n  margin-left: 8px;\n}\n\n.cs-pagination__next:hover {\n  color: var(--color-erp-blue);\n}\n\n.section-comparison {\n  background: var(--color-dark-black);\n  border-radius: var(--radius-lg);\n  padding: var(--space-4xl) 0;\n  position: relative;\n  overflow: hidden;\n}\n\n.section-comparison .container { position: relative; z-index: 1; }\n\n.section-comparison__header { margin-bottom: var(--space-2xl); }\n\n.section-comparison__label {\n  display: flex;\n  align-items: center;\n  gap: var(--space-sm);\n  font-size: 14px;\n  font-weight: 600;\n  color: var(--color-medium-gray);\n  margin-bottom: var(--space-md);\n}\n\n.section-comparison__label::before {\n  content: '';\n  width: 20px;\n  height: 3px;\n  border-radius: 2px;\n  background: var(--gradient-brand);\n}\n\n.section-comparison__header h2 {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: var(--color-white);\n  margin-bottom: var(--space-sm);\n}\n\n.section-comparison__header p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-medium-gray);\n}\n\n.section-comparison__grid {\n  display: grid;\n  grid-template-columns: repeat(3, 1fr);\n  gap: var(--space-lg);\n}\n\n\/* Comparison card *\/\n.card-comparison {\n  background: var(--surface-card-dark);\n  border: 2px solid rgba(255, 255, 255, 0.06);\n  border-radius: var(--radius-lg);\n  display: flex;\n  flex-direction: column;\n  transition: all 0.3s ease;\n  background-origin: border-box;\n  background-clip: padding-box, border-box;\n}\n\n.card-comparison:hover {\n  transform: translateY(-4px);\n  box-shadow: 0 20px 50px rgba(0, 0, 0, 0.5);\n}\n\n.card-comparison--recommended {\n  border-color: transparent;\n  background-image: linear-gradient(#0f0f0f, #0f0f0f), var(--gradient-brand);\n  box-shadow: 0 12px 48px rgba(0, 0, 0, 0.4);\n}\n\n\/* Header *\/\n.card-comparison__header {\n  padding: var(--space-xl) var(--space-lg) var(--space-lg);\n  border-bottom: 1px solid rgba(255, 255, 255, 0.06);\n}\n\n.card-comparison__badge {\n  display: inline-flex;\n  align-items: center;\n  gap: 6px;\n  background: var(--gradient-brand);\n  color: var(--color-white);\n  font-size: 12px;\n  font-weight: 600;\n  padding: 4px 12px;\n  border-radius: var(--radius-full);\n  text-transform: uppercase;\n  letter-spacing: 0.06em;\n  margin-bottom: 12px;\n}\n\n.card-comparison__icon {\n  width: 48px;\n  height: 48px;\n  background: rgba(255, 255, 255, 0.06);\n  border-radius: var(--radius-sm);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  margin-bottom: var(--space-md);\n  border: 1px solid rgba(255, 255, 255, 0.1);\n}\n\n.card-comparison__icon svg {\n  width: 24px;\n  height: 24px;\n  stroke: var(--color-medium-gray);\n  stroke-width: 1.5;\n  fill: none;\n  stroke-linecap: round;\n  stroke-linejoin: round;\n}\n\n.card-comparison--recommended .card-comparison__icon {\n  background: rgba(255, 255, 255, 0.1);\n}\n\n.card-comparison--recommended .card-comparison__icon svg {\n  stroke: var(--color-light-gray);\n}\n\n.card-comparison__title {\n  font-size: 20px;\n  font-weight: 600;\n  color: var(--color-white);\n  margin-bottom: 6px;\n}\n\n.card-comparison--recommended .card-comparison__title {\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n.card-comparison__desc {\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n}\n\n\/* Score *\/\n.card-comparison__score {\n  padding: 20px var(--space-lg);\n  border-bottom: 1px solid rgba(255, 255, 255, 0.06);\n  display: flex;\n  align-items: baseline;\n  gap: var(--space-sm);\n}\n\n.card-comparison__score-num {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1;\n  color: var(--color-dark-gray);\n}\n\n.card-comparison:nth-child(2) .card-comparison__score-num {\n  color: var(--color-status-warning);\n}\n\n.card-comparison--recommended .card-comparison__score-num {\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n.card-comparison__score-label {\n  font-size: 14px;\n  font-weight: 400;\n  color: var(--color-dark-gray);\n}\n\n\/* Feature list *\/\n.card-comparison__list {\n  padding: 20px var(--space-lg) var(--space-lg);\n  list-style: none;\n  display: flex;\n  flex-direction: column;\n  gap: 10px;\n  flex: 1;\n}\n\n.card-comparison__item {\n  display: flex;\n  align-items: flex-start;\n  gap: 10px;\n  font-size: 14px;\n  line-height: 1.4;\n  color: var(--color-medium-gray);\n}\n\n.card-comparison__item.is-active {\n  color: var(--color-light-gray);\n}\n\n.card-comparison__status {\n  width: 20px;\n  height: 20px;\n  min-width: 20px;\n  border-radius: var(--radius-full);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  margin-top: 1px;\n}\n\n.card-comparison__status svg {\n  width: 12px;\n  height: 12px;\n  stroke-width: 2.5;\n  fill: none;\n  stroke-linecap: round;\n  stroke-linejoin: round;\n}\n\n.card-comparison__status--yes { background: rgba(16, 185, 129, 0.15) \/* --color-status-success *\/; }\n.card-comparison__status--yes svg { stroke: var(--color-status-success); }\n\n.card-comparison__status--partial { background: rgba(245, 158, 11, 0.15) \/* --color-status-warning *\/; }\n.card-comparison__status--partial svg { stroke: var(--color-status-warning); }\n\n.card-comparison__status--no { background: rgba(255, 255, 255, 0.05); }\n.card-comparison__status--no svg { stroke: rgba(255, 255, 255, 0.2); }\n\n\/* --- PDF Modal --- *\/\n.pdf-modal {\n  position: fixed;\n  inset: 0;\n  z-index: 2000;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  opacity: 0;\n  visibility: hidden;\n  transition: opacity 0.3s ease, visibility 0.3s ease;\n}\n\n.pdf-modal.is-active {\n  opacity: 1;\n  visibility: visible;\n}\n\n.pdf-modal__bg {\n  position: absolute;\n  inset: 0;\n  background: rgba(0, 0, 0, 0.7);\n  backdrop-filter: blur(8px);\n  -webkit-backdrop-filter: blur(8px);\n}\n\n.pdf-modal__panel {\n  position: relative;\n  width: 90vw;\n  height: 85vh;\n  max-width: 1000px;\n  background: var(--color-white);\n  border-radius: var(--radius-lg);\n  overflow: hidden;\n  box-shadow: 0 32px 96px rgba(0, 0, 0, 0.3);\n}\n\n.pdf-modal__close {\n  position: absolute;\n  top: var(--space-md);\n  right: var(--space-md);\n  width: 40px;\n  height: 40px;\n  border-radius: var(--radius-full);\n  background: var(--color-white);\n  border: 1px solid var(--color-light-gray);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  z-index: 10;\n  transition: background 0.2s;\n}\n\n.pdf-modal__close:hover {\n  background: var(--color-gray);\n}\n\n.pdf-modal__iframe {\n  width: 100%;\n  height: 100%;\n  border: none;\n}\n\n\/* --- Section: Marquee \/ Animated Text --- *\/\n.section-marquee {\n  text-align: center;\n  padding: 64px var(--page-padding);\n  overflow: hidden;\n}\n\n.section-marquee--animated {\n  padding: 64px 0;\n}\n\n.section-marquee__text {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.31;\n  color: var(--color-black);\n}\n\n.section-marquee:not(.section-marquee--animated) .section-marquee__text {\n  max-width: 833px;\n  margin: 0 auto;\n}\n\n\/* --- Stat Cards (gradient numbers) --- *\/\n.stat-cards {\n  display: flex;\n  gap: 24px;\n  justify-content: center;\n  flex-wrap: wrap;\n}\n\n.stat-card {\n  background: var(--color-white);\n  border-radius: var(--radius-lg);\n  padding: 48px 36px;\n  text-align: center;\n  width: 369px;\n  display: flex;\n  flex-direction: column;\n  align-items: center;\n  gap: 4px;\n}\n\n.stat-card__value {\n  font-size: 68px;\n  font-weight: 400;\n  line-height: 1.06;\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n.stat-card__label {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-black);\n}\n\n\/* --- Stat Card: Glass variant (dark overlay, 4-column) --- *\/\n.stat-cards--glass {\n  display: grid;\n  grid-template-columns: repeat(auto-fit, minmax(140px, 1fr));\n  gap: var(--space-md);\n  width: 100%;\n}\n\n.stat-card--glass {\n  background: rgba(255, 255, 255, 0.06);\n  border: 1px solid rgba(255, 255, 255, 0.1);\n  border-radius: var(--radius-md);\n  backdrop-filter: blur(12px);\n  -webkit-backdrop-filter: blur(12px);\n  padding: var(--space-lg) var(--space-lg);\n  text-align: left;\n  width: auto;\n  align-items: flex-start;\n}\n\n.stat-card--glass .stat-card__value {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.19;\n  background: none;\n  -webkit-background-clip: unset;\n  -webkit-text-fill-color: unset;\n  background-clip: unset;\n  color: var(--color-white);\n}\n\n.stat-card--glass .stat-card__label {\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-medium-gray);\n}\n\n\/* --- Tabs: Big pill tabs --- *\/\n.tabs-big {\n  display: flex;\n  gap: 16px;\n  align-items: center;\n  justify-content: center;\n}\n\n.tab-big {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  padding: 20px 24px 18px;\n  min-width: 150px;\n  border-radius: var(--radius-full);\n  background: var(--color-white);\n  font-size: 16px;\n  font-weight: 400;\n  color: var(--color-black);\n  cursor: pointer;\n  border: none;\n  transition: color 0.3s, background-color 0.3s;\n}\n\n.tab-big:hover {\n  background: #1676C3;\n  color: var(--color-white);\n}\n\n.tab-big--active {\n  background: var(--color-black);\n  color: var(--color-white);\n}\n\n\/* --- Section: Personas (tabbed comparison) --- *\/\n.section-personas {\n  background: var(--color-gray);\n  padding: 96px var(--page-padding);\n  position: relative;\n  overflow: hidden;\n}\n\n.section-personas__heading {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.19;\n  color: var(--color-black);\n  text-align: center;\n  margin-bottom: var(--space-2xl);\n}\n\n.section-personas__blob {\n  position: absolute;\n  bottom: -350px;\n  right: 0;\n  width: 877px;\n  height: 1185px;\n  pointer-events: none;\n  z-index: 0;\n}\n\n.section-personas__blob img {\n  width: 100%;\n  height: 100%;\n}\n\n.section-personas .tabs-big,\n.section-personas .section-personas__panels-wrapper {\n  position: relative;\n  z-index: 1;\n}\n\n.section-personas__panels-wrapper {\n  position: relative;\n  margin-top: 40px;\n  min-height: 500px;\n}\n\n.section-personas__slide {\n  position: absolute;\n  top: 0;\n  left: 0;\n  right: 0;\n  opacity: 0;\n  pointer-events: none;\n  transition: opacity 0.4s ease;\n}\n\n.section-personas__slide.is-active {\n  position: relative;\n  opacity: 1;\n  pointer-events: auto;\n}\n\n.section-personas__panels {\n  display: flex;\n  flex-wrap: wrap;\n  align-items: flex-start;\n  gap: 24px;\n  padding: clamp(16px, 3vw, 24px);\n  border-radius: var(--radius-lg);\n}\n\n.section-personas__quote-panel {\n  background: var(--color-white);\n  border-radius: var(--radius-lg);\n  padding: clamp(20px, 4vw, 40px);\n  width: min(515px, 100%);\n  flex-shrink: 0;\n}\n\n.section-personas__quote-title {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.34;\n  color: var(--color-black);\n  max-width: 361px;\n  margin-bottom: 35px;\n}\n\n.section-personas__quote-text {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n  margin-bottom: 23px;\n}\n\n.section-personas__quote-author {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n}\n\n.section-personas__quote-avatar {\n  width: 50px;\n  height: 50px;\n  border-radius: 0;\n  overflow: hidden;\n  flex-shrink: 0;\n  object-fit: cover;\n}\n\n.section-personas__quote-meta {\n  font-size: 12px;\n  font-weight: 400;\n  line-height: 1.44;\n  letter-spacing: -0.24px;\n  color: var(--color-dark-gray);\n}\n\n.section-personas__benefits-panel {\n  background: var(--color-white);\n  border-radius: var(--radius-lg);\n  padding: clamp(20px, 4vw, 40px);\n  flex: 1 1 min(100%, 400px);\n  display: flex;\n  flex-direction: column;\n  gap: 38px;\n}\n\n.section-personas__benefits-panel .btn {\n  align-self: flex-start;\n}\n\n.section-personas__benefits-header {\n  background: var(--color-white);\n  border: 1px solid var(--color-light-gray);\n  border-radius: var(--radius-lg);\n  padding: 36px;\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: 12px;\n}\n\n.section-personas__benefits-title {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.34;\n  color: var(--color-black);\n}\n\n.section-personas__benefits-icon {\n  width: 60px;\n  height: 60px;\n  flex-shrink: 0;\n}\n\n.section-personas__benefits-icon img {\n  width: 100%;\n  height: 100%;\n}\n\n\/* Persona Tabs \u2014 Mobile nav (hidden on desktop) *\/\n.section-personas__mobile-nav {\n  display: none;\n}\n\n\/* --- Checklist --- *\/\n.checklist {\n  display: flex;\n  flex-direction: column;\n  gap: 24px;\n}\n\n.checklist__item {\n  display: flex;\n  gap: 14px;\n  align-items: flex-start;\n}\n\n.checklist__icon {\n  width: 21px;\n  height: 21px;\n  flex-shrink: 0;\n  color: var(--color-erp-green);\n}\n\n.checklist__icon svg {\n  width: 100%;\n  height: 100%;\n}\n\n.checklist__text {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n}\n\n\/* Checklist variant: black checkbox (like live assecobs.pl\/erp\/system-hr) *\/\n.checklist--check .checklist__icon {\n  color: var(--color-black);\n}\n\n.checklist--check .checklist__icon svg {\n  width: 21px;\n  height: 21px;\n}\n\n\/* --- Card: Feature (white card with icon) --- *\/\n.card-feature {\n  background: var(--color-white);\n  border-radius: var(--radius-lg);\n  padding: 0 32px 36px;\n  display: flex;\n  flex-direction: column;\n  gap: 32px;\n  cursor: pointer;\n  transition: background 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-feature__icon {\n  width: auto;\n  height: 60px;\n  padding-top: 32px;\n}\n\n.card-feature__icon img {\n  height: 100%;\n  width: auto;\n}\n\n.card-feature__content {\n  display: flex;\n  flex-direction: column;\n  gap: 12px;\n  flex: 1;\n}\n\n.card-feature__title {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.39;\n  color: var(--color-black);\n}\n\n.card-feature__desc {\n  font-size: 18px;\n  font-weight: 400;\n  line-height: 1.39;\n  color: var(--color-dark-gray);\n}\n\n.card-feature__action {\n  display: flex;\n  justify-content: flex-end;\n}\n\n.card-feature__detail-icon {\n  width: 50px;\n  height: 50px;\n  border-radius: 18px;\n  background: rgba(242, 242, 242, 0.75);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: background 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-feature__detail-icon svg {\n  width: 28px;\n  height: 28px;\n  transition: transform 0.5s cubic-bezier(0.4, 0, 0.2, 1), filter 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-feature:hover .card-feature__detail-icon {\n  background: var(--color-black);\n}\n\n.card-feature:hover .card-feature__detail-icon svg {\n  transform: rotate(90deg);\n  filter: invert(1);\n}\n\n\/* --- Feature Cards Grid --- *\/\n.feature-grid {\n  display: grid;\n  grid-template-columns: repeat(3, minmax(0, 1fr));\n  gap: 36px 24px;\n  max-width: var(--max-width);\n  margin: 0 auto;\n}\n\n\/* --- Section: Feature Tags (image + tags cloud) --- *\/\n.section-feature-tags {\n  background: var(--color-gray);\n  padding: 64px var(--page-padding);\n  overflow: hidden;\n}\n\n.section-feature-tags__inner {\n  max-width: var(--max-width);\n  margin: 0 auto;\n  display: flex;\n  flex-wrap: wrap;\n  gap: 64px;\n  align-items: flex-start;\n  position: relative;\n}\n\n.section-feature-tags__image {\n  width: 583px;\n  max-width: 100%;\n  height: 353px;\n  border-radius: var(--radius-lg);\n  overflow: hidden;\n  flex-shrink: 0;\n}\n\n.section-feature-tags__image img {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n}\n\n.section-feature-tags__content {\n  flex: 1;\n  display: flex;\n  flex-direction: column;\n  gap: 24px;\n}\n\n.section-feature-tags__heading {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.19;\n  color: var(--color-black);\n}\n\n\/* --- Tag: Big (white, rounded) --- *\/\n.tag-big {\n  display: inline-flex;\n  align-items: center;\n  padding: 12px;\n  border-radius: var(--radius-sm);\n  background: var(--color-white);\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.44;\n  letter-spacing: -0.28px;\n  color: var(--color-black);\n  white-space: nowrap;\n}\n\n.tag-big-cloud {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 8px;\n}\n\n\/* --- Section: Interface Slider --- *\/\n.section-interface-slider {\n  background: var(--color-gray);\n  padding: 64px 0;\n  text-align: center;\n  position: relative;\n  overflow: hidden;\n}\n\n.section-interface-slider__heading {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 42px;\n  color: var(--color-black);\n  margin-bottom: 48px;\n}\n\n.section-interface-slider__track {\n  position: relative;\n  overflow: visible;\n  max-width: 825px;\n  margin: 0 auto;\n}\n\n.section-interface-slider__slides {\n  display: flex;\n  transition: transform 1s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.section-interface-slider__slide {\n  flex-shrink: 0;\n  width: 825px;\n  display: flex;\n  justify-content: center;\n}\n\n.section-interface-slider__slide img {\n  width: 100%;\n  height: auto;\n  border-radius: 0;\n  transition: transform 1s cubic-bezier(0.4, 0, 0.2, 1);\n  transform: scale(0.9);\n}\n\n.section-interface-slider__slide.is-active img {\n  transform: scale(1.1);\n}\n\n.section-interface-slider__nav {\n  position: absolute;\n  top: 50%;\n  left: 50%;\n  transform: translate(-50%, -50%);\n  display: flex;\n  justify-content: space-between;\n  width: 100%;\n  max-width: 1060px;\n  padding: 0 24px;\n  box-sizing: border-box;\n  z-index: 2;\n  pointer-events: none;\n}\n\n.section-interface-slider__arrow {\n  width: 30px;\n  height: 30px;\n  border-radius: 9999px;\n  border: none;\n  background: var(--color-white);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  pointer-events: auto;\n  transition: background 0.2s;\n}\n\n.section-interface-slider__arrow:hover {\n  background: var(--color-black);\n}\n\n.section-interface-slider__arrow:hover svg path {\n  stroke: var(--color-white);\n}\n\n.section-interface-slider__arrows {\n  position: absolute;\n  top: 50%;\n  transform: translateY(-50%);\n  left: 0;\n  right: 0;\n  display: flex;\n  justify-content: space-between;\n  padding: 0 11%;\n  pointer-events: none;\n}\n\n.section-interface-slider__arrow {\n  pointer-events: auto;\n}\n\n\/* --- Card: Video (tall card with gradient overlay) --- *\/\n.card-video {\n  width: 355px;\n  height: 631px;\n  border-radius: 18px;\n  overflow: hidden;\n  position: relative;\n  flex-shrink: 0;\n  cursor: pointer;\n  transform: scale(0.9);\n  transition: transform 1s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-video.is-visible {\n  transform: scale(1);\n}\n\n\/* Embed wrapper \u2014 holds iframe, gradient overlay via ::after *\/\n.card-video__embed {\n  position: absolute;\n  inset: 0;\n  z-index: 1;\n}\n\n.card-video__embed iframe {\n  width: 100%;\n  height: 100%;\n  border: none;\n  border-radius: inherit;\n  pointer-events: none;\n  position: relative;\n  z-index: 1;\n}\n\n.card-video.is-playing .card-video__embed iframe {\n  pointer-events: auto;\n  z-index: 70;\n}\n\n.card-video__embed::after {\n  content: \"\";\n  position: absolute;\n  inset: 0;\n  background: linear-gradient(180deg, transparent 20%, #232323 100%);\n  opacity: 1;\n  visibility: visible;\n  pointer-events: none;\n  z-index: 2;\n  transition: opacity 0.3s ease, visibility 0.3s ease;\n}\n\n.card-video.is-playing .card-video__embed::after {\n  opacity: 0;\n  visibility: hidden;\n}\n\n\/* Backward-compat: old __bg \/ __overlay still work if present *\/\n.card-video__bg {\n  position: absolute;\n  inset: 0;\n}\n\n.card-video__bg img {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n}\n\n.card-video__overlay {\n  position: absolute;\n  inset: 0;\n  background: linear-gradient(180deg, rgba(35,35,35,0) 1.5%, rgba(35,35,35,0.8) 98%);\n  border-radius: var(--radius-lg);\n}\n\n\/* Play\/pause toggle \u2014 top-right 50\u00d750 circle *\/\n.card-video__play-toggle {\n  position: absolute;\n  top: 16px;\n  right: 16px;\n  width: 50px;\n  height: 50px;\n  border-radius: 18px;\n  background: rgba(216, 216, 216, 0.4);\n  border: none;\n  cursor: pointer;\n  z-index: 60;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  transition: background 0.3s ease;\n}\n\n.card-video__play-toggle:hover {\n  background: rgb(35, 35, 35);\n}\n\n.card-video__play-toggle .icon-pause {\n  position: absolute;\n  opacity: 0;\n  transition: opacity 0.3s ease;\n}\n\n.card-video__play-toggle .icon-play {\n  opacity: 1;\n  transition: opacity 0.3s ease;\n}\n\n.card-video:hover .card-video__play-toggle .icon-play {\n  opacity: 0;\n}\n\n.card-video:hover .card-video__play-toggle .icon-pause {\n  opacity: 1;\n}\n\n\/* Legacy center play button (hidden when new toggle is used) *\/\n.card-video__play {\n  position: absolute;\n  top: 50%;\n  left: 50%;\n  transform: translate(-50%, -50%);\n  width: 60px;\n  height: 60px;\n  border-radius: 50%;\n  background: rgba(255,255,255,0.2);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: background 0.2s;\n}\n\n.card-video__play:hover {\n  background: rgba(255,255,255,0.35);\n}\n\n.card-video__top {\n  display: none;\n}\n\n.card-video__top-icon {\n  display: none;\n}\n\n\/* Bottom content area *\/\n.card-video__bottom {\n  position: absolute;\n  bottom: 0;\n  left: 0;\n  right: 0;\n  padding: 0 16px;\n  z-index: 50;\n  display: grid;\n  grid-template-rows: 0fr;\n  align-items: flex-start;\n  transition: grid-template-rows 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-video:hover .card-video__bottom {\n  grid-template-rows: 1fr;\n}\n\n.card-video__person {\n  position: absolute;\n  bottom: calc(100% + 16px);\n  left: 0;\n  right: 0;\n  padding: 0 16px;\n  display: flex;\n  align-items: center;\n  gap: 12px;\n}\n\n.card-video__person-icon {\n  width: 50px;\n  height: 50px;\n  flex-shrink: 0;\n}\n\n.card-video__person-title {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.3;\n  color: var(--color-white);\n  letter-spacing: -0.02rem;\n}\n\n.card-video__tags-wrap {\n  overflow: hidden;\n}\n\n.card-video__tags {\n  display: flex;\n  gap: 4px;\n  flex-wrap: wrap;\n  overflow: hidden;\n  margin-bottom: 0;\n  transition: margin-bottom 0.5s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.card-video:hover .card-video__tags {\n  margin-bottom: 16px;\n}\n\n.card-video__tag {\n  font-size: 12px;\n  color: var(--color-black);\n  background: var(--color-white);\n  border-radius: 8px;\n  padding: 9px 8px 7px;\n  line-height: 1;\n  white-space: nowrap;\n  letter-spacing: -0.02rem;\n}\n\n.card-video__info {\n  position: absolute;\n  bottom: 16px;\n  left: 16px;\n  right: 16px;\n  display: none;\n  align-items: center;\n  gap: 12px;\n}\n\n.card-video__product-icon {\n  width: 50px;\n  height: 50px;\n  border-radius: 16px;\n  background: var(--gradient-brand);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  overflow: hidden;\n  flex-shrink: 0;\n}\n\n.card-video__product-icon img {\n  width: 34px;\n  height: 34px;\n}\n\n.card-video__label {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-white);\n}\n\n\/* --- Section: Video Slider (text + cards) --- *\/\n.section-video-slider {\n  background: var(--color-gray);\n  padding: 96px 0;\n  overflow: hidden;\n}\n\n.section-video-slider__inner {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 32px;\n  align-items: flex-start;\n}\n\n.section-video-slider__header {\n  padding-left: var(--page-padding);\n  width: 562px;\n  max-width: 100%;\n  flex-shrink: 0;\n  display: flex;\n  flex-direction: column;\n  gap: 16px;\n}\n\n.section-video-slider__heading {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.19;\n  color: var(--color-black);\n}\n\n.section-video-slider__desc {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n}\n\n.section-video-slider__arrows {\n  display: flex;\n  gap: 16px;\n  margin-top: 24px;\n}\n\n.section-video-slider__arrow {\n  width: 30px;\n  height: 30px;\n  border-radius: 9999px;\n  border: none;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: background 0.2s;\n  color: var(--color-white);\n}\n\n.section-video-slider__arrow--prev {\n  background: #676767;\n  display: none;\n}\n\n.section-video-slider__arrow--prev.is-visible {\n  display: flex;\n}\n\n.section-video-slider__arrow--next {\n  background: var(--color-white);\n  color: var(--color-black);\n  box-shadow: 0 1px 4px rgba(0,0,0,0.1);\n}\n\n.section-video-slider__arrow:hover {\n  opacity: 0.8;\n}\n\n.section-video-slider__track {\n  display: flex;\n  gap: 24px;\n  overflow-x: auto;\n  padding-right: var(--page-padding);\n  -ms-overflow-style: none;\n  scrollbar-width: none;\n}\n\n.section-video-slider__track::-webkit-scrollbar {\n  display: none;\n}\n\n\/* --- Section: Cooperation Video Slider (Homepage) --- *\/\n\/* \u2500\u2500 Testimonials Quote Slider v2 (Homepage) \u2500\u2500 *\/\n.section-testimonials-v2 {\n  background: var(--color-base);\n  padding: 112px 0 122px;\n  position: relative;\n  overflow: visible;\n  background-image: url('images\/testimonials-blob.svg');\n  background-repeat: no-repeat;\n  background-position: 0% calc(100% + 400px);\n  background-size: 844px 1114px;\n}\n.section-testimonials-v2__left {\n  max-width: 480px;\n  padding: 0 24px;\n  margin-bottom: 40px;\n}\n.section-testimonials-v2__heading {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 1.12;\n  margin-bottom: 32px;\n}\n.section-testimonials-v2__right {\n  position: relative;\n  padding-left: 24px;\n  overflow: hidden;\n}\n.section-testimonials-v2__nav {\n  display: flex;\n  gap: 16px;\n  justify-content: flex-end;\n  padding-right: 24px;\n  margin-bottom: 16px;\n}\n.section-testimonials-v2__arrow {\n  width: 30px;\n  height: 30px;\n  border-radius: 50%;\n  background: var(--color-white);\n  border: none;\n  cursor: pointer;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  z-index: 2;\n  transition: background 0.2s;\n}\n.section-testimonials-v2__arrow:hover {\n  background: var(--color-black);\n}\n.section-testimonials-v2__arrow:hover svg path {\n  stroke: #FDFDFD;\n}\n.section-testimonials-v2__track {\n  display: flex;\n  gap: 24px;\n  width: max-content;\n  animation: testimonialQuoteScroll 160s linear infinite;\n  padding: 8px 0 24px;\n}\n.section-testimonials-v2__track:hover {\n  animation-play-state: paused;\n}\n@keyframes testimonialQuoteScroll {\n  from { transform: translateX(0); }\n  to { transform: translateX(-50%); }\n}\n.section-testimonials-v2__card {\n  flex: 0 0 min(744px, 90vw);\n  background: var(--color-white);\n  border-radius: 24px;\n  padding: 36px 24px 24px;\n  display: flex;\n  flex-direction: column;\n  justify-content: space-between;\n  min-height: 380px;\n  position: relative;\n  border: 2px solid transparent;\n  transition: border-color 0.3s ease;\n}\n\n.section-testimonials-v2__card::before {\n  content: '';\n  position: absolute;\n  inset: -2px;\n  border-radius: 26px;\n  padding: 2px;\n  background: linear-gradient(107deg, #ef5909 17%, #d70e44 34%, #a046e1 55%, #1676c3 73%);\n  -webkit-mask: linear-gradient(#fff 0 0) content-box, linear-gradient(#fff 0 0);\n  -webkit-mask-composite: xor;\n  mask-composite: exclude;\n  opacity: 0;\n  transition: opacity 0.3s ease;\n  pointer-events: none;\n}\n\n.section-testimonials-v2__card:hover::before {\n  opacity: 1;\n}\n.section-testimonials-v2__quote {\n  font-size: 24px;\n  font-weight: 400;\n  line-height: 1.38;\n  color: var(--color-black);\n  margin-bottom: 24px;\n}\n.section-testimonials-v2__footer {\n  display: flex;\n  justify-content: space-between;\n  align-items: center;\n  margin-top: auto;\n}\n.section-testimonials-v2__person {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n}\n.section-testimonials-v2__avatar {\n  width: 50px;\n  height: 50px;\n  border-radius: 0;\n  object-fit: cover;\n}\n.section-testimonials-v2__name {\n  font-size: 16px;\n  font-weight: 400;\n  color: #676767;\n  line-height: 22px;\n}\n.section-testimonials-v2__role {\n  font-size: 16px;\n  font-weight: 400;\n  color: #676767;\n  line-height: 22px;\n}\n.section-testimonials-v2__logo {\n  height: 50px;\n  width: auto;\n  max-width: 140px;\n  object-fit: contain;\n}\n\n\/* Dark pill button with arrow (matches live site) *\/\n.btn-with-arrow {\n  display: inline-flex;\n  align-items: center;\n  gap: 8px;\n}\n.btn-with-arrow::before {\n  content: '';\n  display: block;\n  width: 16px;\n  height: 16px;\n  flex-shrink: 0;\n  background-image: url(\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMTYiIGhlaWdodD0iMTYiIGZpbGw9Im5vbmUiIHhtbG5zPSJodHRwOi8vd3d3LnczLm9yZy8yMDAwL3N2ZyI+PHBhdGggZD0iTTIgNi4yNWEuNzUuNzUgMCAwIDAgMCAxLjV2LTEuNVptMTIuNTMgMS4yOGEuNzUuNzUgMCAwIDAgMC0xLjA2TDkuNzU3IDEuNjk3YS43NS43NSAwIDEgMC0xLjA2IDEuMDZMMTIuOTM5IDdsLTQuMjQyIDQuMjQzYS43NS43NSAwIDAgMCAxLjA2IDEuMDZMMTQuNTMgNy41M1pNMiA3Ljc1aDEydi0xLjVIMnYxLjVaIiBmaWxsPSIjRkRGREZEIi8+PC9zdmc+\");\n  background-size: contain;\n  background-repeat: no-repeat;\n  transition: transform 0.2s;\n}\n.btn-with-arrow:hover {\n  background-color: #3FA2EB;\n}\n.btn-with-arrow:hover::before {\n  transform: translateX(4px);\n}\n\n.section-cooperation {\n  background: var(--color-dark-black);\n  border-radius: var(--radius-lg);\n  padding: 100px 0 120px;\n}\n\n.section-cooperation__heading {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.15;\n  letter-spacing: -0.8px;\n  color: var(--color-gray);\n  text-align: center;\n  margin-bottom: 48px;\n}\n\n.section-cooperation__slider {\n  display: flex;\n  gap: 24px;\n  max-width: var(--max-width);\n  margin: 0 auto;\n  padding: 0 var(--page-padding);\n  align-items: flex-start;\n}\n\n.section-cooperation__video {\n  flex: 1.9;\n  border-radius: 24px;\n  overflow: hidden;\n  position: relative;\n  aspect-ratio: 16\/9;\n}\n\n.section-cooperation__video iframe {\n  width: 100%;\n  height: 100%;\n  position: absolute;\n  top: 0;\n  left: 0;\n  border-radius: 24px;\n}\n\n.section-cooperation__info {\n  flex: 1;\n  display: flex;\n  flex-direction: column;\n  gap: 16px;\n}\n\n.section-cooperation__nav {\n  display: flex;\n  gap: 8px;\n  justify-content: flex-end;\n}\n\n.section-cooperation__arrow {\n  width: 30px;\n  height: 30px;\n  border-radius: 9999px;\n  background: var(--color-medium-gray);\n  border: none;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  color: var(--color-white);\n  transition: background 0.2s;\n}\n\n.section-cooperation__arrow:hover {\n  background: var(--color-white);\n  color: var(--color-black);\n}\n\n.section-cooperation__card {\n  background: #141414;\n  border-radius: 24px;\n  padding: 36px 36px 40px;\n  min-height: 320px;\n  display: flex;\n  flex-direction: column;\n  position: relative;\n}\n\n.section-cooperation__slide {\n  display: none;\n  flex-direction: column;\n  flex: 1;\n}\n\n.section-cooperation__slide.is-active {\n  display: flex;\n}\n\n.section-cooperation__name {\n  font-size: 20px;\n  font-weight: 600;\n  line-height: 1.3;\n  color: var(--color-white);\n  margin-bottom: 8px;\n}\n\n.section-cooperation__role {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  color: var(--color-medium-gray);\n  margin-bottom: 16px;\n}\n\n.section-cooperation__company {\n  font-size: 12px;\n  font-weight: 400;\n  color: var(--color-medium-gray);\n  border: 1px solid var(--color-medium-gray);\n  border-radius: 9999px;\n  padding: 8px 14px;\n  display: inline-block;\n  align-self: flex-start;\n  margin-bottom: auto;\n}\n\n.section-cooperation__tags {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 8px;\n  margin-top: 24px;\n}\n\n.section-cooperation__tag {\n  font-size: 12px;\n  font-weight: 400;\n  color: var(--color-black);\n  border-radius: 8px;\n  padding: 5px 8px;\n}\n\n@media (max-width: 768px) {\n  .section-cooperation__slider {\n    flex-direction: column;\n  }\n\n  .section-cooperation__heading {\n    font-size: 28px;\n  }\n}\n\n\/* --- Section: Stat Cards with Blob (Homepage) --- *\/\n.section-stat-cards {\n  position: relative;\n  max-width: var(--max-width);\n  margin: 0 auto;\n  padding: 0 var(--page-padding);\n}\n\n.section-stat-cards__grid {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 24px;\n  position: relative;\n  z-index: 2;\n}\n\n.stat-card-home {\n  flex: 1 1 min(100%, 280px);\n  background: var(--color-white);\n  border-radius: 24px;\n  padding: 40px 32px;\n  text-align: center;\n  display: flex;\n  flex-direction: column;\n  align-items: center;\n  justify-content: center;\n  min-height: 220px;\n}\n\n.stat-card-home__number {\n  font-size: 68px;\n  font-weight: 400;\n  line-height: 1;\n  letter-spacing: -1.36px;\n  margin-bottom: 16px;\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n.stat-card-home__desc {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  letter-spacing: -0.32px;\n  color: var(--color-black);\n  text-align: center;\n  max-width: 300px;\n}\n\n.section-stat-cards__blob {\n  position: absolute;\n  bottom: -480px;\n  right: 0;\n  width: 60%;\n  height: 1310px;\n  background: url('images\/blob-desktop.svg') no-repeat right center;\n  background-size: contain;\n  z-index: 1;\n  pointer-events: none;\n}\n\n@media (max-width: 768px) {\n  .section-stat-cards__grid {\n    flex-direction: column;\n  }\n\n  .stat-card-home__number {\n    font-size: 48px;\n  }\n\n  .section-stat-cards__blob {\n    display: none;\n  }\n}\n\n\/* --- Section: Wybierz rozwi\u0105zanie --- *\/\n.section-choose {\n  max-width: var(--max-width);\n  margin: 0 auto;\n  padding: 0 var(--page-padding);\n  text-align: center;\n}\n\n.section-choose__heading {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.2;\n  letter-spacing: -0.8px;\n  color: var(--color-black);\n  text-align: center;\n  margin-bottom: 36px;\n}\n\n.section-choose__video-wrapper {\n  max-width: 980px;\n  margin: 0 auto;\n  overflow: hidden;\n}\n\n.section-choose__video {\n  width: 112%;\n  height: auto;\n  display: block;\n  margin-left: -6%;\n}\n\n@media (max-width: 768px) {\n  .section-choose__heading {\n    font-size: 28px;\n  }\n}\n\n\/* --- Section: Homepage Product Cards --- *\/\n.section-products {\n  max-width: var(--max-width);\n  margin: 0 auto;\n  padding: 0 var(--page-padding);\n}\n\n.section-products__header {\n  display: flex;\n  gap: 40px;\n  margin-bottom: 64px;\n  align-items: flex-start;\n}\n\n.section-products__heading {\n  flex: 1;\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.13;\n  letter-spacing: -0.8px;\n  color: var(--color-black);\n}\n\n.section-products__desc {\n  flex: 1;\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  letter-spacing: -0.32px;\n  color: var(--color-dark-gray);\n  padding-top: 10px;\n}\n\n.section-products__cards {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 28px;\n  margin-bottom: 64px;\n}\n\n.card-product-home {\n  flex: 1 1 min(100%, 400px);\n  background: var(--color-white);\n  border-radius: 24px;\n  padding: 32px;\n  display: flex;\n  flex-direction: column;\n}\n\n.card-product-home__logo {\n  margin-bottom: 32px;\n}\n\n.card-product-home__logo img {\n  height: 66px;\n  width: auto;\n}\n\n.card-product-home__title {\n  font-size: 24px;\n  font-weight: 600;\n  line-height: 1.2;\n  letter-spacing: -0.48px;\n  color: var(--color-black);\n  margin-bottom: 12px;\n}\n\n.card-product-home__desc {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.4;\n  letter-spacing: -0.32px;\n  color: var(--color-dark-gray);\n  margin-bottom: 32px;\n  flex: 1;\n}\n\n.card-product-home__btn {\n  display: inline-flex;\n  align-items: center;\n  gap: 8px;\n  font-family: inherit;\n  font-size: 16px;\n  font-weight: 400;\n  color: var(--color-black);\n  background: var(--color-white);\n  border: 1px solid var(--color-black);\n  border-radius: 9999px;\n  padding: 11px 16px 9px;\n  text-decoration: none;\n  cursor: pointer;\n  transition: background 0.2s, color 0.2s;\n  align-self: flex-start;\n}\n\n.card-product-home__btn:hover {\n  background: var(--color-black);\n  color: var(--color-white);\n}\n\n.card-product-home__btn:hover .arrow-icon {\n  stroke: var(--color-white);\n}\n\n.card-product-home__btn .arrow-icon {\n  width: 16px;\n  height: 16px;\n  flex-shrink: 0;\n}\n\n.section-products__cta {\n  text-align: center;\n}\n\n.section-products__cta-btn {\n  display: inline-flex;\n  align-items: center;\n  gap: 8px;\n  font-family: inherit;\n  font-size: 16px;\n  font-weight: 400;\n  color: var(--color-white);\n  background: var(--color-black);\n  border: none;\n  border-radius: 9999px;\n  padding: 20px 24px 18px;\n  text-decoration: none;\n  cursor: pointer;\n  transition: opacity 0.2s;\n}\n\n.section-products__cta-btn:hover {\n  background: var(--color-erp-blue);\n}\n\n.section-products__cta-btn .arrow-icon {\n  width: 16px;\n  height: 16px;\n  flex-shrink: 0;\n  stroke: var(--color-white);\n}\n\n@media (max-width: 768px) {\n  .section-products__header {\n    flex-direction: column;\n    gap: 24px;\n  }\n\n  .section-products__cards {\n    flex-direction: column;\n  }\n\n  .section-products__heading {\n    font-size: 28px;\n  }\n}\n\n\/* --- Section: Why Choose (Vertical Text Nav) --- *\/\n.section-why-choose {\n  max-width: 1300px;\n  margin: 0 auto;\n  padding: 0 40px;\n}\n\n.section-why-choose__grid {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 40px;\n  align-items: start;\n}\n\n.section-why-choose__left {\n  display: flex;\n  flex-direction: column;\n  gap: 64px;\n}\n\n.section-why-choose__heading {\n  font-size: 40px;\n  font-weight: 600;\n  line-height: 1.12;\n  letter-spacing: -0.8px;\n  color: var(--color-black);\n}\n\n.section-why-choose__nav {\n  position: relative;\n  padding-left: 20px;\n}\n\n.section-why-choose__scrollbar {\n  position: absolute;\n  left: 0;\n  top: 0;\n  width: 12px;\n  height: 100%;\n  background: var(--color-light-gray);\n  border-radius: 9999px;\n}\n\n.section-why-choose__scrollbar-thumb {\n  position: absolute;\n  left: 0;\n  top: 0;\n  width: 12px;\n  height: 36px;\n  background: var(--color-black);\n  border-radius: 9999px;\n  transition: top 0.4s ease;\n}\n\n.section-why-choose__nav-list {\n  display: flex;\n  flex-direction: column;\n}\n\n.section-why-choose__nav-item {\n  background: none;\n  border: none;\n  padding: 14px 0 10px;\n  font-family: inherit;\n  font-size: 20px;\n  font-weight: 400;\n  line-height: 1.3;\n  letter-spacing: -0.4px;\n  color: var(--color-medium-gray);\n  text-align: left;\n  cursor: pointer;\n  transition: color 0.4s ease;\n}\n\n.section-why-choose__nav-item:hover {\n  color: var(--color-dark-gray);\n}\n\n.section-why-choose__nav-item.is-active {\n  color: var(--color-black);\n}\n\n\/* Right: content card *\/\n.section-why-choose__card {\n  position: relative;\n  background: var(--color-white);\n  border-radius: 24px;\n  overflow: hidden;\n  min-height: 620px;\n}\n\n.section-why-choose__slide {\n  display: none;\n  flex-direction: column;\n  justify-content: space-between;\n  padding: 36px;\n  min-height: 620px;\n}\n\n.section-why-choose__slide.is-active {\n  display: flex;\n}\n\n.section-why-choose__image {\n  margin: 0;\n  text-align: center;\n  overflow: hidden;\n  border-radius: var(--radius-lg);\n}\n\n.section-why-choose__image img {\n  max-width: 100%;\n  height: auto;\n  max-height: 340px;\n  border-radius: var(--radius-lg);\n}\n\n.section-why-choose__content {\n  padding: 0;\n}\n\n.section-why-choose__content p {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.375;\n  letter-spacing: -0.32px;\n  color: var(--color-dark-gray);\n  margin: 0 0 8px;\n}\n\n.section-why-choose__content p:last-child {\n  margin-bottom: 0;\n}\n\n.section-why-choose__content p strong {\n  font-weight: 600;\n  color: var(--color-dark-gray);\n}\n\n.section-why-choose__tags {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 8px;\n  margin-top: 16px;\n}\n\n.section-why-choose__tag {\n  font-size: 12px;\n  font-weight: 400;\n  line-height: 1;\n  letter-spacing: -0.24px;\n  color: var(--color-white);\n  background: var(--color-black);\n  border-radius: 8px;\n  padding: 6px 8px 4px;\n}\n\n@media (max-width: 768px) {\n  .section-why-choose__grid {\n    grid-template-columns: 1fr;\n    gap: 32px;\n  }\n\n  .section-why-choose__heading {\n    font-size: 28px;\n  }\n\n  .section-why-choose__nav-item {\n    font-size: 16px;\n  }\n\n  .section-why-choose__card {\n    min-height: auto;\n  }\n\n  .section-why-choose__slide {\n    min-height: auto;\n  }\n}\n\n\/* --- Section: Contact Form --- *\/\n.section-contact-form {\n  background: var(--color-gray);\n  padding: 96px var(--page-padding);\n  position: relative;\n  overflow: hidden;\n}\n\n.section-contact-form__header {\n  text-align: center;\n  margin-bottom: 48px;\n}\n\n.section-contact-form__heading {\n  font-size: 32px;\n  font-weight: 600;\n  line-height: 42px;\n  color: var(--color-black);\n  margin-bottom: 16px;\n}\n\n.section-contact-form__intro {\n  font-size: 12px;\n  font-weight: 400;\n  line-height: 1.44;\n  letter-spacing: -0.24px;\n  color: var(--color-dark-gray);\n  text-align: center;\n  max-width: 700px;\n  margin: 0 auto;\n}\n\n.section-contact-form__fields {\n  display: flex;\n  gap: 36px;\n  max-width: 756px;\n  margin: 0 auto 32px;\n}\n\n.section-contact-form__column {\n  flex: 1;\n  display: flex;\n  flex-direction: column;\n  gap: 16px;\n}\n\n.section-contact-form__submit {\n  text-align: center;\n  margin-top: 32px;\n}\n\n.section-contact-form__legal {\n  font-size: 10px;\n  font-weight: 400;\n  line-height: 1.44;\n  letter-spacing: -0.2px;\n  color: var(--color-dark-gray);\n  text-align: center;\n  max-width: 756px;\n  margin: 32px auto 0;\n}\n\n\/* --- Form: Input --- *\/\n.form-input {\n  display: flex;\n  flex-direction: column;\n  gap: 4px;\n}\n\n.form-input__label {\n  font-size: 12px;\n  font-weight: 400;\n  line-height: 1.44;\n  letter-spacing: -0.24px;\n  color: var(--color-dark-gray);\n}\n\n.form-input__field {\n  width: 100%;\n  padding: 12px 16px;\n  border: 1px solid var(--color-light-gray);\n  border-radius: 12px;\n  font-size: 16px;\n  font-weight: 400;\n  font-family: inherit;\n  color: var(--color-black);\n  background: var(--color-white);\n  outline: none;\n  transition: border-color 0.2s;\n}\n\n.form-input__field:focus {\n  border-color: var(--color-black);\n}\n\n.form-input__field--textarea {\n  resize: vertical;\n  min-height: 156px;\n}\n\n\/* --- Form: Checkbox --- *\/\n.form-checkbox {\n  display: flex;\n  gap: 8px;\n  align-items: flex-start;\n}\n\n.form-checkbox__box {\n  width: 16px;\n  height: 16px;\n  flex-shrink: 0;\n  border: 1px solid var(--color-medium-gray);\n  border-radius: 2px;\n  margin-top: 2px;\n  cursor: pointer;\n  appearance: none;\n  -webkit-appearance: none;\n}\n\n.form-checkbox__box:checked {\n  background: var(--color-black);\n  border-color: var(--color-black);\n}\n\n.form-checkbox__label {\n  font-size: 12px;\n  font-weight: 400;\n  line-height: 1.44;\n  letter-spacing: -0.24px;\n  color: var(--color-dark-gray);\n}\n\n\/* --- Decorative Circles --- *\/\n.deco-circle {\n  position: absolute;\n  border-radius: 50%;\n  pointer-events: none;\n}\n\n.deco-circle--orange {\n  background: var(--color-erp-yellow);\n}\n\n.deco-circle--orange-light {\n  background: var(--color-erp-light-orange);\n}\n\n.deco-circle--green {\n  background: var(--color-erp-green);\n}\n\n\/* ============================================\n   ANIMATIONS & TRANSITIONS\n   ============================================ *\/\n\n\/* --- Scroll-Reveal Base --- *\/\n[data-anim] {\n  opacity: 0;\n  transform: translateY(40px);\n  transition: opacity 0.7s cubic-bezier(0.16, 1, 0.3, 1),\n              transform 0.7s cubic-bezier(0.16, 1, 0.3, 1);\n}\n\n[data-anim].is-visible {\n  opacity: 1;\n  transform: translateY(0);\n}\n\n\/* Variant: fade only *\/\n[data-anim=\"fade\"] {\n  transform: none;\n}\n\n\/* Variant: slide from left *\/\n[data-anim=\"slide-left\"] {\n  transform: translateX(-60px);\n}\n[data-anim=\"slide-left\"].is-visible {\n  transform: translateX(0);\n}\n\n\/* Variant: slide from right *\/\n[data-anim=\"slide-right\"] {\n  transform: translateX(60px);\n}\n[data-anim=\"slide-right\"].is-visible {\n  transform: translateX(0);\n}\n\n\/* Variant: scale up *\/\n[data-anim=\"scale\"] {\n  transform: scale(0.9);\n}\n[data-anim=\"scale\"].is-visible {\n  transform: scale(1);\n}\n\n\/* Variant: zoom in *\/\n[data-anim=\"zoom\"] {\n  transform: scale(0.85);\n}\n[data-anim=\"zoom\"].is-visible {\n  transform: scale(1);\n}\n\n\/* --- Stagger Delays (children) --- *\/\n[data-stagger] > *:nth-child(1) { transition-delay: 0s; }\n[data-stagger] > *:nth-child(2) { transition-delay: 0.1s; }\n[data-stagger] > *:nth-child(3) { transition-delay: 0.2s; }\n[data-stagger] > *:nth-child(4) { transition-delay: 0.3s; }\n[data-stagger] > *:nth-child(5) { transition-delay: 0.4s; }\n[data-stagger] > *:nth-child(6) { transition-delay: 0.5s; }\n[data-stagger] > *:nth-child(7) { transition-delay: 0.6s; }\n[data-stagger] > *:nth-child(8) { transition-delay: 0.7s; }\n[data-stagger] > *:nth-child(9) { transition-delay: 0.8s; }\n[data-stagger] > *:nth-child(10) { transition-delay: 0.9s; }\n[data-stagger] > *:nth-child(11) { transition-delay: 1.0s; }\n[data-stagger] > *:nth-child(12) { transition-delay: 1.1s; }\n\n\/* Stagger items start hidden *\/\n[data-stagger] > * {\n  opacity: 0;\n  transform: translateY(30px);\n  transition: opacity 0.5s cubic-bezier(0.16, 1, 0.3, 1),\n              transform 0.5s cubic-bezier(0.16, 1, 0.3, 1);\n}\n\n[data-stagger].is-visible > * {\n  opacity: 1;\n  transform: translateY(0);\n}\n\n\/* --- Custom Delay Attribute --- *\/\n[data-delay=\"100\"] { transition-delay: 0.1s; }\n[data-delay=\"200\"] { transition-delay: 0.2s; }\n[data-delay=\"300\"] { transition-delay: 0.3s; }\n[data-delay=\"400\"] { transition-delay: 0.4s; }\n[data-delay=\"500\"] { transition-delay: 0.5s; }\n[data-delay=\"600\"] { transition-delay: 0.6s; }\n\n\/* --- Marquee Animation --- *\/\n@keyframes marquee-scroll {\n  0% { transform: translateX(0); }\n  100% { transform: translateX(-50%); }\n}\n\n.section-marquee--animated .section-marquee__track {\n  display: flex;\n  gap: 80px;\n  white-space: nowrap;\n  animation: marquee-scroll 20s linear infinite;\n  width: max-content;\n}\n\n.section-marquee--animated .section-marquee__track:hover {\n  animation-play-state: paused;\n}\n\n\/* --- Events Ticker (Asseco Platform style) --- *\/\n.events-ticker {\n  width: 100%;\n  background: var(--color-black);\n  overflow: hidden;\n  position: relative;\n  display: flex;\n  align-items: center;\n  padding: 12px 16px;\n}\n\n.events-ticker__track {\n  display: flex;\n  gap: 2rem;\n  min-width: max-content;\n  animation: events-ticker-scroll 30s linear infinite;\n}\n\n.events-ticker__track:hover {\n  animation-play-state: paused;\n}\n\n.events-ticker__item {\n  color: var(--color-white);\n  font-size: 15px;\n  font-weight: 500;\n  white-space: nowrap;\n}\n\n.events-ticker__btn {\n  position: absolute;\n  right: 16px;\n  padding: 7px 19px;\n  background: var(--color-white);\n  color: var(--color-black);\n  border-radius: 9999px;\n  font-size: 14px;\n  font-weight: 500;\n  text-decoration: none;\n  white-space: nowrap;\n  transition: background-color 0.3s, color 0.3s;\n}\n\n.events-ticker__btn:hover {\n  background: var(--color-erp-blue);\n  color: var(--color-white);\n}\n\n@keyframes events-ticker-scroll {\n  0% { transform: translateX(0); }\n  100% { transform: translateX(-50%); }\n}\n\n\/* --- Floating Decorative Circles --- *\/\n@keyframes float-y {\n  0%, 100% { transform: translateY(0); }\n  50% { transform: translateY(-16px); }\n}\n\n@keyframes float-x {\n  0%, 100% { transform: translateX(0); }\n  50% { transform: translateX(12px); }\n}\n\n.deco-circle--float {\n  animation: float-y 4s ease-in-out infinite;\n}\n\n.deco-circle--float-alt {\n  animation: float-x 5s ease-in-out infinite;\n}\n\n\/* --- Counter Animation (number counting) --- *\/\n.stat-card__value[data-count] {\n  transition: none;\n}\n\n\/* --- Parallax-like Decorative Blobs --- *\/\n@keyframes rotate-slow {\n  0% { transform: rotate(0deg); }\n  100% { transform: rotate(360deg); }\n}\n\n.gradient-blob {\n  animation: rotate-slow 30s linear infinite;\n}\n\n\/* --- Blob Background (SVG decoration) --- *\/\n.blob-bg {\n  position: absolute;\n  pointer-events: none;\n  z-index: 0;\n  width: 900px;\n  height: auto;\n}\n\n.blob-bg--bottom-right {\n  bottom: -200px;\n  right: -260px;\n  transform: rotate(135deg);\n}\n\n.blob-bg--bottom-left {\n  bottom: -220px;\n  left: -200px;\n  transform: rotate(135deg) scaleX(-1);\n}\n\n.blob-bg--top-right {\n  top: -180px;\n  right: -200px;\n  transform: rotate(135deg);\n}\n\n\/* Decorative colored dots *\/\n.deco-dot {\n  position: absolute;\n  border-radius: 50%;\n  width: 40px;\n  height: 40px;\n  pointer-events: none;\n  z-index: 1;\n}\n\n.deco-dot--orange  { background: var(--color-erp-yellow); }\n.deco-dot--pink    { background: var(--color-erp-red); }\n.deco-dot--cyan    { background: #27D8CD; }\n\n@media (max-width: 768px) {\n  \/* Hero mobile \u2014 1:1 from assecobs.pl\/erp *\/\n  .hero {\n    height: 549px;\n  }\n  .hero__desktop-bg {\n    display: none;\n  }\n  .hero__mobile-bg {\n    display: block;\n  }\n  .hero__content {\n    margin: 0;\n    padding: 176px 20px 56px;\n    width: 100%;\n    position: relative;\n    top: auto;\n    left: auto;\n  }\n  .hero__title {\n    font-size: 38px;\n    line-height: 44px;\n  }\n  .hero__subtitle {\n    display: none;\n  }\n  .hero__slider {\n    display: none;\n  }\n  .hero__arrows {\n    display: none;\n  }\n  .hero .btn {\n    width: 100%;\n    justify-content: center;\n  }\n\n  \/* Advantage bar mobile *\/\n  .advantage-bar__list {\n    flex-direction: column;\n    gap: 24px;\n  }\n  .advantage-bar__item {\n    max-width: 100%;\n  }\n  .advantage-bar__text {\n    font-size: 16px;\n    line-height: 1.4;\n  }\n\n  .blob-bg {\n    width: 500px;\n  }\n  .deco-dot {\n    width: 24px;\n    height: 24px;\n  }\n\n  \/* ERP cards mobile *\/\n  .erp-products {\n    grid-template-columns: 1fr;\n    gap: 28px;\n    max-width: 335px;\n    margin: 0 auto;\n  }\n  .card-erp {\n    border-radius: 18px;\n    padding-bottom: 33px;\n  }\n  .card-erp__image {\n    height: 100px;\n    border-radius: 18px;\n  }\n  .card-erp__open {\n    width: 50px;\n    height: 50px;\n  }\n  .card-erp__logo {\n    display: none;\n  }\n  .card-erp__body {\n    margin-top: 0;\n  }\n  .card-erp__title {\n    font-size: 22px;\n    line-height: 28px;\n  }\n  .card-erp__desc {\n    font-size: 16px;\n    line-height: 22px;\n  }\n  .card-erp:hover .card-erp__image {\n    height: 100px;\n  }\n\n  \/* ERP popup mobile *\/\n  .erp-slider__panel {\n    width: 100%;\n    max-width: 100%;\n    border-radius: 0;\n  }\n  .erp-slide.is-active {\n    grid-template-columns: 1fr;\n    padding: 80px 20px 20px;\n    gap: 16px;\n  }\n  .erp-slide__image {\n    grid-column: 1;\n    grid-row: auto;\n  }\n  .erp-slide__heading {\n    font-size: 24px;\n    line-height: 34px;\n  }\n  .erp-slide__subheading {\n    font-size: 16px;\n    line-height: 20px;\n  }\n  .erp-slide__checklist li {\n    font-size: 15px;\n    line-height: 21px;\n  }\n  .erp-slider__nav {\n    bottom: 20px;\n    right: 20px;\n  }\n  .erp-slide__close {\n    top: 20px;\n    left: 20px;\n    width: 40px;\n    height: 40px;\n  }\n\n  \/* Industries mobile *\/\n  .tile-industry {\n    width: 140px;\n    height: 130px;\n  }\n}\n\n\/* --- Enhanced Hover Transitions --- *\/\n.card-erp,\n.card-product,\n.card-news,\n.card-video,\n.card-quote,\n.card-case {\n  transition: transform 0.35s cubic-bezier(0.16, 1, 0.3, 1),\n              box-shadow 0.35s cubic-bezier(0.16, 1, 0.3, 1);\n}\n\n.card-erp:hover,\n.card-quote:hover {\n  transform: translateY(-6px);\n  box-shadow: 0 12px 40px rgba(0,0,0,0.08);\n}\n\n.card-news:hover {\n  transform: translateY(-6px);\n  box-shadow: 0 12px 40px rgba(0,0,0,0.2);\n}\n\n\/* card-video: no lift\/scale hover \u2014 matches live assecobs.pl *\/\n\n\/* card-case: no hover state \u2014 matches live assecobs.pl *\/\n\/* tile-industry: no lift\/scale hover \u2014 matches live assecobs.pl *\/\n\n\/* --- Button Press Effect --- *\/\n.btn:active {\n  transform: scale(0.96);\n  transition: transform 0.1s;\n}\n\n.tab-big {\n  transition: all 0.3s cubic-bezier(0.16, 1, 0.3, 1);\n}\n\n.tab-big:active {\n  transform: scale(0.95);\n}\n\n\/* --- Hero Entrance Animation --- *\/\n@keyframes hero-fade-in {\n  0% {\n    opacity: 0;\n    transform: translateY(30px);\n  }\n  100% {\n    opacity: 1;\n    transform: translateY(0);\n  }\n}\n\n@keyframes hero-bg-zoom {\n  0% {\n    transform: scale(1.08);\n  }\n  100% {\n    transform: scale(1);\n  }\n}\n\n.hero-video .hero-video__video-wrapper,\n.hero-subpage .hero-subpage__video-wrapper,\n.hero .hero__bg {\n  animation: hero-bg-zoom 1.6s cubic-bezier(0.16, 1, 0.3, 1) forwards;\n}\n\n.hero-video .hero-video__content,\n.hero-subpage .hero-subpage__content {\n  animation: hero-fade-in 0.9s cubic-bezier(0.16, 1, 0.3, 1) 0.3s both;\n}\n\n\/* --- Slider Track Smooth Scroll --- *\/\n.slider-track,\n.section-recommendations__track,\n.section-news__track,\n.section-video-slider__track {\n  scroll-behavior: smooth;\n}\n\n\/* --- Advantage Bar Scrolling --- *\/\n@keyframes advantage-scroll {\n  0% { transform: translateX(0); }\n  100% { transform: translateX(-50%); }\n}\n\n.advantage-bar--animated .advantage-bar__track {\n  display: flex;\n  gap: 48px;\n  animation: advantage-scroll 25s linear infinite;\n  width: max-content;\n}\n\n\/* --- Checklist Item Stagger --- *\/\n.checklist[data-stagger] .checklist__item {\n  opacity: 0;\n  transform: translateX(-20px);\n}\n\n.checklist[data-stagger].is-visible .checklist__item {\n  opacity: 1;\n  transform: translateX(0);\n}\n\n\/* --- Form Input Focus Animation --- *\/\n.form-input__field {\n  transition: border-color 0.3s, box-shadow 0.3s;\n}\n\n.form-input__field:focus {\n  border-color: var(--color-black);\n  box-shadow: 0 0 0 3px rgba(35,35,35,0.08);\n}\n\n\n.label-pill {\n  transition: all 0.25s cubic-bezier(0.16, 1, 0.3, 1);\n}\n\n\/* --- Gradient Text Shimmer (optional) --- *\/\n@keyframes gradient-shift {\n  0% { background-position: 0% 50%; }\n  50% { background-position: 100% 50%; }\n  100% { background-position: 0% 50%; }\n}\n\n.text-gradient--animated {\n  background-size: 200% 200%;\n  animation: gradient-shift 4s ease infinite;\n}\n\n\/* --- Stat Card Value Scale-In --- *\/\n@keyframes value-pop {\n  0% {\n    opacity: 0;\n    transform: scale(0.5);\n  }\n  60% {\n    transform: scale(1.05);\n  }\n  100% {\n    opacity: 1;\n    transform: scale(1);\n  }\n}\n\n.stat-card.is-visible .stat-card__value {\n  animation: value-pop 0.8s cubic-bezier(0.16, 1, 0.3, 1) forwards;\n}\n\n\/* --- Logo Bar Hover --- *\/\n.logo-bar__item {\n  transition: transform 0.3s;\n}\n\n.logo-bar__item:hover {\n  transform: scale(1.05);\n}\n\n\/* --- Smooth Section Transitions --- *\/\n.preview-section {\n  transition: opacity 0.3s;\n}\n\n\/* --- Persona Panel Slide --- *\/\n.section-personas__panels {\n  transition: opacity 0.4s, transform 0.4s;\n}\n\n.section-personas__quote-panel,\n.section-personas__benefits-panel {\n  transition: transform 0.5s cubic-bezier(0.16, 1, 0.3, 1),\n              opacity 0.5s cubic-bezier(0.16, 1, 0.3, 1);\n}\n\n\/* ======================================================\n   ON-TIME INSIGHTS SLIDER\n   ====================================================== *\/\n.slider-on-time {\n  overflow: hidden;\n  padding: 6rem 0;\n  position: relative;\n}\n\n.slider-on-time__inner {\n  max-width: 82.375rem;\n  margin: 0 auto;\n  padding: 0 48px;\n  overflow: visible;\n}\n\n\/* Nav arrows row *\/\n.slider-on-time__nav {\n  display: flex;\n  justify-content: flex-end;\n  gap: 1rem;\n  margin-bottom: 2rem;\n}\n\n.slider-on-time__arrow {\n  width: 2.5rem;\n  height: 2.5rem;\n  border-radius: 9999px;\n  background: var(--color-white);\n  border: none;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: background-color 0.3s, border-color 0.3s;\n  padding: 0;\n}\n\n.slider-on-time__arrow svg {\n  width: 1rem;\n  height: 1rem;\n}\n\n.slider-on-time__arrow svg path {\n  stroke: #232323;\n  transition: stroke 0.3s;\n}\n\n.slider-on-time__arrow:hover {\n  background: #232323;\n  border-color: #232323;\n}\n\n.slider-on-time__arrow:hover svg path {\n  stroke: #fdfdfd;\n}\n\n.slider-on-time__arrow:disabled {\n  display: none;\n}\n\n\/* Track *\/\n.slider-on-time__track {\n  display: flex;\n  gap: 1.5rem;\n  overflow: hidden;\n  position: relative;\n}\n\n.slider-on-time__track-inner {\n  display: flex;\n  gap: 1.5rem;\n  transition: transform 0.6s cubic-bezier(0.16, 1, 0.3, 1);\n  will-change: transform;\n}\n\n\/* Card *\/\n.card-on-time {\n  flex: 0 0 min(90vw, 75rem);\n  scroll-snap-align: start;\n  background: var(--color-gray);\n  border-radius: 1.5rem;\n  overflow: hidden;\n  display: grid;\n  grid-template-columns: 0.81fr 1fr;\n  min-height: 18rem;\n}\n\n@media (max-width: 48.875rem) {\n  .card-on-time {\n    grid-template-columns: 1fr;\n    grid-template-rows: max-content 1fr;\n    flex: 0 0 min(90vw, 22rem);\n  }\n}\n\n\/* Card media (image or video) *\/\n.card-on-time__media {\n  overflow: hidden;\n  position: relative;\n  border-top-left-radius: 1.5rem;\n  border-bottom-left-radius: 1.5rem;\n}\n\n@media (max-width: 48.875rem) {\n  .card-on-time__media {\n    border-bottom-left-radius: 0;\n    border-top-right-radius: 1.5rem;\n  }\n}\n\n.card-on-time__media img {\n  width: 100%;\n  height: 100%;\n  object-fit: cover;\n  display: block;\n  aspect-ratio: 520 \/ 291;\n}\n\n.card-on-time__media iframe {\n  width: 100%;\n  height: 100%;\n  border: none;\n  display: block;\n}\n\n\/* Card content *\/\n.card-on-time__content {\n  display: flex;\n  flex-direction: column;\n  justify-content: space-between;\n  background: var(--color-white);\n  padding: 2.25rem 3rem 2.5rem;\n  border-top-right-radius: 1.5rem;\n  border-bottom-right-radius: 1.5rem;\n}\n\n@media (max-width: 48.875rem) {\n  .card-on-time__content {\n    border-top-right-radius: 0;\n    border-bottom-left-radius: 1.5rem;\n    padding: 2rem 1.25rem 2.25rem;\n  }\n}\n\n.card-on-time__heading {\n  font-size: 2rem;\n  font-weight: 600;\n  line-height: 2.625rem;\n  color: var(--color-black);\n  margin-bottom: 0.75rem;\n}\n\n.card-on-time__heading .text-gradient {\n  background: var(--gradient-brand);\n  -webkit-background-clip: text;\n  -webkit-text-fill-color: transparent;\n  background-clip: text;\n}\n\n.card-on-time__desc {\n  font-size: 1rem;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n  margin-bottom: 2rem;\n  max-width: 27.5rem;\n}\n\n.card-on-time__btn {\n  display: inline-flex;\n  align-items: center;\n  gap: 0.75rem;\n  padding: 0.875rem 2rem;\n  background: var(--color-black);\n  color: var(--color-white);\n  border: none;\n  border-radius: 9999px;\n  font-size: 1rem;\n  font-weight: 500;\n  cursor: pointer;\n  text-decoration: none;\n  transition: background-color 0.3s;\n  width: fit-content;\n}\n\n.card-on-time__btn:hover {\n  background: var(--color-erp-blue);\n}\n\n.card-on-time__btn svg {\n  width: 1rem;\n  height: 1rem;\n}\n\n.card-on-time__btn svg path {\n  stroke: currentColor;\n}\n\n\/* ======================================================\n   POPULAR TOPICS \/ SLIDER POSTS V2 (from assecobs.pl)\n   ====================================================== *\/\n.slider-posts--v2 {\n  background: #090909;\n  border-radius: var(--radius-md);\n  padding: 128px 60px;\n  position: relative;\n  overflow: hidden;\n}\n\n.slider-posts__circle {\n  display: block;\n  width: 40px;\n  height: 40px;\n  background: #3FA2EB;\n  border-radius: 9999px;\n  position: absolute;\n  top: 114px;\n  right: 365px;\n}\n\n.slider-posts__heading {\n  font-size: 40px;\n  font-weight: 600;\n  color: #F2F2F2;\n  text-align: center;\n  margin: 0 0 100px;\n}\n\n.slider-posts__viewport {\n  position: relative;\n  max-width: 1240px;\n  margin: 0 auto;\n}\n\n.slider-posts__track {\n  display: flex;\n  gap: 1.5rem;\n  overflow: hidden;\n  scroll-behavior: smooth;\n}\n\n\/* --- Post Card --- *\/\n.post-card {\n  background: #141414;\n  border-radius: 24px;\n  padding: 36px;\n  display: flex;\n  flex-direction: column;\n  flex: 0 0 min(380px, 85vw);\n  text-decoration: none;\n  color: inherit;\n  transition: background-color 0.3s;\n}\n\n.post-card:hover {\n  background-color: #282828;\n}\n\n.post-card__image {\n  margin-bottom: 24px;\n}\n\n.post-card__image img {\n  width: 100%;\n  height: 194px;\n  object-fit: cover;\n  border-radius: 24px;\n  display: block;\n}\n\n.post-card__content {\n  display: flex;\n  flex-direction: column;\n  flex: 1;\n}\n\n.post-card__title {\n  font-size: 18px;\n  font-weight: 600;\n  line-height: 1.31;\n  margin: 0 0 28px;\n  color: #FDFDFD;\n}\n\n.post-card__excerpt {\n  font-size: 16px;\n  font-weight: 400;\n  line-height: 1.375;\n  color: #AEAEAE;\n  margin: 0 0 28px;\n  flex: 1;\n}\n\n.post-card__meta {\n  display: flex;\n  gap: 8px;\n  margin-top: auto;\n}\n\n.post-card__meta div {\n  font-size: 12px;\n  color: #DFDFDF;\n  background: #232323;\n  border-radius: 9999px;\n  padding: 6px 16px;\n}\n\n\/* Arrows \u2014 vertically centered on both sides *\/\n.slider-posts__arrow {\n  position: absolute;\n  top: 50%;\n  transform: translateY(-50%);\n  width: 30px;\n  height: 30px;\n  background: #676767;\n  border: none;\n  border-radius: 9999px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: background 0.2s;\n  z-index: 2;\n}\n\n.slider-posts__arrow:hover {\n  background: #AEAEAE;\n}\n\n.slider-posts__arrow--prev {\n  left: -48px;\n}\n\n.slider-posts__arrow--next {\n  right: -48px;\n}\n\n\/* CTA *\/\n.slider-posts__cta {\n  display: flex;\n  justify-content: center;\n  margin-top: 80px;\n}\n\n.slider-posts__btn {\n  display: inline-flex;\n  align-items: center;\n  gap: 10px;\n  font-size: 16px;\n  color: #232323;\n  background: #FDFDFD;\n  border: 1px solid #232323;\n  border-radius: 9999px;\n  padding: 20px 24px 18px;\n  text-decoration: none;\n  transition: background 0.2s;\n}\n\n.slider-posts__btn:hover {\n  background: #3FA2EB;\n  color: #FDFDFD;\n  border-color: #3FA2EB;\n}\n\n.slider-posts__btn-arrow {\n  font-size: 14px;\n}\n\n\/* --- Query Form Popup --- *\/\n.query-form-popup {\n  position: fixed;\n  inset: 0;\n  z-index: 10000;\n  display: none;\n}\n\n.query-form-popup.is-active {\n  display: block;\n}\n\n.query-form-popup__bg {\n  position: absolute;\n  inset: 0;\n  background: rgba(0, 0, 0, 0.5);\n  animation: fadeIn 0.3s ease;\n}\n\n@keyframes fadeIn {\n  from { opacity: 0; }\n  to { opacity: 1; }\n}\n\n@keyframes slideInRight {\n  from { transform: translateX(100%); }\n  to { transform: translateX(0); }\n}\n\n.query-form-popup__panel {\n  position: absolute;\n  top: 0;\n  right: 0;\n  bottom: 0;\n  width: 68%;\n  max-width: 1307px;\n  background: var(--color-gray);\n  border-radius: 24px 0 0 24px;\n  padding: 32px 48px;\n  overflow-y: auto;\n  z-index: 1;\n  animation: slideInRight 0.6s cubic-bezier(0.4, 0, 0.2, 1);\n}\n\n.query-form-popup__close {\n  width: 50px;\n  height: 50px;\n  border-radius: 16px;\n  background: var(--color-white);\n  border: none;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  cursor: pointer;\n  transition: background 0.2s;\n  margin-bottom: 24px;\n}\n\n.query-form-popup__close:hover {\n  background: var(--color-black);\n}\n\n.query-form-popup__close:hover svg path {\n  stroke: var(--color-white);\n}\n\n.query-form-popup__circle {\n  position: absolute;\n  width: 40px;\n  height: 40px;\n  border-radius: 50%;\n  z-index: 0;\n}\n\n.query-form-popup__circle--orange {\n  top: 80px;\n  right: 44%;\n  background: #FFA533;\n}\n\n.query-form-popup__circle--teal {\n  bottom: 30%;\n  right: 40%;\n  background: #00C2B6;\n}\n\n.query-form-popup__content {\n  display: flex;\n  gap: 53px;\n  position: relative;\n  z-index: 1;\n}\n\n.query-form-popup__left {\n  flex: 0 0 465px;\n  display: flex;\n  flex-direction: column;\n}\n\n.query-form-popup__right {\n  flex: 1;\n  max-width: 596px;\n}\n\n.query-form-popup__heading {\n  font-size: 48px;\n  font-weight: 600;\n  line-height: 1.1;\n  color: var(--color-black);\n  margin-bottom: 24px;\n}\n\n.query-form-popup__desc {\n  font-size: 12px;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n}\n\n.query-form-popup__desc a {\n  color: var(--color-black);\n  text-decoration: underline;\n}\n\n.query-form-popup__legal {\n  font-size: 11px;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n  margin-top: 24px;\n}\n\n\/* Form fields *\/\n.query-form__row {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 16px;\n}\n\n.query-form__field {\n  margin-bottom: 16px;\n}\n\n.query-form__field label {\n  display: block;\n  font-size: 12px;\n  font-weight: 400;\n  color: var(--color-black);\n  margin-bottom: 16px;\n}\n\n.query-form__field input,\n.query-form__field textarea {\n  width: 100%;\n  height: 40px;\n  border: 1px solid #DFDFDF;\n  border-radius: 12px;\n  padding: 0 16px;\n  font-size: 16px;\n  font-family: var(--font-family);\n  background: var(--color-white);\n  color: var(--color-black);\n  outline: none;\n  transition: border-color 0.2s;\n  box-sizing: border-box;\n}\n\n.query-form__field input:focus,\n.query-form__field textarea:focus {\n  border-color: #1676C3;\n}\n\n.query-form__field textarea {\n  height: 160px;\n  resize: vertical;\n  padding: 12px 16px;\n}\n\n.query-form__consent-intro {\n  font-size: 12px;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n  margin-bottom: 12px;\n}\n\n.query-form__checkbox {\n  display: flex;\n  align-items: flex-start;\n  gap: 8px;\n  font-size: 14px;\n  color: var(--color-dark-gray);\n  margin-bottom: 8px;\n  cursor: pointer;\n}\n\n.query-form__checkbox input[type=\"checkbox\"] {\n  width: 18px;\n  height: 18px;\n  margin-top: 2px;\n  flex-shrink: 0;\n  accent-color: #1676C3;\n}\n\n.query-form__submit {\n  display: flex;\n  justify-content: flex-end;\n  margin-top: 24px;\n}\n\n\/* --- Query Form Inline (component preview) --- *\/\n.query-form-inline {\n  background: var(--color-gray);\n  border-radius: 24px;\n  padding: 32px 48px;\n  position: relative;\n  overflow: hidden;\n}\n\n.query-form-inline__circle {\n  position: absolute;\n  width: 40px;\n  height: 40px;\n  border-radius: 50%;\n  z-index: 0;\n}\n\n.query-form-inline__circle--orange {\n  top: 72px;\n  right: 44%;\n  background: #FFA533;\n}\n\n.query-form-inline__circle--teal {\n  bottom: 30%;\n  right: 40%;\n  background: #00C2B6;\n}\n\n.query-form-inline__content {\n  display: flex;\n  flex-wrap: wrap;\n  gap: 53px;\n  position: relative;\n  z-index: 1;\n}\n\n.query-form-inline__left {\n  flex: 0 0 min(465px, 100%);\n  display: flex;\n  flex-direction: column;\n}\n\n.query-form-inline__right {\n  flex: 1;\n  max-width: 596px;\n}\n\n.query-form-inline__heading {\n  font-size: 48px;\n  font-weight: 600;\n  line-height: 1.1;\n  color: var(--color-black);\n  margin-bottom: 24px;\n}\n\n.query-form-inline__desc {\n  font-size: 12px;\n  line-height: 1.4;\n  color: var(--color-dark-gray);\n}\n\n.query-form-inline__desc a {\n  color: var(--color-black);\n  text-decoration: underline;\n}\n\n.query-form-inline__legal {\n  font-size: 11px;\n  line-height: 1.5;\n  color: var(--color-dark-gray);\n  margin-top: 24px;\n}\n\n.query-form-inline__legal a {\n  color: var(--color-black);\n  text-decoration: underline;\n}\n\n\/* ============================================\n   RESPONSIVE \u2014 Breakpoint overrides\n   ============================================ *\/\n\n\/* --- Small laptop (\u22641280px) --- *\/\n@media (max-width: 1280px) {\n  .section-feature-tags__inner {\n    gap: 32px;\n  }\n  .section-feature-tags__image {\n    width: 400px;\n    height: auto;\n  }\n  .section-video-slider__header {\n    width: 400px;\n  }\n  .card-case {\n    width: min(90vw, 54.6875rem);\n  }\n  .hero-video__heading {\n    font-size: 48px;\n  }\n}\n\n\/* --- Tablet (\u2264768px) --- *\/\n@media (max-width: 768px) {\n  \/* Feature Tags: stack vertically *\/\n  .section-feature-tags__inner {\n    flex-direction: column;\n    gap: 24px;\n  }\n  .section-feature-tags__image {\n    width: 100%;\n    height: auto;\n  }\n\n  \/* Video Slider: stack header + track *\/\n  .section-video-slider__inner {\n    flex-direction: column;\n    gap: 24px;\n  }\n  .section-video-slider__header {\n    width: 100%;\n    padding-left: var(--page-padding);\n    padding-right: var(--page-padding);\n  }\n  .section-video-slider__track {\n    padding-left: var(--page-padding);\n  }\n  .card-video {\n    width: 280px;\n    height: 498px;\n  }\n\n  \/* Testimonials Quote: smaller cards *\/\n  .section-testimonials-v2 {\n    padding: 64px 0;\n  }\n  .section-testimonials-v2__card {\n    flex: 0 0 min(90vw, 500px);\n    min-height: 300px;\n    padding: 24px 20px 20px;\n  }\n  .section-testimonials-v2__quote {\n    font-size: 18px;\n  }\n\n  \/* Case Studies: smaller cards *\/\n  .card-case {\n    width: min(90vw, 40rem);\n    padding: 2rem;\n    grid-template-columns: 1fr;\n    gap: 1.5rem;\n  }\n  .card-case__title {\n    font-size: 2rem;\n  }\n  .card-case__logo {\n    display: none;\n  }\n\n  \/* Insights Slider: card width responsive *\/\n  .card-on-time {\n    flex: 0 0 min(90vw, 22rem);\n  }\n\n  \/* Query Form: stack layout *\/\n  .query-form-inline__content {\n    flex-direction: column;\n    gap: 32px;\n  }\n  .query-form-inline__left {\n    flex: none;\n    width: 100%;\n  }\n  .query-form-inline__right {\n    width: 100%;\n  }\n  .query-form-inline {\n    padding: 24px;\n  }\n\n  \/* Hero Video *\/\n  .hero-video__heading {\n    font-size: 40px;\n  }\n  .hero-video__video {\n    min-height: 500px;\n  }\n  .hero-video__content {\n    padding: 80px 24px;\n  }\n\n  \/* Hero ERP *\/\n  .hero {\n    padding: 64px 24px;\n  }\n  .hero__slider {\n    display: none;\n  }\n  .hero__heading {\n    font-size: 40px;\n  }\n\n  \/* Content Split DRS: stack *\/\n  .section-content-split {\n    flex-direction: column;\n    gap: 32px;\n    padding: 64px var(--page-padding);\n  }\n  .section-content-split__text {\n    max-width: 100%;\n  }\n  .section-content-split__cards {\n    width: 100%;\n  }\n\n  \/* Award Banner: stack *\/\n  .award-banner__inner {\n    flex-direction: column;\n    gap: 24px;\n  }\n  .award-banner__card {\n    flex: none;\n    width: 100%;\n  }\n\n  \/* CS Card: stack *\/\n  .cs-card {\n    grid-template-columns: 1fr;\n    gap: 24px;\n  }\n\n  \/* CS Filter: wrap *\/\n  .cs-filter__bar {\n    flex-wrap: wrap;\n    gap: 12px;\n  }\n  .cs-filter__dropdown {\n    flex: 1 1 calc(50% - 8px);\n  }\n  .cs-filter__dropdown-toggle {\n    min-width: 0;\n    width: 100%;\n  }\n\n  \/* Cooperation Slider *\/\n  .section-cooperation__slide {\n    grid-template-columns: 1fr;\n    gap: 24px;\n  }\n\n  \/* Why Choose *\/\n  .section-why-choose__grid {\n    grid-template-columns: 1fr;\n    gap: 32px;\n  }\n  .section-why-choose__heading {\n    font-size: 32px;\n  }\n\n  \/* Why Cards DRS *\/\n  .section-why-cards__grid {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  \/* Partner Cards DRS *\/\n  .section-partner-cards__grid {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  \/* Persona Tabs *\/\n  .tabs-big {\n    flex-wrap: wrap;\n    gap: 8px;\n  }\n  .tab-big {\n    font-size: 14px;\n    padding: 10px 16px;\n  }\n  .section-personas__slide {\n    grid-template-columns: 1fr;\n    gap: 24px;\n  }\n\n  \/* ERP Solutions Grid *\/\n  .erp-products {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  \/* Feature Cards Grid *\/\n  .feature-grid {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  \/* Industries *\/\n  .industries__grid {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  \/* Product Cards *\/\n  .section-product-cards__grid {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  \/* Homepage Products *\/\n  .section-products__grid {\n    grid-template-columns: 1fr;\n  }\n\n  \/* Footer *\/\n  .footer__columns {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  \/* Stat cards *\/\n  .stat-cards {\n    flex-wrap: wrap;\n  }\n  .stat-card {\n    flex: 1 1 calc(50% - 12px);\n  }\n  .stat-cards--glass .stat-card--glass {\n    flex: 1 1 calc(50% - 12px);\n  }\n\n  \/* Logo Bar *\/\n  .logo-bar__grid {\n    grid-template-columns: repeat(3, 1fr);\n  }\n}\n\n\/* --- Mobile (\u2264480px) --- *\/\n@media (max-width: 480px) {\n  \/* Feature Tags *\/\n  .section-feature-tags {\n    padding: 48px 16px;\n  }\n  .section-feature-tags__heading {\n    font-size: 24px;\n  }\n\n  \/* Video Slider *\/\n  .section-video-slider {\n    padding: 48px 0;\n  }\n  .section-video-slider__heading {\n    font-size: 24px;\n  }\n  .card-video {\n    width: 240px;\n    height: 426px;\n  }\n\n  \/* Testimonials Quote *\/\n  .section-testimonials-v2__card {\n    flex: 0 0 calc(100vw - 48px);\n    min-height: auto;\n  }\n  .section-testimonials-v2__quote {\n    font-size: 16px;\n  }\n  .section-testimonials-v2__heading {\n    font-size: 24px;\n  }\n\n  \/* Case Studies *\/\n  .card-case {\n    width: calc(100vw - 48px);\n    padding: 1.5rem;\n  }\n  .card-case__title {\n    font-size: 1.5rem;\n  }\n\n  \/* Insights Slider *\/\n  .card-on-time {\n    flex: 0 0 calc(100vw - 48px);\n  }\n\n  \/* Query Form *\/\n  .query-form-inline {\n    padding: 16px;\n  }\n  .query-form__row {\n    flex-direction: column;\n    gap: 16px;\n  }\n\n  \/* Hero Video *\/\n  .hero-video__heading {\n    font-size: 32px;\n  }\n  .hero-video__content {\n    padding: 48px 16px;\n  }\n  .hero-video__video {\n    min-height: 400px;\n  }\n\n  \/* Hero ERP *\/\n  .hero__heading {\n    font-size: 32px;\n  }\n\n  \/* Hero Subpage *\/\n  .hero-subpage__heading {\n    font-size: 38px;\n    line-height: 44px;\n  }\n  .hero-subpage__content {\n    padding: 176px 20px 56px;\n  }\n  .hero-subpage__cta {\n    width: 100%;\n  }\n  .hero-subpage__cta a,\n  .hero-subpage__cta .btn {\n    width: 100%;\n    justify-content: center;\n  }\n  .hero-badge {\n    font-size: 12px;\n  }\n\n  \/* Content Split *\/\n  .section-content-split {\n    padding: 48px 16px;\n  }\n  .section-content-split__heading {\n    font-size: 24px;\n  }\n\n  \/* Award Banner *\/\n  .award-banner__card {\n    padding: 32px 20px;\n    border-radius: var(--radius-lg);\n  }\n  .award-banner__heading {\n    font-size: 24px;\n    margin-bottom: 24px;\n  }\n\n  \/* CS Cards *\/\n  .cs-card {\n    padding: 16px;\n    gap: 16px;\n  }\n  .cs-card__title {\n    font-size: 20px;\n  }\n\n  \/* CS Filter *\/\n  .cs-filter__bar {\n    padding: 12px 16px;\n  }\n  .cs-filter__dropdown {\n    flex: 1 1 100%;\n  }\n\n  \/* Why Choose *\/\n  .section-why-choose__heading {\n    font-size: 24px;\n  }\n  .section-why-choose__card {\n    padding: 24px 16px;\n  }\n\n  \/* Why Cards DRS *\/\n  .section-why-cards__grid {\n    grid-template-columns: 1fr;\n  }\n\n  \/* Partner Cards DRS *\/\n  .section-partner-cards__grid {\n    grid-template-columns: 1fr;\n  }\n\n  \/* ERP Solutions \/ Feature Cards Grid *\/\n  .erp-products,\n  .feature-grid {\n    grid-template-columns: 1fr;\n  }\n\n  \/* Industries *\/\n  .industries__grid {\n    grid-template-columns: 1fr;\n  }\n\n  \/* Product Cards *\/\n  .section-product-cards__grid {\n    grid-template-columns: 1fr;\n  }\n\n  \/* Footer *\/\n  .footer__columns {\n    grid-template-columns: 1fr;\n  }\n  .footer__top {\n    flex-direction: column;\n    gap: 16px;\n  }\n\n  \/* Stat Cards *\/\n  .stat-card {\n    flex: 1 1 100%;\n  }\n  .stat-cards--glass .stat-card--glass {\n    flex: 1 1 100%;\n  }\n  .stat-card__value {\n    font-size: 40px;\n  }\n\n  \/* Marquee *\/\n  .section-marquee__text {\n    font-size: 32px;\n  }\n\n  \/* Logo Bar *\/\n  .logo-bar__grid {\n    grid-template-columns: repeat(2, 1fr);\n  }\n\n  \/* Persona Tabs *\/\n  .tab-big {\n    font-size: 12px;\n    padding: 8px 12px;\n  }\n\n  \/* CTA Section *\/\n  .section-cta__heading {\n    font-size: 24px;\n  }\n\n  \/* Cooperation Slider *\/\n  .section-cooperation__heading {\n    font-size: 24px;\n  }\n\n  \/* Two-Column *\/\n  .section-description {\n    flex-direction: column;\n    gap: 24px;\n  }\n\n  \/* Navigation *\/\n  .site-header__nav {\n    display: none;\n  }\n\n  \/* Header DRS \u2014 mobile: only logo + hamburger *\/\n  .header-drs__hamburger {\n    display: flex;\n    align-items: center;\n    justify-content: center;\n    order: 3;\n  }\n  .header-drs__actions {\n    display: none;\n  }\n  .header-drs__inner {\n    overflow: visible;\n  }\n\n  \/* Mobile nav overlay \u2014 wz\u00f3r assecobs.pl *\/\n  .header-drs__nav {\n    display: none;\n    position: fixed;\n    top: 0;\n    left: 0;\n    width: 100%;\n    height: 100vh;\n    height: 100dvh;\n    background: var(--color-white);\n    z-index: 1100;\n    flex-direction: column;\n    align-items: stretch;\n    padding: 80px 24px 32px;\n    gap: 0;\n    overflow-y: auto;\n    white-space: normal;\n  }\n  .header-drs__nav.is-mobile-open {\n    display: flex;\n  }\n  .header-drs__nav-close {\n    display: flex;\n    align-items: center;\n    justify-content: center;\n    position: absolute;\n    top: 20px;\n    right: 20px;\n  }\n  .header-drs__nav a {\n    display: block;\n    color: var(--color-black);\n    font-size: 18px;\n    font-weight: 500;\n    padding: 20px 0;\n    border-bottom: 1px solid var(--color-light-gray);\n    border-radius: 0;\n    opacity: 1;\n    text-decoration: none;\n    text-align: left;\n  }\n  .header-drs__nav a:hover {\n    background: none;\n    color: var(--color-black);\n    opacity: 0.7;\n  }\n\n  \/* CTA button inside mobile nav *\/\n  .header-drs__nav-cta {\n    display: flex;\n    margin-top: auto;\n    padding-top: 24px;\n  }\n  .header-drs__nav-cta .btn {\n    display: flex !important;\n    width: 100%;\n    align-items: center !important;\n    justify-content: center !important;\n    gap: var(--space-sm) !important;\n    text-align: center !important;\n    background: var(--color-black);\n    color: var(--color-white);\n    border-color: var(--color-black);\n  }\n\n  \/* Mobile nav header \u2014 logo + close (wz\u00f3r assecobs.pl) *\/\n  .header-drs__nav-header {\n    display: flex;\n    align-items: center;\n    justify-content: space-between;\n    padding: 16px 24px;\n    margin: -80px -24px 16px;\n    border-bottom: 1px solid var(--color-light-gray);\n    flex-shrink: 0;\n  }\n  .header-drs__nav-logo {\n    height: 36px;\n    width: auto;\n  }\n\n  \/* Mobile nav \u2014 list wrapper (zawiera linki) *\/\n  .header-drs__nav-list {\n    display: flex;\n    flex-direction: column;\n    padding: 0 24px;\n    flex-grow: 1;\n  }\n\n  \/* Mobile lang switcher \u2014 globus + dropdown popup \"Select Country\/Region\" *\/\n  .header-drs__nav-lang {\n    display: flex;\n    flex-direction: column;\n    padding: 0 24px 24px;\n    flex-shrink: 0;\n    position: relative;\n  }\n  .header-drs__nav-lang-toggle {\n    display: inline-flex;\n    align-items: center;\n    gap: 6px;\n    background: transparent;\n    border: 0;\n    padding: 8px 0;\n    cursor: pointer;\n    width: fit-content;\n  }\n  .header-drs__nav-lang-toggle svg:last-child {\n    transition: transform 0.2s ease;\n  }\n  .header-drs__nav-lang.is-open .header-drs__nav-lang-toggle svg:last-child {\n    transform: rotate(180deg);\n  }\n  .header-drs__nav-lang-menu {\n    display: none;\n    flex-direction: column;\n    gap: 4px;\n    margin-top: 12px;\n    padding: 16px;\n    background: var(--color-white);\n    border: 1px solid var(--color-light-gray);\n    border-radius: var(--radius-md);\n    box-shadow: 0 8px 24px rgba(0, 0, 0, 0.06);\n    width: 100%;\n    max-width: 280px;\n  }\n  .header-drs__nav-lang.is-open .header-drs__nav-lang-menu {\n    display: flex;\n  }\n  .header-drs__nav-lang-menu-header {\n    display: flex;\n    align-items: center;\n    justify-content: space-between;\n    gap: 12px;\n    font-size: 16px;\n    font-weight: 600;\n    color: var(--color-black);\n    margin-bottom: 8px;\n  }\n  .header-drs__nav-lang-menu-close {\n    background: transparent;\n    border: 0;\n    padding: 4px;\n    cursor: pointer;\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n  }\n  .header-drs__nav-lang-menu .header-drs__lang-btn {\n    padding: 8px 0;\n    font-size: 16px;\n    font-weight: 400;\n    color: var(--color-black);\n    text-decoration: none;\n    transition: color 0.2s ease;\n  }\n  .header-drs__nav-lang-menu .header-drs__lang-btn:hover {\n    color: var(--color-erp-blue);\n  }\n  .header-drs__nav-lang-menu .header-drs__lang-btn.is-active {\n    background: transparent;\n    color: var(--color-medium-gray);\n    pointer-events: none;\n  }\n\n  \/* Mobile nav: ukryj border-bottom na linkach wewn\u0105trz __nav-list oraz resetuj padding *\/\n  .header-drs__nav .header-drs__nav-list a {\n    padding: 20px 0;\n  }\n\n  \/* Process Timeline *\/\n  .timeline__item {\n    grid-template-columns: 1fr;\n    gap: 16px;\n  }\n\n  \/* Comparison Cards *\/\n  .section-comparison__grid {\n    grid-template-columns: 1fr;\n  }\n\n  \/* Cert Cards *\/\n  .section-cert-cards__grid {\n    grid-template-columns: 1fr;\n  }\n\n  \/* Global page padding *\/\n  :root {\n    --page-padding: 16px;\n  }\n\n  \/* Header DRS: hide lang, shrink CTA *\/\n  .header-drs__lang {\n    display: none;\n  }\n  .header-drs__actions .btn {\n    font-size: 13px;\n    padding: 6px 12px;\n  }\n  .header-drs__inner {\n    overflow: visible;\n  }\n\n  \/* CTA Banner Card: stack vertically *\/\n  .cta-banner-card {\n    flex-direction: column;\n    align-items: flex-start;\n    padding: var(--space-xl);\n  }\n  .cta-banner-card__actions {\n    flex-direction: column;\n    width: 100%;\n    flex-shrink: 1;\n  }\n  .cta-banner-card__actions .btn {\n    width: 100%;\n    justify-content: center;\n  }\n  .cta-banner-card__content h2 {\n    font-size: 24px;\n  }\n\n  \/* Process Timeline: contain within viewport *\/\n  .process-timeline__item:nth-child(odd),\n  .process-timeline__item:nth-child(even) {\n    padding-left: 36px;\n    padding-right: 0;\n  }\n  .process-timeline__content p {\n    max-width: 100%;\n  }\n  .process-timeline__dot {\n    left: 8px;\n  }\n  .process-timeline::before {\n    left: 8px !important;\n  }\n\n  \/* Personas benefits panel: prevent overflow + ikona po lewej, tytu\u0142 po prawej (jak na Asseco HR live) *\/\n  .section-personas__benefits-header {\n    padding: var(--space-md);\n    flex-wrap: nowrap;\n    flex-direction: row;\n    justify-content: flex-start;\n    text-align: left;\n    gap: var(--space-md);\n  }\n  .section-personas__benefits-icon {\n    width: 44px;\n    height: 44px;\n    order: -1;\n  }\n  .section-personas__benefits-title {\n    font-size: 18px;\n  }\n  .section-personas__benefits-panel {\n    max-width: 100%;\n    overflow: hidden;\n  }\n  .checklist__item {\n    flex-wrap: wrap;\n  }\n  .checklist__text {\n    max-width: 100%;\n    word-break: break-word;\n  }\n\n  \/* Persona Tabs \u2014 ukryj tabs-big, poka\u017c mobile nav (prev \/ title \/ next) *\/\n  .section-personas .tabs-big {\n    display: none;\n  }\n  .section-personas__mobile-nav {\n    display: flex;\n    align-items: center;\n    justify-content: space-between;\n    gap: 12px;\n    margin-top: var(--space-lg);\n    padding: 4px var(--page-padding);\n  }\n  .section-personas__arrow {\n    width: 44px;\n    height: 44px;\n    border-radius: 50%;\n    background: var(--color-white);\n    border: 0;\n    display: flex;\n    align-items: center;\n    justify-content: center;\n    cursor: pointer;\n    flex-shrink: 0;\n    transition: background 0.3s ease;\n  }\n  .section-personas__arrow:hover {\n    background: var(--color-black);\n  }\n  .section-personas__arrow:hover svg path {\n    stroke: #fff;\n  }\n  .section-personas__arrow svg path {\n    transition: stroke 0.3s ease;\n  }\n  .section-personas__mobile-title {\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    padding: 14px 24px;\n    min-width: 150px;\n    border-radius: var(--radius-full);\n    background: var(--color-black);\n    color: var(--color-white);\n    font-size: 14px;\n    font-weight: 400;\n    text-align: center;\n  }\n\n  \/* Testimonials: contain overflow *\/\n  .section-testimonials-v2 {\n    overflow: hidden;\n  }\n}\n\n\/* ===========================================================================\n   Form validation popups (DRS) \u2014 used with .form-input \/ .form-checkbox-wrap\n   =========================================================================== *\/\n.form-input,\n.form-checkbox-wrap {\n  position: relative;\n}\n.form-input__error {\n  display: none;\n  position: absolute;\n  top: calc(100% + 8px);\n  right: 0;\n  width: fit-content;\n  background: #FFC7C1;\n  color: #232323;\n  padding: 9px 10px 7px;\n  border-radius: 8px;\n  font-size: 10px;\n  font-weight: 400;\n  line-height: 1.4;\n  letter-spacing: normal;\n  z-index: 10;\n  pointer-events: none;\n}\n.form-input__error::before {\n  content: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' width='18' height='12' fill='none'%3E%3Cpath d='M7.48 1.358a2 2 0 0 1 2.79 0l6.444 6.271c1.286 1.252.4 3.434-1.395 3.434H2.431c-1.795 0-2.681-2.182-1.395-3.434L7.48 1.358Z' fill='%23FFC7C1'\/%3E%3C\/svg%3E\");\n  position: absolute;\n  top: -8px;\n  left: 16px;\n  width: 18px;\n  height: 12px;\n}\n.form-input.is-invalid > .form-input__error,\n.form-checkbox-wrap.is-invalid > .form-input__error {\n  display: block;\n}\n.form-input.is-invalid .form-input__field {\n  border-color: #FF7669;\n  border-width: 1.2px;\n}\n.form-checkbox-wrap.is-invalid .form-checkbox__box {\n  border-color: #FF7669;\n}\n\n\/* Checkbox checked state \u2014 white check on dark fill *\/\n.form-checkbox__box:checked {\n  background: var(--color-black) url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' width='12' height='12' viewBox='0 0 12 12' fill='none'%3E%3Cpath d='M2.5 6 5 8.5 9.5 4' stroke='%23FDFDFD' stroke-width='1.6' stroke-linecap='round' stroke-linejoin='round'\/%3E%3C\/svg%3E\") center\/10px 10px no-repeat;\n  border-color: var(--color-black);\n}\n\n\/* Legal text link (used in intro + legal paragraph of contact form) *\/\n.section-contact-form__legal-link {\n  color: inherit;\n  text-decoration: underline;\n  text-underline-offset: 2px;\n  transition: color 0.2s ease;\n}\n.section-contact-form__legal-link:hover,\n.section-contact-form__legal-link:focus-visible {\n  color: var(--color-black);\n}\n.form-status{max-width:756px;margin:32px auto;padding:10px 10px 10px 40px;font-size:14px;line-height:1.44;color:#232323;background:transparent;border:2px solid transparent;border-radius:12px;position:relative;background-repeat:no-repeat;background-position:10px center;background-size:21px 21px}\n.form-status[hidden]{display:none}\n.form-status.is-success{border-color:rgb(70,180,80);background-image:url(\"data:image\/svg+xml,%3Csvg width='21' height='21' viewBox='0 0 21 21' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'%3E%3Ccircle cx='10.5' cy='10.5' r='9' stroke='%2346B450' stroke-width='2'\/%3E%3Cpath d='M6 10.7l3.2 3.2 6-6' stroke='%2346B450' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'\/%3E%3C\/svg%3E\")}\n.form-status.is-error{border-color:rgb(220,50,50);background-image:url(\"data:image\/svg+xml,%3Csvg width='21' height='21' viewBox='0 0 21 21' fill='none' xmlns='http:\/\/www.w3.org\/2000\/svg'%3E%3Ccircle cx='10.5' cy='10.5' r='9' stroke='%23DC3232' stroke-width='2'\/%3E%3Cpath d='M10.5 6v5M10.5 14.5v.5' stroke='%23DC3232' stroke-width='2' stroke-linecap='round'\/%3E%3C\/svg%3E\")}\n.form-status.is-sending{border-color:rgb(0,160,210);padding-left:16px;background-image:none}\n.quiz__form .form-status{color:#FDFDFD!important}\n.quiz__form .form-status.is-error{border-color:#FF7669}\n.quiz__form .form-status.is-sending{border-color:#3FA2EB}\n\n\n    \/* ============================================================\n       BRAND GRADIENT OVERRIDE (page-local)\n       Nowa paleta: #F16B5E -> #D529E0 -> #3F5BEB\n       Nadpisuje --gradient-brand z styles.css TYLKO dla tej strony.\n       SVG #scope-gradient (poni\u017cej w <body>) jest zaktualizowany r\u0119cznie.\n       ============================================================ *\/\n    :root {\n      --gradient-brand: linear-gradient(107deg, #F16B5E 0%, #D529E0 50%, #3F5BEB 100%);\n      --brand-purple: #D529E0;\n      --brand-purple-dark: #9a14a6;\n    }\n\n    .arrow-icon { width: 16px; height: 16px; flex-shrink: 0; }\n    .container { max-width: var(--max-width); margin: 0 auto; padding: 0 var(--page-padding); }\n\n    \/* Hero \u2014 prosta wersja: pe\u0142na wysoko\u015b\u0107 ekranu, content u g\u00f3ry *\/\n    .hero-subpage { min-height: 100vh !important; min-height: 100dvh !important; padding-top: var(--space-xl) !important; padding-bottom: 30px !important; align-items: flex-start !important; }\n    .hero-subpage__content { margin-bottom: 0 !important; }\n\n    \/* ============================================================\n       Sekcje page-specific (TL;DR, Direct Answer, HA\/DR, Benefits,\n       Banner, Offer Scope, Product Lines, Answer-First, Award stub)\n       Skopiowane 1:1 z komponent\u00f3w DS (61, 62, 64, 67, 68, 63, 69, 70).\n       ============================================================ *\/\n\n    \/* TL;DR (61) *\/\n    .section-tldr { background: var(--color-gray); padding: var(--space-4xl) 0; }\n    .section-tldr__header { max-width: 800px; margin: 0 auto var(--space-2xl); text-align: center; padding: 0 var(--page-padding); }\n    .section-tldr__header h2 { font-size: clamp(28px, 3.5vw, 38px); font-weight: 600; line-height: 1.2; margin: 0; }\n    \/* TL;DR \u2014 dwa osobne kafelki: lewy z bulletami, prawy ze zdj\u0119ciem (tej samej wysoko\u015bci) *\/\n    .tldr-grid { max-width: var(--max-width); margin: 0 auto; display: grid; grid-template-columns: 1.35fr 1fr; gap: var(--space-lg); align-items: stretch; }\n    .tldr-card { background: var(--color-white); border-radius: var(--radius-lg); padding: var(--space-2xl) var(--space-3xl); }\n    .tldr-card.tldr-card--image { padding: 0; overflow: hidden; display: flex; }\n    .tldr-card--image img { width: 100%; height: 100%; object-fit: cover; display: block; }\n    .tldr-card .checklist { display: grid; grid-template-columns: 1fr; gap: var(--space-md); }\n    .tldr-card .checklist__item { align-items: flex-start; }\n    .tldr-card .checklist__text { font-size: 15px; line-height: 1.5; color: var(--color-black); }\n    .tldr-card .checklist__text strong { font-weight: 600; color: var(--color-black); }\n    .meta-updated { max-width: var(--max-width); margin: var(--space-lg) auto 0; padding: 0 var(--page-padding); font-size: 13px; color: var(--color-dark-gray); display: flex; align-items: center; justify-content: space-between; gap: var(--space-md); flex-wrap: wrap; }\n    .meta-updated__author { display: inline-flex; align-items: center; gap: 8px; }\n    .meta-updated__author svg { flex-shrink: 0; }\n    .meta-updated time { font-weight: 500; color: var(--color-black); }\n    @media (max-width: 900px) { .tldr-grid { grid-template-columns: 1fr; gap: var(--space-md); } .tldr-card { padding: var(--space-xl); } .tldr-card .checklist { gap: var(--space-sm); } .tldr-card--image { order: -1; max-height: 320px; } }\n\n    \/* Direct Answer (62) *\/\n    .section-direct-answer { background: var(--color-white); padding: var(--space-4xl) 0; }\n    .direct-answer-card { max-width: var(--max-width); margin: 0 auto; background: var(--color-gray); border-radius: var(--radius-lg); padding: var(--space-3xl); display: grid; grid-template-columns: 1fr 1.2fr; gap: var(--space-2xl); align-items: start; }\n    .direct-answer-card__label { font-size: 12px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--color-dark-gray); margin-bottom: var(--space-md); }\n    .direct-answer-card__question { font-size: clamp(24px, 3vw, 32px); font-weight: 600; line-height: 1.2; color: var(--color-black); margin: 0 0 var(--space-lg); text-wrap: balance; }\n    .direct-answer-card__body { font-size: 17px; line-height: 1.6; color: var(--color-dark-gray); margin: 0 0 var(--space-lg); }\n    .direct-answer-card__list { list-style: none; padding: 0; margin: 0; display: grid; grid-template-columns: 1fr 1fr; gap: var(--space-sm) var(--space-lg); }\n    .direct-answer-card__list li { display: flex; align-items: flex-start; gap: var(--space-sm); font-size: 15px; line-height: 1.45; color: var(--color-black); }\n    .direct-answer-card__list svg { flex-shrink: 0; margin-top: 3px; }\n    @media (max-width: 900px) { .direct-answer-card { grid-template-columns: 1fr; padding: var(--space-2xl); } .direct-answer-card__list { grid-template-columns: 1fr; } }\n\n    \/* HA\/DR Split (67) *\/\n    .section-ha-dr { background: var(--color-gray); padding: var(--space-4xl) 0; }\n    .section-ha-dr__header { max-width: 800px; margin: 0 auto var(--space-3xl); text-align: center; padding: 0 var(--page-padding); }\n    .section-ha-dr__header h2 { font-size: clamp(32px, 4vw, 42px); font-weight: 600; line-height: 1.15; margin: 0 0 var(--space-md); }\n    .section-ha-dr__header p { font-size: 16px; line-height: 1.6; color: var(--color-dark-gray); margin: 0; }\n    .ha-dr-grid { max-width: var(--max-width); margin: 0 auto; padding: 0 var(--page-padding); display: grid; grid-template-columns: 1fr 1fr; grid-template-rows: auto auto auto 1fr auto; gap: var(--space-lg); }\n    .ha-dr-tile { background: var(--color-white); border-radius: var(--radius-lg); padding: var(--space-2xl); display: grid; grid-template-rows: subgrid; grid-row: span 5; row-gap: 0; }\n    .ha-dr-tile--negative { background: #FFF5F4; }\n    .ha-dr-tile__icon { width: 56px; height: 56px; border-radius: var(--radius-sm); background: rgba(0,0,0,.04); display: flex; align-items: center; justify-content: center; margin-bottom: var(--space-lg); }\n    .ha-dr-tile--negative .ha-dr-tile__icon { background: rgba(215,14,68,.08); }\n    .ha-dr-tile__icon svg { width: 28px; height: 28px; stroke: url(#scope-gradient); fill: none; stroke-width: 1.75; stroke-linecap: round; stroke-linejoin: round; }\n    .ha-dr-tile--negative .ha-dr-tile__icon svg { stroke: #d70e44; }\n    .ha-dr-tile__title { font-size: 24px; font-weight: 600; line-height: 1.25; margin: 0 0 var(--space-md); }\n    .ha-dr-tile__body { font-size: 16px; line-height: 1.6; color: var(--color-dark-gray); margin: 0 0 var(--space-lg); }\n    .ha-dr-tile__list { list-style: none; padding: 0; margin: 0 0 var(--space-lg); display: flex; flex-direction: column; gap: 10px; }\n    .ha-dr-tile__list li { font-size: 14px; line-height: 1.5; color: var(--color-black); padding-left: 22px; position: relative; }\n    .ha-dr-tile__list li::before { content: '\u2713'; position: absolute; left: 0; top: 0; color: #00C2B6; font-weight: 700; }\n    .ha-dr-tile--negative .ha-dr-tile__list li::before { content: '\u2715'; color: #d70e44; }\n    .ha-dr-tile__chips { display: flex; flex-wrap: wrap; gap: 6px; align-self: start; }\n    .ha-dr-tile__chip { display: inline-block; padding: 6px 12px; font-size: 13px; font-weight: 500; color: var(--color-black); background: var(--color-gray); border: 1px solid var(--color-light-gray); border-radius: var(--radius-full); }\n    @media (max-width: 768px) { .ha-dr-grid { grid-template-columns: 1fr; grid-template-rows: none; } .ha-dr-tile { display: flex; flex-direction: column; grid-row: auto; } .ha-dr-tile__chips { margin-top: auto; align-self: stretch; } }\n\n    \/* Benefits Grid (64) *\/\n    .section-benefits { background: var(--color-white); padding: var(--space-4xl) 0; }\n    .section-benefits__header { max-width: 800px; margin: 0 auto var(--space-3xl); text-align: center; padding: 0 var(--page-padding); }\n    .section-benefits__header h2 { font-size: clamp(32px, 4vw, 42px); font-weight: 600; line-height: 1.15; margin: 0 0 var(--space-md); }\n    .section-benefits__header p { font-size: 16px; line-height: 1.6; color: var(--color-dark-gray); margin: 0; }\n    .benefits-grid { max-width: var(--max-width); margin: 0 auto; padding: 0 var(--page-padding); display: grid; grid-template-columns: repeat(4, 1fr); gap: var(--space-lg); }\n    .benefits-grid--2 { grid-template-columns: repeat(2, 1fr); max-width: 900px; }\n    .benefits-grid--2x2 { grid-template-columns: repeat(2, 1fr); max-width: 1000px; }\n    .benefit-card { background: var(--color-gray); border-radius: var(--radius-lg); padding: var(--space-2xl); }\n    .benefit-card__icon { width: 56px; height: 56px; border-radius: var(--radius-sm); background: #ffffff; display: flex; align-items: center; justify-content: center; margin-bottom: var(--space-lg); }\n    .benefit-card__icon svg { width: 28px; height: 28px; stroke: url(#scope-gradient); fill: none; stroke-width: 1.75; stroke-linecap: round; stroke-linejoin: round; }\n    .benefit-card__title { font-size: 20px; font-weight: 600; line-height: 1.3; margin: 0 0 var(--space-sm); color: var(--color-black); }\n    .benefit-card__desc { font-size: 15px; line-height: 1.55; color: var(--color-dark-gray); margin: 0; }\n    @media (max-width: 1100px) { .benefits-grid { grid-template-columns: repeat(2, 1fr); } }\n    @media (max-width: 600px) { .benefits-grid, .benefits-grid--2, .benefits-grid--2x2 { grid-template-columns: 1fr; } }\n\n    \/* Banner DRS (68) \u2014 bia\u0142e t\u0142o zgodne z s\u0105siadami + zmniejszony padding *\/\n    .section-banner-drs { background: var(--color-white); padding: var(--space-xl) 0; }\n    .banner-drs { max-width: var(--max-width); margin: 0 auto; position: relative; overflow: hidden; background:\n        radial-gradient(circle at 88% -12%, rgba(241,107,94,.55), transparent 38%),\n        radial-gradient(circle at 50% 110%, rgba(213,41,224,.45), transparent 42%),\n        radial-gradient(circle at 8% 50%, rgba(63,91,235,.50), transparent 36%),\n        linear-gradient(135deg, #090909 0%, #1a1a1a 50%, #090909 100%);\n      border-radius: var(--radius-lg); padding: var(--space-3xl); display: grid; grid-template-columns: 1.2fr .8fr; gap: var(--space-2xl); align-items: center; }\n    \/* Dodatkowe akcentowe k\u00f3\u0142ka \u2014 wzmacniaj\u0105 charakter brand gradientu *\/\n    .banner-drs::before { content: ''; position: absolute; top: -25%; right: -8%; width: 380px; height: 380px; border-radius: 50%; background: radial-gradient(circle, rgba(241,107,94,.45), transparent 65%); pointer-events: none; filter: blur(20px); }\n    .banner-drs::after { content: ''; position: absolute; bottom: -30%; left: 35%; width: 320px; height: 320px; border-radius: 50%; background: radial-gradient(circle, rgba(213,41,224,.40), transparent 65%); pointer-events: none; filter: blur(18px); }\n    .banner-drs__content { position: relative; z-index: 1; }\n    .banner-drs__label { display: inline-block; padding: 6px 14px; font-size: 12px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--color-white); border: 1px solid rgba(255,255,255,.2); border-radius: var(--radius-full); margin-bottom: var(--space-lg); }\n    .banner-drs__title { font-size: clamp(28px, 3.5vw, 40px); font-weight: 600; line-height: 1.2; color: var(--color-white); margin: 0 0 var(--space-md); }\n    .banner-drs__desc { font-size: 16px; line-height: 1.6; color: var(--color-medium-gray); margin: 0 0 var(--space-xl); max-width: 580px; }\n    .banner-drs__stat { position: relative; z-index: 1; text-align: center; }\n    .banner-drs__stat-value { font-size: clamp(56px, 8vw, 96px); font-weight: 600; line-height: 1; margin: 0; background: var(--gradient-brand); -webkit-background-clip: text; -webkit-text-fill-color: transparent; background-clip: text; }\n    .banner-drs__stat-label { font-size: 14px; font-weight: 600; letter-spacing: .08em; text-transform: uppercase; color: var(--color-medium-gray); margin-top: var(--space-sm); }\n    @media (max-width: 900px) { .banner-drs { grid-template-columns: 1fr; padding: var(--space-2xl); } .banner-drs__stat { order: -1; } }\n\n    \/* Offer Scope (63) *\/\n    .section-offer-scope { background: var(--color-dark-black); padding: var(--space-4xl) 0; color: var(--color-white); }\n    .section-offer-scope__header { max-width: 800px; margin: 0 auto var(--space-3xl); text-align: center; padding: 0 var(--page-padding); }\n    .section-offer-scope__header h2 { font-size: clamp(32px, 4vw, 48px); font-weight: 600; line-height: 1.15; margin: 0 0 var(--space-md); color: var(--color-white); }\n    .section-offer-scope__header p { font-size: 17px; line-height: 1.6; color: var(--color-medium-gray); margin: 0; }\n    .offer-scope-grid { max-width: var(--max-width); margin: 0 auto; padding: 0 var(--page-padding); display: grid; grid-template-columns: repeat(3, 1fr); gap: var(--space-md); }\n    .offer-scope-card { background: rgba(255,255,255,.04); border-radius: var(--radius-lg); padding: var(--space-xl); transition: transform .3s ease, background .3s ease; }\n    .offer-scope-card:hover { transform: translateY(-4px); background: rgba(255,255,255,.07); }\n    .offer-scope-card__badge { display: inline-block; font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--color-medium-gray); margin-bottom: var(--space-md); }\n    .offer-scope-card__icon { width: 48px; height: 48px; border-radius: var(--radius-sm); background: rgba(255,255,255,.06); display: flex; align-items: center; justify-content: center; margin-bottom: var(--space-lg); }\n    .offer-scope-card__icon svg { width: 24px; height: 24px; stroke: url(#scope-gradient); fill: none; stroke-width: 1.75; stroke-linecap: round; stroke-linejoin: round; }\n    .offer-scope-card__title { font-size: 18px; font-weight: 600; line-height: 1.3; color: var(--color-white); margin: 0 0 var(--space-sm); }\n    .offer-scope-card__desc { font-size: 14px; line-height: 1.55; color: var(--color-medium-gray); margin: 0; }\n    @media (max-width: 1024px) { .offer-scope-grid { grid-template-columns: 1fr; } }\n\n    \/* Product Lines (69) \u2014 used for \"Why Asseco\" *\/\n    .section-product-lines { background: var(--color-gray); padding: var(--space-4xl) 0; }\n    .section-product-lines__header { max-width: 760px; margin: 0 auto var(--space-3xl); text-align: center; padding: 0 var(--page-padding); }\n    .section-product-lines__header h2 { font-size: clamp(32px, 4vw, 42px); font-weight: 600; line-height: 1.15; margin: 0 0 var(--space-md); color: var(--color-black); }\n    .section-product-lines__header p { font-size: 16px; line-height: 1.6; color: var(--color-dark-gray); margin: 0; }\n    .product-lines-grid { max-width: var(--max-width); margin: 0 auto; padding: 0 var(--page-padding); display: grid; grid-template-columns: repeat(3, 1fr); gap: var(--space-lg); }\n    .product-line-card { background: var(--color-white); border-radius: var(--radius-lg); padding: var(--space-xl); }\n    .product-line-card__badge { display: inline-block; font-size: 12px; font-weight: 600; letter-spacing: .08em; text-transform: uppercase; color: var(--color-dark-gray); margin-bottom: var(--space-md); }\n    .product-line-card__title { font-size: 22px; font-weight: 600; line-height: 1.25; color: var(--color-black); margin: 0 0 var(--space-md); }\n    .product-line-card__intro { font-size: 14px; line-height: 1.55; color: var(--color-dark-gray); margin: 0 0 var(--space-md); }\n    .product-line-card__list { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 10px; }\n    .product-line-card__list li { font-size: 14px; line-height: 1.45; color: var(--color-black); padding-left: 16px; position: relative; }\n    .product-line-card__list li::before { content: ''; position: absolute; left: 0; top: 8px; width: 6px; height: 6px; border-radius: 50%; background: var(--gradient-brand); }\n    @media (max-width: 900px) { .product-lines-grid { grid-template-columns: 1fr; } }\n\n    \/* Answer-First Callout (70) *\/\n    .answer-first { max-width: 900px; margin: 0 auto var(--space-2xl); padding: var(--space-xl); background: var(--color-white); border-radius: var(--radius-lg); display: grid; grid-template-columns: auto 1fr; gap: var(--space-lg); align-items: start; }\n    .answer-first__icon { width: 48px; height: 48px; border-radius: var(--radius-sm); background: rgba(0,0,0,.04); display: flex; align-items: center; justify-content: center; flex-shrink: 0; }\n    .answer-first__icon svg { width: 24px; height: 24px; stroke: url(#scope-gradient); fill: none; stroke-width: 1.75; stroke-linecap: round; stroke-linejoin: round; }\n    .answer-first__body p { margin: 0; font-size: 16px; line-height: 1.6; color: var(--color-black); }\n    .answer-first strong { font-weight: 600; }\n    .answer-first--on-dark { background: rgba(255,255,255,.04); }\n    .answer-first--on-dark .answer-first__icon { background: rgba(255,255,255,.06); }\n    .answer-first--on-dark .answer-first__body p { color: var(--color-light-gray); }\n    .answer-first--on-dark strong { color: var(--color-white); }\n    @media (max-width: 560px) { .answer-first { grid-template-columns: 1fr; padding: var(--space-lg); } }\n\n    \/* Industry Recognition (custom grid: Gartner \/ POI \/ ISO) *\/\n    .section-recognition { background: var(--color-white); padding: var(--space-4xl) 0; }\n    .section-recognition__header { max-width: 800px; margin: 0 auto var(--space-3xl); text-align: center; padding: 0 var(--page-padding); }\n    .section-recognition__header h2 { font-size: clamp(32px, 4vw, 42px); font-weight: 600; line-height: 1.15; margin: 0 0 var(--space-md); }\n    .section-recognition__header p { font-size: 16px; line-height: 1.6; color: var(--color-dark-gray); margin: 0; }\n    .recognition-grid { max-width: var(--max-width); margin: 0 auto; padding: 0 var(--page-padding); display: grid; grid-template-columns: repeat(3, 1fr); gap: var(--space-lg); }\n    .recognition-card { background: var(--color-gray); border-radius: var(--radius-lg); padding: var(--space-2xl); display: flex; flex-direction: column; gap: var(--space-md); }\n    .recognition-card__logo { height: 60px; display: flex; align-items: center; }\n    .recognition-card__logo img { max-height: 60px; max-width: 180px; object-fit: contain; }\n    .recognition-card__title { font-size: 22px; font-weight: 600; line-height: 1.2; color: var(--color-black); margin: 0; }\n    .recognition-card__meta { font-size: 13px; font-weight: 600; letter-spacing: .08em; text-transform: uppercase; color: var(--color-dark-gray); }\n    .recognition-card__desc { font-size: 15px; line-height: 1.55; color: var(--color-dark-gray); margin: 0; }\n    @media (max-width: 900px) { .recognition-grid { grid-template-columns: 1fr; } }\n\n    \/* Logo bar trust strip (22) \u2014 override grid for FMCG brand row\n       - mix-blend-mode: multiply + grayscale = jednolity szary BEZ\n         zamieniania bia\u0142ego t\u0142a PNG (Henkel) w czarny prostok\u0105t\n       - container height + img max-height = wyr\u00f3wnana waga wizualna *\/\n    .logo-bar--trust { padding: var(--space-3xl) 0; }\n    .logo-bar--trust .logo-bar__grid {\n      \/* styles.css ukrywa .logo-bar__grid na <= ~900px (pokazuje slider).\n         Wymuszamy grid tak\u017ce na mobile + chowamy slider variant. *\/\n      display: grid !important;\n      grid-template-columns: repeat(5, 1fr);\n      align-items: center;\n      gap: var(--space-xl);\n    }\n    .logo-bar--trust .logo-bar__slider,\n    .logo-bar--trust .logo-bar__dots { display: none !important; }\n    @media (max-width: 700px) {\n      .logo-bar--trust .logo-bar__grid { grid-template-columns: repeat(3, 1fr); }\n    }\n    .logo-bar--trust .logo-bar__item {\n      display: flex;\n      align-items: center;\n      justify-content: center;\n      height: 60px;\n      padding: 0 var(--space-sm);\n      \/* Wy\u0142\u0105cz stagger fade-in \u2014 tworzy stacking context (opacity\/transform)\n         kt\u00f3ry \u0142amie mix-blend-mode: multiply na <img> w \u015brodku.\n         Bez tego nadpisu logo znikaj\u0105 zanim IntersectionObserver odpali. *\/\n      opacity: 1 !important;\n      transform: none !important;\n    }\n    .logo-bar--trust .logo-bar__item img {\n      max-height: 44px;\n      max-width: 100%;\n      width: auto;\n      height: auto;\n      object-fit: contain;\n      \/* grayscale + opacity = jednolicie szare logotypy.\n         UWAGA: mix-blend-mode: multiply (kt\u00f3re wyeliminowa\u0142oby bia\u0142e t\u0142o\n         PNG Henkel) NIE dzia\u0142a, bo ancestor .logo-bar \/ .logo-bar__grid\n         maj\u0105 data-anim \/ data-stagger kt\u00f3re tworz\u0105 stacking context.\n         Trade-off: Henkel PNG ma bia\u0142e t\u0142o \u2014 b\u0119dzie ja\u015bniejszym prostok\u0105tem\n         na szarym tle sekcji. Do trwa\u0142ego rozwi\u0105zania potrzebny SVG\/transparent PNG. *\/\n      filter: grayscale(1);\n      opacity: 0.55;\n      transition: opacity .2s ease;\n    }\n    .logo-bar--trust .logo-bar__item img:hover { opacity: 0.9; }\n    \/* Henkel ma square-ish aspect ratio (mniejszy wizualnie ni\u017c wide wordmarki).\n       Powi\u0119kszamy o 50% via transform \u2014 nie zaburza grid layoutu. *\/\n    .logo-bar--trust .logo-bar__item img[alt=\"Henkel\"] { transform: scale(1.5); transform-origin: center; }\n    @media (max-width: 900px) {\n      .logo-bar--trust .logo-bar__grid { grid-template-columns: repeat(5, 1fr); gap: var(--space-md); }\n    }\n\n    \/* ============================================================\n       INFOGRAPHIC: RECEIPT 3-STAGE DETECTION (fiscal paragon mockup)\n       Odpowiednik 3-stopniowej wizualizacji paragonu z orygina\u0142u\n       (Receipt arrives \u2192 SKUs detected \u2192 Promotion match identified)\n       ============================================================ *\/\n    .section-receipt-flow { background: var(--color-white); padding: var(--space-4xl) 0; }\n    .section-receipt-flow__header { max-width: 800px; margin: 0 auto var(--space-3xl); text-align: center; padding: 0 var(--page-padding); }\n    .section-receipt-flow__header h2 { font-size: clamp(28px, 3.5vw, 38px); font-weight: 600; line-height: 1.2; margin: 0 0 var(--space-md); }\n    .section-receipt-flow__header p { font-size: 16px; line-height: 1.6; color: var(--color-dark-gray); margin: 0; }\n    .receipt-stages { max-width: 1050px; margin: 0 auto; padding: 0 var(--page-padding); display: grid; grid-template-columns: 1fr 1fr 1fr; gap: var(--space-xl); align-items: stretch; }\n    .receipt-stage { display: flex; flex-direction: column; gap: var(--space-md); }\n    .receipt-stage__step { display: flex; align-items: center; gap: 10px; font-size: 12px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--color-black); }\n    .receipt-stage__step-num { width: 24px; height: 24px; border-radius: 50%; background: var(--gradient-brand); color: var(--color-white); display: inline-flex; align-items: center; justify-content: center; font-size: 12px; font-weight: 600; flex-shrink: 0; }\n    .receipt { background: #F1F0ED; border-radius: 4px; padding: var(--space-md) var(--space-lg); font-family: 'Courier New', Courier, monospace; font-size: 12.5px; line-height: 1.5; color: var(--color-black); flex: 1; position: relative; box-shadow: 0 8px 24px -12px rgba(0,0,0,.15); }\n    \/* Postrz\u0119pione kraw\u0119dzie g\u00f3ra\/d\u00f3\u0142 jak na prawdziwym paragonie *\/\n    .receipt::before, .receipt::after { content: ''; position: absolute; left: 0; right: 0; height: 8px; background-image: linear-gradient(135deg, transparent 40%, #F1F0ED 40%, #F1F0ED 60%, transparent 60%), linear-gradient(45deg, transparent 40%, #F1F0ED 40%, #F1F0ED 60%, transparent 60%); background-size: 12px 8px; background-repeat: repeat-x; background-position: 0 0; }\n    .receipt::before { top: -6px; }\n    .receipt::after { bottom: -6px; transform: scaleY(-1); }\n    .receipt__header { text-align: center; font-weight: 700; font-size: 12px; letter-spacing: .04em; }\n    .receipt__meta { text-align: center; font-size: 10.5px; color: var(--color-dark-gray); margin: 4px 0 0; letter-spacing: .04em; }\n    .receipt__divider { border-top: 1px dashed var(--color-medium-gray); margin: 8px 0; }\n    .receipt__items { list-style: none; padding: 0; margin: 0; }\n    .receipt__item { display: flex; justify-content: space-between; gap: 8px; padding: 2px 0; }\n    .receipt__item--highlight { background: linear-gradient(90deg, rgba(241,107,94,.18), rgba(213,41,224,.14)); margin: 1px -6px; padding: 2px 6px; border-radius: 3px; font-weight: 700; }\n    \/* Stage 3: silniejsze wyr\u00f3\u017cnienie konkretnego SKU, kt\u00f3ry dopasowa\u0142 si\u0119 do promocji *\/\n    .receipt__item--match { position: relative; background: var(--gradient-brand); color: var(--color-white); margin: 1px -6px; padding: 2px 6px 2px 22px; border-radius: 3px; font-weight: 700; box-shadow: 0 4px 12px -4px rgba(213,41,224,.45); }\n    .receipt__item--match::before { content: '\u25b6'; position: absolute; left: 6px; top: 50%; transform: translateY(-50%); font-size: 9px; color: var(--color-white); }\n    .receipt__total { display: flex; justify-content: space-between; font-weight: 700; padding-top: 2px; }\n    .receipt__flag-badge { margin-top: var(--space-md); padding: 8px 10px; background: var(--gradient-brand); color: var(--color-white); border-radius: 4px; font-family: 'PP Mori', sans-serif; font-size: 11px; font-weight: 600; letter-spacing: .08em; text-transform: uppercase; text-align: center; }\n    @media (max-width: 900px) {\n      .receipt-stages { grid-template-columns: 1fr; gap: var(--space-2xl); }\n    }\n\n    \/* ============================================================\n       INFOGRAPHIC: DATA ACQUISITION FLOW (LIGHT theme, clean)\n       - bez r\u00f3\u017cowych lewych ramek \/ glow shadows\n       - badges neutralne (bia\u0142e na szarym rowie)\n       - output row jako kontrast: bia\u0142e t\u0142o + badge w gradient brand\n       - linia procesu na \u015brodku k\u00f3\u0142ek + brand gradient zamiast pink\n       ============================================================ *\/\n    \/* Compressed vertical rhythm \u2014 less whitespace between rows and inside cards *\/\n    \/* Balanced internal spacing \u2014 middle ground mi\u0119dzy \"rozsztrzelone\" a \"za ciasne\" *\/\n    .infographic-flow { max-width: 1050px; margin: var(--space-lg) auto 0; background: var(--color-white); border-radius: var(--radius-lg); padding: 24px; display: flex; flex-direction: column; gap: 8px; box-shadow: 0 24px 60px -30px rgba(0,0,0,.18); }\n    .infographic-flow__row { position: relative; background: var(--color-gray); border-radius: var(--radius-md); padding: 14px 20px; }\n    .infographic-flow__row--row { display: grid; grid-template-columns: minmax(280px, 1fr) auto; gap: var(--space-md); align-items: center; }\n    .infographic-flow__row--output { background: rgba(213, 41, 224, 0.04); position: relative; overflow: hidden; padding: 14px 20px 16px; }\n    .infographic-flow__row--output::before { content: ''; position: absolute; left: 0; top: 0; bottom: 0; width: 4px; background: var(--gradient-brand); }\n    .infographic-flow__row--output .infographic-flow__badge { background: var(--gradient-brand); color: var(--color-white); border: 0; }\n    .infographic-flow__row--output .infographic-flow__title { color: var(--color-black); }\n    .infographic-flow__badge { display: inline-flex; align-items: center; justify-content: center; padding: 4px 9px; font-size: 7px; font-weight: 600; letter-spacing: .08em; text-transform: uppercase; line-height: 1; background: var(--color-black); color: var(--color-white); border: 0; border-radius: var(--radius-full); margin-bottom: 5px; white-space: nowrap; }\n    .infographic-flow__title { font-size: 17px; font-weight: 600; color: var(--color-black); margin: 0; line-height: 1.2; }\n    .infographic-flow__row > .infographic-flow__title:not(:last-child) { margin-bottom: 12px; }\n    .infographic-flow__chips { display: flex; flex-wrap: wrap; gap: 6px; justify-content: flex-end; }\n    .infographic-flow__chip { display: inline-block; padding: 6px 14px; font-size: 13px; font-weight: 500; color: var(--color-black); background: var(--color-white); border: 1px solid var(--color-light-gray); border-radius: var(--radius-sm); }\n    .infographic-flow__chip--sm { padding: 4px 11px; font-size: 11px; font-weight: 600; letter-spacing: .04em; border-radius: var(--radius-full); }\n    .infographic-flow__arrow { display: flex; justify-content: center; padding: 0; margin: -2px 0; }\n    .infographic-flow__arrow svg { width: 18px; height: 18px; color: var(--color-medium-gray); }\n    .infographic-flow__steps { display: grid; grid-template-columns: repeat(4, 1fr); gap: var(--space-md); align-items: start; position: relative; padding: 4px var(--space-md) 2px; }\n    \/* Linia procesu na \u015brodku k\u00f3\u0142ek: top = paddingTop (4px) + circle radius (15px) = 19px *\/\n    .infographic-flow__steps::before { content: ''; position: absolute; top: 19px; left: 12.5%; right: 12.5%; height: 2px; background: var(--gradient-brand); opacity: .35; z-index: 0; border-radius: 999px; }\n    .infographic-flow__step { text-align: center; position: relative; z-index: 1; }\n    .infographic-flow__step-num { width: 30px; height: 30px; border-radius: 50%; background: var(--gradient-brand); box-shadow: 0 0 0 4px var(--color-gray); display: inline-flex; align-items: center; justify-content: center; font-size: 12px; font-weight: 600; color: var(--color-white); margin-bottom: 6px; }\n    .infographic-flow__step-title { font-size: 14px; font-weight: 600; color: var(--color-black); margin: 0; line-height: 1.2; }\n    .infographic-flow__step-meta { font-size: 11px; color: var(--color-dark-gray); margin-top: 1px; }\n    .infographic-flow__output-desc { margin: 0; font-size: 13px; color: var(--color-dark-gray); line-height: 1.45; }\n    @media (max-width: 820px) {\n      .infographic-flow__row--row { grid-template-columns: 1fr; }\n      .infographic-flow__chips { justify-content: flex-start; }\n      .infographic-flow__steps { grid-template-columns: 1fr 1fr; gap: var(--space-md); }\n      .infographic-flow__steps::before { display: none; }\n    }\n\n    \/* ============================================================\n       INFOGRAPHIC: SETTLEMENT REPORT DASHBOARD (light card)\n       KPI strip + bar chart (mechanic breakdown) + sample promo table.\n       ============================================================ *\/\n    .section-dashboard { background: var(--color-white); padding: var(--space-4xl) 0; }\n    .section-dashboard__header { max-width: 800px; margin: 0 auto var(--space-2xl); text-align: center; padding: 0 var(--page-padding); }\n    .section-dashboard__header h2 { font-size: clamp(28px, 3.5vw, 38px); font-weight: 600; line-height: 1.2; margin: 0 0 var(--space-md); }\n    .section-dashboard__header p { font-size: 16px; line-height: 1.6; color: var(--color-dark-gray); margin: 0; }\n    .infographic-dashboard { max-width: 1050px; margin: 0 auto; background: var(--color-white); border-radius: var(--radius-lg); padding: var(--space-2xl); box-shadow: 0 24px 60px -30px rgba(0,0,0,.25); }\n    .infographic-dashboard__header { display: flex; justify-content: space-between; align-items: baseline; margin-bottom: var(--space-xl); padding-bottom: var(--space-md); border-bottom: 1px solid var(--color-light-gray); flex-wrap: wrap; gap: var(--space-sm); }\n    .infographic-dashboard__title { font-size: 16px; font-weight: 600; color: var(--color-black); margin: 0; display: flex; align-items: center; gap: 8px; }\n    .infographic-dashboard__title::before { content: ''; width: 8px; height: 8px; border-radius: 50%; background: var(--gradient-brand); }\n    .infographic-dashboard__period { font-size: 12px; font-weight: 600; color: var(--color-dark-gray); letter-spacing: .08em; text-transform: uppercase; }\n    .dashboard-kpis { display: grid; grid-template-columns: repeat(5, 1fr); gap: var(--space-sm); margin-bottom: var(--space-2xl); }\n    .dashboard-kpi { padding: var(--space-md); background: var(--color-gray); border-radius: var(--radius-md); text-align: center; }\n    .dashboard-kpi__value { font-size: clamp(20px, 2.5vw, 28px); font-weight: 600; background: var(--gradient-brand); -webkit-background-clip: text; -webkit-text-fill-color: transparent; background-clip: text; line-height: 1; }\n    .dashboard-kpi__label { font-size: 11px; font-weight: 600; letter-spacing: .04em; text-transform: uppercase; color: var(--color-dark-gray); margin-top: 8px; line-height: 1.3; }\n    .dashboard-mid { display: grid; grid-template-columns: 1fr 1.3fr; gap: var(--space-2xl); margin-bottom: var(--space-lg); }\n    .dashboard-block__title { font-size: 12px; font-weight: 600; letter-spacing: .08em; text-transform: uppercase; color: var(--color-dark-gray); margin: 0 0 var(--space-md); }\n    .dashboard-bar { display: grid; grid-template-columns: 90px 1fr 38px; gap: var(--space-sm); align-items: center; margin-bottom: 10px; font-size: 13px; }\n    .dashboard-bar__label { color: var(--color-black); font-weight: 500; }\n    .dashboard-bar__track { height: 8px; background: var(--color-gray); border-radius: var(--radius-full); overflow: hidden; }\n    .dashboard-bar__fill { height: 100%; background: var(--gradient-brand); border-radius: var(--radius-full); }\n    .dashboard-table { width: 100%; border-collapse: collapse; font-size: 13px; }\n    .dashboard-table th, .dashboard-table td { padding: 9px 12px; text-align: left; border-bottom: 1px solid var(--color-light-gray); }\n    .dashboard-table th { font-size: 10px; letter-spacing: .08em; text-transform: uppercase; color: var(--color-dark-gray); font-weight: 600; }\n    .dashboard-table td { color: var(--color-black); }\n    .dashboard-table td.num { text-align: right; font-weight: 600; }\n    .dashboard-table tr.dashboard-table__more td { text-align: center; color: var(--color-dark-gray); font-style: italic; font-weight: 500; border-bottom: 0; }\n    .dashboard-chip { display: inline-block; padding: 2px 8px; font-size: 10px; font-weight: 600; letter-spacing: .04em; text-transform: uppercase; background: var(--color-gray); border-radius: var(--radius-full); color: var(--color-dark-gray); }\n    .dashboard-foot { display: flex; justify-content: space-between; align-items: center; padding-top: var(--space-md); border-top: 1px solid var(--color-light-gray); font-size: 13px; flex-wrap: wrap; gap: var(--space-sm); }\n    .dashboard-foot__label { font-size: 12px; font-weight: 600; letter-spacing: .04em; color: var(--color-dark-gray); }\n    .dashboard-foot__formats { display: flex; gap: 8px; }\n    .dashboard-foot__formats span { padding: 4px 10px; border: 1px solid var(--color-light-gray); border-radius: var(--radius-full); font-size: 11px; font-weight: 600; color: var(--color-black); }\n    @media (max-width: 900px) {\n      .dashboard-kpis { grid-template-columns: repeat(2, 1fr); }\n      .dashboard-mid { grid-template-columns: 1fr; }\n      .dashboard-bar { grid-template-columns: 80px 1fr 36px; font-size: 12px; }\n    }\n\n    \/* ============================================================\n       INFOGRAPHIC: SHARE OF CATEGORY (compact dark table)\n       Lives inside the Bonus Layer (Offer Scope) section.\n       ============================================================ *\/\n    .share-of-category { max-width: 900px; margin: var(--space-3xl) auto 0; background: rgba(255,255,255,.03); border-radius: var(--radius-lg); padding: var(--space-2xl); }\n    .share-of-category__header { display: flex; justify-content: space-between; align-items: baseline; margin-bottom: var(--space-md); padding-bottom: var(--space-sm); border-bottom: 1px solid rgba(255,255,255,.08); flex-wrap: wrap; gap: var(--space-sm); }\n    .share-of-category__title { font-size: 14px; font-weight: 600; letter-spacing: .08em; text-transform: uppercase; color: #f0a8f6; margin: 0; }\n    .share-of-category__period { font-size: 12px; font-weight: 600; color: var(--color-medium-gray); letter-spacing: .08em; text-transform: uppercase; }\n    .share-table { width: 100%; border-collapse: collapse; font-size: 14px; }\n    .share-table th, .share-table td { padding: 12px 10px; text-align: left; border-bottom: 1px solid rgba(255,255,255,.06); color: var(--color-white); }\n    .share-table th { font-size: 10px; letter-spacing: .08em; text-transform: uppercase; color: var(--color-medium-gray); font-weight: 600; }\n    .share-table td.num { text-align: right; font-variant-numeric: tabular-nums; }\n    .share-table td.share { text-align: right; font-weight: 600; background: var(--gradient-brand); -webkit-background-clip: text; -webkit-text-fill-color: transparent; background-clip: text; }\n    .share-table tr:last-child td { border-bottom: 0; }\n    @media (max-width: 600px) { .share-table th, .share-table td { padding: 10px 6px; font-size: 12px; } }\n\n    \/* Section-process flush-top \u2014 bez border-radius u g\u00f3ry \u017ceby zlewa\u0142o si\u0119 z poprzedni\u0105 ciemn\u0105 sekcj\u0105 *\/\n    .section-process.section-process--flush-top { border-top-left-radius: 0 !important; border-top-right-radius: 0 !important; }\n\n    \/* Implementation timeline \u2014 gradient brand line z fade + kropki jak w How It Works *\/\n    .section-process .process-timeline::before {\n      background: linear-gradient(180deg, #F16B5E 0%, #D529E0 50%, #3F5BEB 100%) !important;\n      border-radius: 2px;\n      -webkit-mask-image: linear-gradient(180deg, transparent 0%, #000 14%, #000 86%, transparent 100%);\n              mask-image: linear-gradient(180deg, transparent 0%, #000 14%, #000 86%, transparent 100%);\n    }\n    .section-process .process-timeline__dot {\n      width: 24px !important;\n      height: 24px !important;\n      top: 2px !important;\n      box-shadow: 0 0 0 6px var(--color-dark-black), 0 0 0 8px rgba(255,255,255,.06) !important;\n    }\n    .section-process .process-timeline__item:hover .process-timeline__dot {\n      box-shadow: 0 0 0 6px var(--color-dark-black), 0 0 0 10px rgba(255,255,255,.12) !important;\n    }\n\n    \/* Process timeline \u2014 mobile\/responsywne: wszystko wyr\u00f3wnane do lewej, kropki na lewej osi *\/\n    @media (max-width: 900px) {\n      .process-timeline { padding-left: 0 !important; padding-right: 0 !important; }\n      .process-timeline::before { left: 8px !important; right: auto !important; transform: none !important; }\n      .process-timeline__item { display: block !important; width: 100% !important; padding: 0 0 var(--space-xl) 36px !important; margin: 0 !important; text-align: left !important; }\n      .process-timeline__item:nth-child(even),\n      .process-timeline__item:nth-child(odd) { padding-left: 36px !important; padding-right: 0 !important; text-align: left !important; }\n      .process-timeline__dot { left: 0 !important; right: auto !important; top: 8px !important; transform: translateX(0) !important; }\n      .process-timeline__content { text-align: left !important; padding: 0 !important; max-width: 100% !important; }\n      .process-timeline__content h3 { text-align: left !important; }\n      .process-timeline__content p { text-align: left !important; max-width: 100% !important; }\n      .process-timeline__label { text-align: left !important; }\n    }\n\n    \/* Settlement formula \u2014 grid layout: formula card po lewej, image po prawej *\/\n    .formula-grid { max-width: var(--max-width); margin: var(--space-2xl) auto 0; padding: 0 var(--page-padding); display: grid; grid-template-columns: 1.35fr 1fr; gap: var(--space-lg); align-items: stretch; }\n    .formula-box { background: var(--color-white); border: 1px solid var(--color-light-gray); border-radius: var(--radius-lg); padding: var(--space-2xl); font-family: 'PP Mori', monospace; margin: 0; }\n    .formula-box__title { font-size: 13px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--color-dark-gray); margin: 0 0 var(--space-lg); font-family: 'PP Mori', sans-serif; letter-spacing: .12em; }\n    .formula-box__list { display: flex; flex-direction: column; gap: var(--space-md); }\n    .formula-box__row { display: flex; gap: var(--space-md); align-items: baseline; padding: var(--space-sm) 0; border-bottom: 1px dashed var(--color-light-gray); }\n    .formula-box__row:last-child { border-bottom: 0; }\n    .formula-box__lhs { font-weight: 600; color: var(--color-black); min-width: 180px; }\n    .formula-box__rhs { color: var(--color-dark-gray); }\n    .formula-box.formula-box--image { padding: 0; overflow: hidden; display: flex; align-items: stretch; justify-content: center; background: var(--color-gray); }\n    .formula-box--image img { width: 100%; height: 100%; object-fit: cover; display: block; }\n    @media (max-width: 900px) {\n      .formula-grid { grid-template-columns: 1fr; gap: var(--space-md); }\n      .formula-box--image { order: -1; max-height: 320px; }\n    }\n    @media (max-width: 700px) { .formula-box__row { flex-direction: column; gap: 4px; } .formula-box__lhs { min-width: 0; } }\n\n    \/* ============================================================\n       HOW IT WORKS \u2014 vertical timeline (text|line+dot|visual)\n       ============================================================ *\/\n    .section-how-it-works { background: var(--color-dark-black); }\n    .hiw-header { background: var(--color-dark-black); padding: var(--space-4xl) 0 var(--space-2xl); }\n    .hiw-header__inner { max-width: 880px; margin: 0 auto; text-align: center; padding: 0 var(--page-padding); }\n    .hiw-header__inner h2 { font-size: clamp(32px, 4vw, 44px); font-weight: 600; line-height: 1.15; color: var(--color-white); margin: 0 0 var(--space-md); }\n    .hiw-header__inner p { font-size: 16px; line-height: 1.6; color: var(--color-light-gray); margin: 0; }\n\n    \/* Timeline wrapper \u2014 light gray bg, vertical center line *\/\n    .hiw-timeline {\n      background: var(--color-gray);\n      padding: var(--space-4xl) var(--page-padding);\n      position: relative;\n    }\n    .hiw-timeline::before {\n      content: '';\n      position: absolute;\n      left: 50%;\n      top: var(--space-xl);\n      bottom: var(--space-xl);\n      width: 2px;\n      margin-left: -1px;\n      background: linear-gradient(180deg, #F16B5E 0%, #D529E0 50%, #3F5BEB 100%);\n      z-index: 0;\n      border-radius: 2px;\n      \/* Fade in at the top and out at the bottom *\/\n      -webkit-mask-image: linear-gradient(180deg, transparent 0%, #000 14%, #000 86%, transparent 100%);\n              mask-image: linear-gradient(180deg, transparent 0%, #000 14%, #000 86%, transparent 100%);\n    }\n\n    \/* Row = text (left) | center (line\/dot) | visual (right) *\/\n    .hiw-row {\n      max-width: var(--max-width);\n      margin: 0 auto var(--space-4xl);\n      display: grid;\n      grid-template-columns: 1fr 80px 1fr;\n      gap: var(--space-lg);\n      align-items: start;\n      position: relative;\n    }\n    .hiw-row:last-child { margin-bottom: 0; }\n\n    .hiw-row__text { padding: var(--space-xl) var(--space-lg) var(--space-xl) 0; min-width: 0; }\n    .hiw-row__visual { padding: var(--space-xl) 0 var(--space-xl) var(--space-lg); min-width: 0; }\n\n    .hiw-row__center {\n      display: flex;\n      justify-content: center;\n      align-items: flex-start;\n      padding-top: var(--space-2xl);\n      position: relative;\n      z-index: 1;\n    }\n    .hiw-row__dot {\n      width: 24px;\n      height: 24px;\n      border-radius: 50%;\n      background: var(--gradient-brand);\n      box-shadow: 0 0 0 6px var(--color-gray), 0 0 0 8px rgba(0,0,0,.06);\n      display: block;\n      position: relative;\n      z-index: 2;\n    }\n\n    \/* Text styling \u2014 left-aligned now (not centered) *\/\n    .hiw-step__eyebrow { font-size: 12px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; margin-bottom: 8px; }\n    .hiw-step__title { font-size: clamp(24px, 2.8vw, 32px); font-weight: 600; line-height: 1.2; color: var(--color-black); margin: 0 0 var(--space-md); }\n    .hiw-step__desc { font-size: 15px; line-height: 1.6; color: var(--color-dark-gray); margin: 0 0 var(--space-lg); }\n    .hiw-step__bullets { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 10px; }\n    .hiw-step__bullets li { padding-left: 22px; position: relative; font-size: 14px; line-height: 1.5; color: var(--color-black); }\n    .hiw-step__bullets li::before { content: ''; position: absolute; left: 0; top: 7px; width: 8px; height: 8px; border-radius: 50%; background: var(--gradient-brand); }\n\n    \/* =====================================================\n       Compact infographics inside the narrow right column\n       (.hiw-row__visual ~ \u2264 540px on desktop)\n       ===================================================== *\/\n\n    \/* --- Trade Data Hub flow --- *\/\n    .hiw-row__visual .infographic-flow {\n      max-width: 100%;\n      margin: 0;\n      padding: 16px;\n      gap: 6px;\n      box-shadow: 0 12px 30px -18px rgba(0,0,0,.15);\n    }\n    .hiw-row__visual .infographic-flow__row { padding: 10px 14px; }\n    .hiw-row__visual .infographic-flow__row--row { grid-template-columns: minmax(0, 1fr); gap: 8px; }\n    .hiw-row__visual .infographic-flow__title { font-size: 14px; }\n    .hiw-row__visual .infographic-flow__row > .infographic-flow__title:not(:last-child) { margin-bottom: 8px; }\n    .hiw-row__visual .infographic-flow__badge { font-size: 6px; padding: 3px 7px; margin-bottom: 4px; }\n    .hiw-row__visual .infographic-flow__chips { justify-content: flex-start; gap: 4px; }\n    .hiw-row__visual .infographic-flow__chip { padding: 4px 10px; font-size: 11px; }\n    .hiw-row__visual .infographic-flow__chip--sm { padding: 3px 8px; font-size: 10px; }\n    .hiw-row__visual .infographic-flow__steps { grid-template-columns: repeat(4, 1fr); gap: 6px; padding: 4px 8px 2px; }\n    .hiw-row__visual .infographic-flow__steps::before { left: 12%; right: 12%; top: 15px; }\n    .hiw-row__visual .infographic-flow__step-num { width: 24px; height: 24px; font-size: 10px; margin-bottom: 4px; }\n    .hiw-row__visual .infographic-flow__step-title { font-size: 11px; }\n    .hiw-row__visual .infographic-flow__step-meta { font-size: 9px; }\n    .hiw-row__visual .infographic-flow__output-desc { font-size: 12px; }\n    .hiw-row__visual .infographic-flow__arrow svg { width: 14px; height: 14px; }\n\n    \/* --- Receipt carousel \u2014 one stage visible at a time (Step 02) --- *\/\n    .receipt-carousel {\n      max-width: 380px;          \/* square-ish card *\/\n      margin: 0 auto;\n      display: flex;\n      flex-direction: column;\n      align-items: center;\n      gap: var(--space-md);\n    }\n    .receipt-carousel__viewport {\n      position: relative;\n      width: 100%;\n      min-height: 380px;          \/* keeps near-square aspect *\/\n    }\n    .receipt-carousel .receipt-stage {\n      position: absolute;\n      inset: 0;\n      opacity: 0;\n      visibility: hidden;\n      transform: translateY(8px);\n      transition: opacity .55s ease, transform .55s ease, visibility 0s linear .55s;\n      display: flex;\n      flex-direction: column;\n      gap: var(--space-md);\n    }\n    .receipt-carousel .receipt-stage.is-active {\n      opacity: 1;\n      visibility: visible;\n      transform: translateY(0);\n      transition: opacity .55s ease, transform .55s ease, visibility 0s linear 0s;\n    }\n    \/* Override receipt color \u2192 white on this carousel *\/\n    .receipt-carousel .receipt {\n      background: var(--color-white);\n      padding: 14px 18px;\n      font-size: 12px;\n      line-height: 1.5;\n      box-shadow: 0 14px 32px -18px rgba(0,0,0,.18);\n    }\n    .receipt-carousel .receipt::before,\n    .receipt-carousel .receipt::after {\n      background-image:\n        linear-gradient(135deg, transparent 40%, var(--color-white) 40%, var(--color-white) 60%, transparent 60%),\n        linear-gradient(45deg,  transparent 40%, var(--color-white) 40%, var(--color-white) 60%, transparent 60%);\n    }\n    .receipt-carousel .receipt-stage__step { font-size: 11px; }\n    .receipt-carousel .receipt-stage__step-num { width: 22px; height: 22px; font-size: 11px; }\n    .receipt-carousel .receipt__header { font-size: 11px; }\n    .receipt-carousel .receipt__meta { font-size: 10px; }\n    .receipt-carousel .receipt__total { font-size: 13px; }\n    .receipt-carousel .receipt__flag-badge { font-size: 11px; padding: 5px 12px; }\n\n    \/* Dots *\/\n    .receipt-carousel__dots {\n      display: flex;\n      gap: 10px;\n      padding-top: var(--space-sm);\n    }\n    .receipt-carousel__dot {\n      width: 32px;\n      height: 6px;\n      border-radius: 999px;\n      border: 0;\n      background: rgba(0,0,0,.15);\n      padding: 0;\n      cursor: pointer;\n      transition: background .3s ease, width .3s ease;\n    }\n    .receipt-carousel__dot:hover { background: rgba(0,0,0,.3); }\n    .receipt-carousel__dot.is-active {\n      background: var(--gradient-brand);\n      width: 48px;\n    }\n\n    @media (max-width: 700px) {\n      .receipt-carousel { max-width: 340px; }\n      .receipt-carousel__viewport { min-height: 360px; }\n    }\n\n    \/* --- Settlement dashboard --- *\/\n    .hiw-row__visual .infographic-dashboard {\n      max-width: 100%;\n      margin: 0;\n      padding: var(--space-lg);\n      box-shadow: 0 12px 30px -18px rgba(0,0,0,.2);\n    }\n    .hiw-row__visual .infographic-dashboard__title { font-size: 13px; }\n    .hiw-row__visual .infographic-dashboard__period { font-size: 10px; }\n    .hiw-row__visual .dashboard-kpis { grid-template-columns: repeat(3, 1fr); gap: 6px; margin-bottom: var(--space-lg); }\n    .hiw-row__visual .dashboard-kpi { padding: 10px 8px; }\n    .hiw-row__visual .dashboard-kpi__value { font-size: 18px; }\n    .hiw-row__visual .dashboard-kpi__label { font-size: 9px; margin-top: 4px; }\n    .hiw-row__visual .dashboard-mid { grid-template-columns: 1fr; gap: var(--space-lg); margin-bottom: var(--space-md); }\n    .hiw-row__visual .dashboard-block__title { font-size: 10px; margin-bottom: 8px; }\n    .hiw-row__visual .dashboard-bar { grid-template-columns: 70px 1fr 32px; 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HERO VIDEO DRS (45)\n       ============================================================ -->\n  <section>\n    <div class=\"hero-subpage hero-subpage--seg\">\n<style>\n.hero-subpage--seg{min-height:auto;}\n.hero-subpage--seg .hero-seg-bg{grid-area:1\/1;position:relative;min-height:100%;background:linear-gradient(135deg,#0a0e27 0%,#1a1d3a 45%,#2a1d4d 100%);overflow:hidden;}\n.hero-subpage--seg .hero-seg-bg::before{content:\"\";position:absolute;inset:0;background:radial-gradient(ellipse 60% 50% at 78% 45%,rgba(160,70,225,0.22) 0%,transparent 60%),radial-gradient(ellipse 45% 60% at 15% 30%,rgba(22,118,195,0.18) 0%,transparent 65%);}\n.hero-subpage--seg .hero-subpage__content{padding-top:clamp(96px,16vw,180px);padding-bottom:clamp(48px,7vw,80px);}\n.seg-hero-grid{display:grid;grid-template-columns:1.12fr 0.88fr;gap:var(--space-3xl);align-items:center;width:100%;}\n.seg-hero-col-text{display:flex;flex-direction:column;align-items:flex-start;}\n.seg-hero-col-visual{display:flex;justify-content:center;}\n.seg-rot-frame{position:relative;width:min(440px,100%);}\n.seg-rot-stage{position:relative;width:100%;aspect-ratio:3\/4;}\n.seg-rot-stage img{position:absolute;inset:0;width:100%;height:100%;object-fit:contain;opacity:0;transition:opacity .6s ease;filter:drop-shadow(0 30px 60px rgba(0,0,0,0.5));}\n.seg-rot-stage img.is-active{opacity:1;}\n.seg-rot-progress{display:flex;gap:8px;margin-top:var(--space-md);}\n.seg-rot-seg{flex:1 1 0;height:4px;background:rgba(255,255,255,0.22);border-radius:2px;overflow:hidden;cursor:pointer;}\n.seg-rot-seg .fill{display:block;height:100%;width:0;background:#fff;border-radius:2px;}\n.seg-rot-seg.is-done .fill{width:100%;}\n.seg-rot-seg.is-active .fill{animation:segRotFill 5s linear forwards;}\n@keyframes segRotFill{from{width:0}to{width:100%}}\n.hero-subpage--seg .stat-cards--glass{margin-top:var(--space-3xl);max-width:760px;}\n@media(max-width:992px){.seg-hero-grid{grid-template-columns:1fr;gap:var(--space-2xl);}.seg-hero-col-visual{order:-1;}.seg-rot-frame{width:min(320px,75vw);}}\n@media(prefers-reduced-motion:reduce){.seg-rot-stage img{transition:none}.seg-rot-seg.is-active .fill{animation:none;width:100%}}\n<\/style>\n<div class=\"hero-seg-bg\" aria-hidden=\"true\"><\/div>\n<div class=\"hero-subpage__content\" data-anim=\"zoom\">\n  <div class=\"seg-hero-grid\">\n    <div class=\"seg-hero-col-text\">\n      <span class=\"hero-badge\">Segmentazione dei punti vendita &mdash; un modulo Route-to-Market Optimization<\/span>\n      <h1 class=\"hero-subpage__heading\">Scopri <span class=\"text-gradient\">in quali punti vendita i tuoi rappresentanti faranno crescere le vendite.<\/span><\/h1>\n      <p class=\"text-h10 text-light-gray\" style=\"max-width:42rem;margin-bottom:var(--space-2xl)\">La segmentazione mostra quanto vende oggi un punto vendita e se il suo potenziale \u00e8 in crescita. Indirizza i rappresentanti dove il loro lavoro porter\u00e0 la crescita maggiore &mdash; senza ampliare il team.<\/p>\n      <div class=\"hero-subpage__cta\">\n        <a href=\"https:\/\/assecoplatform.com\/it\/contattaci\/\" class=\"btn btn-primary-white btn-has-arrow\"><svg class=\"arrow-icon\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M3 8h10M9 4l4 4-4 4\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>Guarda una demo sui tuoi punti vendita<\/a>\n        <a href=\"#how-it-works\" class=\"btn btn-outline-white\"><svg class=\"arrow-icon\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M3 8h10M9 4l4 4-4 4\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>Scopri come funziona<\/a>\n      <\/div>\n    <\/div>\n    <div class=\"seg-hero-col-visual\">\n      <div class=\"seg-rot-frame\" id=\"seg-hero-rotator\">\n        <div class=\"seg-rot-stage\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-karta-sklep-1432-atakuj-en.svg\" alt=\"Punto vendita #1432 London-Hackney \u2014 BRONZE in crescita, decisione ATTACCA\" loading=\"eager\" data-idx=\"0\" class=\"is-active\" \/>\n<img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-karta-sklep-0847-alarm-en.svg\" alt=\"Punto vendita #0847 Manchester-Chorlton \u2014 GOLD in calo, decisione ALLARME\" loading=\"eager\" data-idx=\"1\" \/>\n<img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-karta-sklep-2103-atakuj-en.svg\" alt=\"Punto vendita #2103 Edinburgh-Stockbridge \u2014 GOLD in crescita, decisione ATTACCA\" loading=\"eager\" data-idx=\"2\" \/>\n<img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-karta-sklep-3391-odpusc-en.svg\" alt=\"Punto vendita #3391 Kemble village \u2014 BRONZE stabile, decisione LASCIA\" loading=\"eager\" data-idx=\"3\" \/><\/div>\n        <div class=\"seg-rot-progress\"><div class=\"seg-rot-seg is-active\" data-seg=\"0\"><span class=\"fill\"><\/span><\/div>\n<div class=\"seg-rot-seg\" data-seg=\"1\"><span class=\"fill\"><\/span><\/div>\n<div class=\"seg-rot-seg\" data-seg=\"2\"><span class=\"fill\"><\/span><\/div>\n<div class=\"seg-rot-seg\" data-seg=\"3\"><span class=\"fill\"><\/span><\/div><\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n  <div class=\"stat-cards stat-cards--glass\" data-stagger>\n    <div class=\"stat-card stat-card--glass\"><div class=\"stat-card__value\">+26%<sup style=\"font-size:0.5em;vertical-align:super;opacity:0.85;\">*<\/sup><\/div><div class=\"stat-card__label\"><strong>pi\u00f9 vendite nei punti vendita scoperti<\/strong><br>*caso Bacardi su uno dei mercati europei<\/div><\/div>\n    <div class=\"stat-card stat-card--glass\"><div class=\"stat-card__value\">+20%<\/div><div class=\"stat-card__label\"><strong>di crescita netta delle vendite totali<\/strong><br>lo stesso team, zero nuove assunzioni<\/div><\/div>\n    <div class=\"stat-card stat-card--glass\"><div class=\"stat-card__value\">0<\/div><div class=\"stat-card__label\"><strong>rappresentanti aggiuntivi<\/strong><br>risultati migliori senza costi maggiori<\/div><\/div>\n  <\/div>\n<\/div>\n<script>\n(function(){var rot=document.getElementById('seg-hero-rotator');if(!rot)return;var imgs=rot.querySelectorAll('.seg-rot-stage img'),segs=rot.querySelectorAll('.seg-rot-seg');var n=imgs.length,cur=0,t=null,D=5000;var rm=window.matchMedia&&window.matchMedia('(prefers-reduced-motion: reduce)').matches;\nfunction show(x){imgs.forEach((m,k)=>m.classList.toggle('is-active',k===x));segs.forEach((s,k)=>{s.classList.remove('is-active','is-done');if(k<x)s.classList.add('is-done');if(k===x)s.classList.add('is-active');});cur=x;}\nfunction nxt(){show((cur+1)%n);}\nfunction start(){if(rm)return;stop();t=setInterval(nxt,D);}\nfunction 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1fr;gap:var(--space-xl);align-items:stretch;max-width:var(--max-width);margin:0 auto;}\n.segp-card{display:flex;flex-direction:column;background:var(--color-gray);border-radius:var(--radius-lg);padding:var(--space-xl);position:relative;}\n.segp-card--rec{background:var(--color-white);border:1px solid transparent;background-clip:padding-box;box-shadow:0 0 0 2px transparent;}\n.segp-card--rec::before{content:\"\";position:absolute;inset:0;border-radius:var(--radius-lg);padding:2px;background:var(--gradient-brand);-webkit-mask:linear-gradient(#fff 0 0) content-box,linear-gradient(#fff 0 0);-webkit-mask-composite:xor;mask-composite:exclude;pointer-events:none;}\n.segp-card figure{margin:0 auto var(--space-lg);text-align:center;width:100%;}\n.segp-card figure img{width:100%;max-width:480px;height:auto;display:block;margin:0 auto;}\n.segp-cap{margin-top:var(--space-sm);font-size:13px;font-weight:600;color:var(--color-dark-gray);}\n.segp-card--rec .segp-cap{background:var(--gradient-brand);-webkit-background-clip:text;background-clip:text;-webkit-text-fill-color:transparent;}\n.segp-hd{font-size:18px;font-weight:600;color:var(--color-black);margin:0 0 var(--space-md);}\n.segp-feats{list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:var(--space-md);}\n.segp-feat{display:flex;gap:12px;align-items:flex-start;font-size:14px;line-height:1.5;color:var(--color-dark-gray);}\n.segp-ic{width:20px;height:20px;flex-shrink:0;margin-top:1px;}\n.segp-ic--no{color:var(--color-medium-gray);}\n.segp-ic--yes{color:var(--color-erp-green);}\n.segp-callout{position:relative;overflow:hidden;max-width:900px;margin:var(--space-3xl) auto 0;padding:var(--space-xl) var(--space-2xl);border-radius:var(--radius-lg);background:var(--color-gray);}\n.segp-callout::before{content:\"\";position:absolute;left:0;top:0;bottom:0;width:4px;border-radius:0;background:var(--gradient-brand);}\n.segp-callout p{font-size:22px;font-weight:600;line-height:1.35;color:var(--color-black);margin:0;}\n@media(max-width:860px){.segp-grid{grid-template-columns:1fr;}.segp-card--rec{order:-1;}}\n<\/style>\n<div class=\"container\">\n  <div class=\"segp-head\" data-anim=\"fade\">\n    <span class=\"segp-tag\">Il problema<\/span>\n    <h2 class=\"text-h5 text-black\">Sei sicuro che i tuoi rappresentanti <span class=\"text-gradient\">visitino i punti vendita giusti?<\/span><\/h2>\n    <p class=\"segp-intro text-h10\">Hai X mila punti vendita in anagrafica e Y rappresentanti che non possono fisicamente arrivare ovunque. Chi visita chi determina le vendite &mdash; e di solito deriva da una classifica per fatturato, non dal reale potenziale del punto vendita.<\/p>\n  <\/div>\n  <div class=\"segp-grid\" data-stagger>\n    <article class=\"segp-card\">\n      <figure><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-ranking-po-obrocie-en.svg\" alt=\"Analisi ABC classica: un elenco piatto di punti vendita ordinati solo per fatturato\" loading=\"lazy\" \/><div class=\"segp-cap\">ABC classica &mdash; una sola dimensione<\/div><\/figure>\n      <p class=\"segp-hd\">Cosa vede l&#8217;analisi ABC classica<\/p>\n      <ul class=\"segp-feats\"><li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--no\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"nie\"><path d=\"M6 6l8 8M14 6l-8 8\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/><\/svg><span>Vede solo il fatturato &mdash; la classifica mostra lo stato di oggi, non la direzione per domani<\/span><\/li>\n<li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--no\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"nie\"><path d=\"M6 6l8 8M14 6l-8 8\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/><\/svg><span>Ignora tutto ci\u00f2 che va oltre le vendite &mdash; format del punto vendita, ubicazione, missione d&#8217;acquisto, contesto<\/span><\/li>\n<li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--no\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"nie\"><path d=\"M6 6l8 8M14 6l-8 8\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/><\/svg><span>Chi visita chi \u00e8 deciso dalla classifica e dall&#8217;intuito del team &mdash; senza dati sulla traiettoria<\/span><\/li>\n<li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--no\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"nie\"><path d=\"M6 6l8 8M14 6l-8 8\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/><\/svg><span>Non vede i punti vendita al di fuori dell&#8217;attuale piano visite &mdash; nemmeno quelli con il potenziale pi\u00f9 alto<\/span><\/li>\n<li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--no\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"nie\"><path d=\"M6 6l8 8M14 6l-8 8\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/><\/svg><span>Conta tutti i punti vendita insieme &mdash; outlet occasionali e catene centralizzate distorcono la classifica<\/span><\/li><\/ul>\n    <\/article>\n    <article class=\"segp-card segp-card--rec\">\n      <figure><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-karta-sklep-1432-atakuj-en.svg\" alt=\"Segmentazione Asseco: un profilo completo del punto vendita con decisione ATTACCA\" loading=\"lazy\" \/><div class=\"segp-cap\">Segmentazione Asseco &mdash; profilo completo + decisione<\/div><\/figure>\n      <p class=\"segp-hd\">Cosa vede la Segmentazione Asseco<\/p>\n      <ul class=\"segp-feats\"><li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--yes\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"tak\"><path d=\"M4 10.5l4 4 8-9\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><span>Valuta ogni punto vendita su due dimensioni: quanto vende oggi <strong>e<\/strong> se \u00e8 in crescita<\/span><\/li>\n<li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--yes\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"tak\"><path d=\"M4 10.5l4 4 8-9\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><span>Costruisce un quadro completo del punto vendita da pi\u00f9 fonti &mdash; non solo dalle vendite<\/span><\/li>\n<li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--yes\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"tak\"><path d=\"M4 10.5l4 4 8-9\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><span>Una decisione concreta per ogni punto vendita &mdash; attaccare, difendere o lasciare &mdash; dai dati, non dall&#8217;intuito<\/span><\/li>\n<li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--yes\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"tak\"><path d=\"M4 10.5l4 4 8-9\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><span>Mostra anche i punti vendita fuori dal piano visite come candidati da servire<\/span><\/li>\n<li class=\"segp-feat\"><svg class=\"segp-ic segp-ic--yes\" viewBox=\"0 0 20 20\" fill=\"none\" aria-label=\"tak\"><path d=\"M4 10.5l4 4 8-9\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><span>Prima ripulisce l&#8217;anagrafica &mdash; filtra gli outlet fuori perimetro e tratta le catene centralizzate come sfondo<\/span><\/li><\/ul>\n    <\/article>\n  <\/div>\n  <div class=\"segp-callout\" data-anim=\"fade\">\n    <p>La Segmentazione Asseco risponde alla domanda che l&#8217;ABC non pone: <span class=\"text-gradient\">non &bdquo;dov&#8217;\u00e8 oggi questo punto vendita&rdquo;, ma &bdquo;dove sta andando&rdquo;.<\/span><\/p>\n  <\/div>\n<\/div>\n<\/section>\n\n<!-- SEG DS \u2014 Section 3: Jak dzia\u0142a -->\n<section class=\"section-seg-how\" id=\"how-it-works\">\n<style>\n      .seg-flow-grid { display: grid; grid-template-columns: 1.1fr 1fr; gap: var(--space-12); align-items: start; }\n      .seg-timeline { position: relative; padding-left: var(--space-2); }\n      .seg-timeline::before { content:\"\"; position:absolute; left:35px; top:30px; bottom:30px; width:2px; background: linear-gradient(180deg, rgba(63,91,235,0.15) 0%, rgba(63,91,235,0.6) 50%, rgba(63,91,235,0.15) 100%); z-index:0; }\n      .seg-step { display: grid; 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il fatturato. \u00c8 un quadro statico che funziona in un mercato stabile. Nel FMCG un mercato stabile non esiste. La Segmentazione Asseco costruisce il quadro del punto vendita livello dopo livello &mdash; fino alla matrice decisionale come sintesi finale di tutti i livelli.<\/p>\n<\/div>\n<div class=\"seg3-row\" data-anim=\"fade\"><div class=\"seg3-visual\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-firmografia-pre-segmentacja-en.svg\" alt=\"Pre-segmentazione: suddivisione dell'anagrafica in 3 gruppi \u2014 target, background, Others\" loading=\"lazy\" \/><\/div><div class=\"seg3-content\"><span class=\"seg3-krok text-gradient\">PASSO 01<\/span><div class=\"seg-step-body\"><div class=\"seg-step-head\">\n            <div class=\"seg-step-icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"4\" y=\"2\" width=\"16\" height=\"20\" rx=\"2\"\/><path d=\"M9 22v-4h6v4\"\/><\/svg><\/div>\n            <h5>Firmografia &mdash; pre-segmentazione<\/h5>\n          <\/div>\n          <p class=\"seg-step-adds\"><strong>Cosa aggiunge:<\/strong> l&#8217;identit\u00e0 legale del punto vendita e il suo stato di attivit\u00e0 nei registri pubblici &mdash; insegna (es. Conad, Crai), settore, anni di attivit\u00e0, attivit\u00e0 nel registro IVA<\/p>\n          <div class=\"seg-step-achieve\" style=\"margin-bottom:var(--space-2);\">\n            <p style=\"font-size:var(--text-14);color:var(--color-dark);margin:0 0 var(--space-2);font-weight:600;\"><strong style=\"color:var(--color-dark);\">Cosa otteniamo:<\/strong> una suddivisione dell&#8217;anagrafica in 3 gruppi:<\/p>\n            <ul style=\"list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:6px;font-size:var(--text-14);color:var(--color-gray-mid);line-height:1.5;\">\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3FA2EB;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#3FA2EB;\">target<\/strong> &mdash; punti vendita per la segmentazione attiva<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#3F5BEB;\">background<\/strong> &mdash; punti vendita fuori dalla tua copertura diretta (di solito catene centralizzate), trattati come sfondo competitivo<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#F16B5E;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#F16B5E;\">Others<\/strong> &mdash; fuori perimetro: aziende sospese, locali della ristorazione, soggetti esterni al retail<\/span><\/li>\n            <\/ul>\n            <p style=\"font-size:var(--text-13);color:var(--color-gray-mid);font-style:italic;margin:var(--space-3) 0 0;\">I criteri per target \/ background \/ Others li definiamo insieme a te &mdash; tu conosci meglio il tuo modello di vendita.<\/p>\n          <\/div>\n          \n          <p class=\"seg-step-why\"><strong>Perch\u00e9 \u00e8 importante:<\/strong> Il numero di punti vendita sul mercato \u00e8 enorme &mdash; nessun team di vendita pu\u00f2 servirli tutti. La pre-segmentazione nel Passo 1 permette di concentrare le risorse dove puoi davvero influenzare il risultato &mdash; non sprechi il tempo dei rappresentanti su punti vendita fuori dalla tua portata strategica.<\/p>\n          <div class=\"seg-step-label seg-step-label-pre\">Scegliamo i clienti da segmentare<\/div><\/div><\/div><\/div>\n<div class=\"seg3-row seg3-row--rev\" data-anim=\"fade\"><div class=\"seg3-visual\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-sprzedaz-ranking-tier-en.svg\" alt=\"Classifica dei punti vendita per valore di vendita: Gold, Silver, Bronze\" loading=\"lazy\" \/><\/div><div class=\"seg3-content\"><span class=\"seg3-krok text-gradient\">PASSO 02<\/span><div class=\"seg-step-body\"><div class=\"seg-step-head\">\n            <div class=\"seg-step-icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><line x1=\"18\" y1=\"20\" x2=\"18\" y2=\"10\"\/><line x1=\"12\" y1=\"20\" x2=\"12\" y2=\"4\"\/><line x1=\"6\" y1=\"20\" x2=\"6\" y2=\"14\"\/><\/svg><\/div>\n            <h5>Vendite<\/h5>\n          <\/div>\n          <p class=\"seg-step-adds\"><strong>Cosa aggiunge:<\/strong> numeri concreti dalle fatture <strong>per i punti vendita target del Passo 1<\/strong> &mdash; quanto compra un punto vendita, con che frequenza, quali categorie di prodotto prende, quanti SKU del tuo catalogo ordina attivamente<\/p>\n          <div class=\"seg-step-achieve\" style=\"margin-bottom:var(--space-2);\">\n            <p style=\"font-size:var(--text-14);color:var(--color-dark);margin:0 0 var(--space-2);font-weight:600;\"><strong style=\"color:var(--color-dark);\">Cosa otteniamo:<\/strong> la prima classifica dei punti vendita per reale valore di business:<\/p>\n            <ul style=\"list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:6px;font-size:var(--text-14);color:var(--color-gray-mid);line-height:1.5;\">\n              <li style=\"display:flex;gap:8px;align-items:center;\"><span style=\"display:inline-block;padding:1px 8px;border-radius:5px;background:#D1BD6D;color:#232323;font-weight:600;font-size:11px;letter-spacing:0.04em;vertical-align:baseline;\">Gold<\/span><span>&mdash; i clienti pi\u00f9 forti<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:center;\"><span style=\"display:inline-block;padding:1px 8px;border-radius:5px;background:#C3BBB5;color:#232323;font-weight:600;font-size:11px;letter-spacing:0.04em;vertical-align:baseline;\">Silver<\/span><span>&mdash; la fascia media<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:center;\"><span style=\"display:inline-block;padding:1px 8px;border-radius:5px;background:#D1996D;color:#fff;font-weight:600;font-size:11px;letter-spacing:0.04em;vertical-align:baseline;\">Bronze<\/span><span>&mdash; i pi\u00f9 piccoli<\/span><\/li>\n            <\/ul>\n          <\/div>\n          \n          <p class=\"seg-step-why\"><strong>Perch\u00e9 \u00e8 importante:<\/strong> \u00c8 la base che conosci da ogni report vendite. Ma \u00e8 qui che l&#8217;ABC ferma la sua analisi &mdash; alloca i rappresentanti in proporzione al fatturato. Sai che non basta: un Gold stabile oggi pu\u00f2 essere Silver il prossimo trimestre, mentre un Bronze sottovalutato cresce del 40% anno su anno. <strong>La classifica da sola non mostra dove sta andando un punto vendita<\/strong> &mdash; lo aggiungiamo nei passi successivi.<\/p>\n          <div class=\"seg-step-label seg-step-label-abc\">L&#8217;ABC si ferma qui<\/div><\/div><\/div><\/div>\n<div class=\"seg3-row\" data-anim=\"fade\"><div class=\"seg3-visual\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-trzy-osie-sklepu-en.svg\" alt=\"Tre assi che descrivono un punto vendita: format (ipermercato\/convenience\/tradizionale), ubicazione (residenziale\/su strada\/centro commerciale), missione d'acquisto (quotidiana\/d'impulso\/occasionale)\" loading=\"lazy\" \/><\/div><div class=\"seg3-content\"><span class=\"seg3-krok text-gradient\">PASSO 03<\/span><div class=\"seg-step-body\"><div class=\"seg-step-head\">\n            <div class=\"seg-step-icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M21 10c0 7-9 13-9 13s-9-6-9-13a9 9 0 0 1 18 0z\"\/><circle cx=\"12\" cy=\"10\" r=\"3\"\/><\/svg><\/div>\n            <h5>Tre assi del punto vendita<\/h5>\n          <\/div>\n          <div class=\"seg-step-adds\" style=\"margin-bottom:var(--space-2);\">\n            <p style=\"font-size:var(--text-14);color:var(--color-dark);margin:0 0 var(--space-2);font-weight:600;\"><strong style=\"color:var(--color-dark);\">Cosa aggiunge:<\/strong> il carattere operativo <strong>di ogni punto vendita del Passo 2<\/strong> lungo 3 assi:<\/p>\n            <ul style=\"list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:6px;font-size:var(--text-14);color:var(--color-gray-mid);line-height:1.5;\">\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#3F5BEB;\">Format<\/strong> &mdash; es. ipermercato, convenience, negozio tradizionale<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#F16B5E;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#F16B5E;\">Ubicazione<\/strong> &mdash; es. residenziale, su strada, in centro commerciale<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3FA2EB;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#3FA2EB;\">Missione d&#8217;acquisto<\/strong> &mdash; es. spesa quotidiana, d&#8217;impulso, occasionale<\/span><\/li>\n            <\/ul>\n          <\/div>\n          <p class=\"seg-step-achieve\"><strong>Cosa otteniamo:<\/strong> gruppi di riferimento di punti vendita comparabili <em>like-for-like<\/em> &mdash; senza di essi non si possono confrontare le performance n\u00e9 calcolare la traiettoria del punto vendita nel tempo<\/p>\n          \n          <p class=\"seg-step-why\"><strong>Perch\u00e9 \u00e8 importante:<\/strong> Un negozio tradizionale di 80 m&sup2; in un capoluogo regionale e un negozio tradizionale di 80 m&sup2; in un paese sono due business completamente diversi. <strong>Il solo tier del Passo 2 (es. entrambi Silver) non basta<\/strong> &mdash; dobbiamo confrontare le performance all&#8217;interno della reale categoria del punto vendita.<\/p>\n          <div class=\"seg-step-label\" style=\"background:rgba(63,91,235,0.1);color:#3F5BEB;\">Confrontiamo like-for-like<\/div><\/div><\/div><\/div>\n<div class=\"seg3-row seg3-row--rev\" data-anim=\"fade\"><div class=\"seg3-visual\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-otoczenie-geodemograficzne-en.svg\" alt=\"Mappa del contesto geo-demografico del punto vendita: trade area, concorrenza locale (Aldi, Lidl), tipo di area, demografia, stagionalit\u00e0\" loading=\"lazy\" \/><\/div><div class=\"seg3-content\"><span class=\"seg3-krok text-gradient\">PASSO 04<\/span><div class=\"seg-step-body\"><div class=\"seg-step-head\">\n            <div class=\"seg-step-icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><line x1=\"2\" y1=\"12\" x2=\"22\" y2=\"12\"\/><path d=\"M12 2a15.3 15.3 0 0 1 4 10 15.3 15.3 0 0 1-4 10 15.3 15.3 0 0 1-4-10 15.3 15.3 0 0 1 4-10z\"\/><\/svg><\/div>\n            <h5>Contesto geo-demografico<\/h5>\n          <\/div>\n          <div class=\"seg-step-adds\" style=\"margin-bottom:var(--space-2);\">\n            <p style=\"font-size:var(--text-14);color:var(--color-dark);margin:0 0 var(--space-2);font-weight:600;\"><strong style=\"color:var(--color-dark);\">Cosa aggiunge:<\/strong> il contesto di mercato attorno al punto vendita:<\/p>\n            <ul style=\"list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:6px;font-size:var(--text-14);color:var(--color-gray-mid);line-height:1.5;\">\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span><strong style=\"color:var(--color-dark);\">Tipo di area<\/strong> &mdash; citt\u00e0, cittadina, paese<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span><strong style=\"color:var(--color-dark);\">Profilo demografico<\/strong> dei residenti<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span><strong style=\"color:var(--color-dark);\">Trade area<\/strong> &mdash; il bacino da cui il punto vendita attrae clienti<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span><strong style=\"color:var(--color-dark);\">Concorrenza<\/strong> nella zona<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span><strong style=\"color:var(--color-dark);\">Stagionalit\u00e0<\/strong> &mdash; flussi turistici ciclici<\/span><\/li>\n            <\/ul>\n          <\/div>\n          <div class=\"seg-step-achieve\" style=\"margin-bottom:var(--space-2);\">\n            <p style=\"font-size:var(--text-14);color:var(--color-dark);margin:0 0 var(--space-2);font-weight:600;\"><strong style=\"color:var(--color-dark);\">Cosa otteniamo:<\/strong> una previsione dell&#8217;impatto dei cambiamenti del contesto sul punto vendita:<\/p>\n            <ul style=\"list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:6px;font-size:var(--text-14);color:var(--color-gray-mid);line-height:1.5;\">\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span>L&#8217;apertura di un nuovo discount nella zona<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span>Un cambiamento demografico della zona<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span>Flussi turistici stagionali<\/span><\/li>\n            <\/ul>\n          <\/div>\n          \n          <p class=\"seg-step-why\"><strong>Perch\u00e9 \u00e8 importante:<\/strong> Un punto vendita non esiste nel vuoto. L&#8217;apertura di un Eurospin a 800 metri dal tuo Conad ne cambia la previsione. <strong>Punti vendita simili del Passo 3 possono avere contesti molto diversi<\/strong> &mdash; il che significa che il loro potenziale si valuta diversamente.<\/p>\n          <div class=\"seg-step-label\" style=\"background:rgba(63,91,235,0.1);color:#3F5BEB;\">Il punto vendita nel contesto di mercato<\/div><\/div><\/div><\/div>\n<div class=\"seg3-row\" data-anim=\"fade\"><div class=\"seg3-visual\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-dane-z-wizyt-en.svg\" alt=\"Dati dalla visita del rappresentante: conformit\u00e0 al planogramma 87%, facing 12 vs 8 concorrenza, rapporto col titolare forte\" loading=\"lazy\" \/><\/div><div class=\"seg3-content\"><span class=\"seg3-krok text-gradient\">PASSO 05<\/span><div class=\"seg-step-body\"><div class=\"seg-step-head\">\n            <div class=\"seg-step-icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M9 2h6a2 2 0 0 1 2 2v2h2a2 2 0 0 1 2 2v12a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h2V4a2 2 0 0 1 2-2z\"\/><line x1=\"9\" y1=\"11\" x2=\"15\" y2=\"11\"\/><line x1=\"9\" y1=\"15\" x2=\"13\" y2=\"15\"\/><\/svg><\/div>\n            <h5>Dati dalle visite<\/h5>\n          <\/div>\n          <div class=\"seg-step-adds\" style=\"margin-bottom:var(--space-2);\">\n            <p style=\"font-size:var(--text-14);color:var(--color-dark);margin:0 0 var(--space-2);font-weight:600;\"><strong style=\"color:var(--color-dark);\">Cosa aggiunge:<\/strong> dati raccolti durante le visite dei tuoi rappresentanti:<\/p>\n            <ul style=\"list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:6px;font-size:var(--text-14);color:var(--color-gray-mid);line-height:1.5;\">\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span>se i prodotti sono esposti come concordato (planogramma)<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span>quanto spazio a scaffale occupiamo rispetto alla concorrenza (facing)<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#3F5BEB;font-size:14px;line-height:1.5;flex-shrink:0;\">&#9679;<\/span><span>come procede il rapporto con il titolare del punto vendita<\/span><\/li>\n            <\/ul>\n          <\/div>\n          <p class=\"seg-step-achieve\"><strong>Cosa otteniamo:<\/strong> una valutazione pi\u00f9 precisa dei punti vendita che gi\u00e0 visiti &mdash; indicazioni operative pronte all&#8217;uso in negozio<\/p>\n          \n          <p class=\"seg-step-why\"><strong>Perch\u00e9 \u00e8 importante:<\/strong> Solo i punti vendita che i tuoi rappresentanti gi\u00e0 visitano hanno questo livello &mdash; i nuovi si valutano senza. Per quelli visitati la segmentazione smette di essere un&#8217;etichetta e diventa un&#8217;indicazione concreta: non solo &bdquo;questo punto vendita merita attenzione&rdquo;, ma &bdquo;aumenta l&#8217;esposizione, negozia uno scaffale migliore&rdquo;.<\/p><\/div><\/div><\/div>\n<div class=\"seg3-row seg3-row--rev\" data-anim=\"fade\"><div class=\"seg3-visual\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-macierz-decyzyjna-3x3-en.svg\" alt=\"Matrice decisionale 3x3: Gold\/Silver\/Bronze x calo\/stabile\/crescita con archetipi ALLARME, DIFENDI, ATTACCA, LASCIA\" loading=\"lazy\" \/><\/div><div class=\"seg3-content\"><span class=\"seg3-krok text-gradient\">PASSO 06<\/span><div class=\"seg-step-body\"><div class=\"seg-step-head\">\n            <div class=\"seg-step-icon\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"23 6 13.5 15.5 8.5 10.5 1 18\"\/><polyline points=\"17 6 23 6 23 12\"\/><\/svg><\/div>\n            <h5>Vettore di potenziale + matrice decisionale<\/h5>\n          <\/div>\n          <p class=\"seg-step-adds\"><strong>Cosa aggiunge:<\/strong> la direzione in cui sta andando un punto vendita &mdash; in crescita o in calo rispetto al suo gruppo di riferimento (Passo 3), tenendo conto del contesto (Passo 4) e dei dati operativi (Passo 5)<\/p>\n          <p class=\"seg-step-achieve\"><strong>Cosa otteniamo:<\/strong> <strong>una matrice decisionale 3\u00d73<\/strong> &mdash; combina dov&#8217;\u00e8 oggi un punto vendita (Gold\/Silver\/Bronze) con dove sta andando (&uarr;\/&rarr;\/&darr;). Da ciascuna delle 9 celle deriva una decisione concreta<\/p>\n          <div class=\"seg-step-archetypes\" style=\"margin-top:var(--space-3);padding-top:var(--space-3);border-top:1px solid rgba(0,0,0,0.06);\">\n            <p style=\"font-size:var(--text-14);color:var(--color-dark);margin:0 0 var(--space-2);font-weight:600;\">4 archetipi di decisione:<\/p>\n            <ul style=\"list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:6px;font-size:var(--text-14);color:var(--color-gray-mid);line-height:1.5;\">\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#16a34a;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#16a34a;\">ATTACCA<\/strong> &mdash; intensifica il supporto<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#2563eb;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#2563eb;\">DIFENDI<\/strong> &mdash; mantieni la posizione<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#9ca3af;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#9ca3af;\">LASCIA<\/strong> &mdash; gestione passiva<\/span><\/li>\n              <li style=\"display:flex;gap:8px;align-items:flex-start;\"><span style=\"color:#dc2626;font-size:14px;line-height:1.5;flex-shrink:0;\">\u25cf<\/span><span><strong style=\"color:#dc2626;\">ALLARME<\/strong> &mdash; diagnosi urgente quando un leader inizia a calare<\/span><\/li>\n            <\/ul>\n          <\/div>\n          <p class=\"seg-step-why\"><strong>Perch\u00e9 \u00e8 importante:<\/strong> Solo ora, una volta combinati tutti i livelli, nasce la matrice &mdash; il tuo team riceve una raccomandazione concreta per ogni punto vendita.<\/p>\n          <div class=\"seg-step-label seg-step-label-matrix\">Qui nasce la matrice Asseco<\/div><\/div><\/div><\/div>\n<style>\n.seg-synth-card{background:var(--color-dark-black);border-radius:var(--radius-lg);padding:var(--space-2xl) var(--space-xl);text-align:center;max-width:var(--max-width);margin:var(--space-3xl) auto 0;color:#fff;}\n.seg-synth-card h3{margin:0 0 var(--space-md);font-size:clamp(22px,2.4vw,28px);font-weight:600;line-height:1.25;color:#fff;}\n.seg-synth-card p{max-width:680px;margin:0 auto;color:#D8D8D8;font-size:16px;line-height:1.6;}\n<\/style>\n<div class=\"seg-synth-card\" data-anim=\"fade\">\n  <h3>Tutti i 6 livelli insieme &mdash; <span class=\"text-gradient\">la Segmentazione Asseco completa<\/span><\/h3>\n  <p>L&#8217;ABC vede solo le vendite. Asseco aggiunge altri 4 livelli &mdash; firmografia, i tre assi del punto vendita, il contesto geo-demografico e i dati dalle visite &mdash; poi combina tutto in un vettore di potenziale e una matrice decisionale 3\u00d73.<\/p>\n<\/div>\n<div style=\"max-width:var(--max-width);margin:var(--space-2xl) auto 0;\"><style>\n.seg-compare2{width:100%;border-collapse:separate;border-spacing:0;font-size:14px;background:var(--color-white);border-radius:var(--radius-lg);overflow:hidden;box-shadow:0 8px 24px rgba(0,0,0,0.05);}\n.seg-compare2 th,.seg-compare2 td{padding:16px 12px;text-align:center;border-bottom:1px solid rgba(0,0,0,0.06);}\n.seg-compare2 th:first-child,.seg-compare2 td:first-child{text-align:left;font-weight:600;color:var(--color-black);white-space:nowrap;padding-left:20px;}\n.seg-compare2 thead th{background:#232323;color:#fff!important;font-weight:600;font-size:12px;line-height:1.3;vertical-align:bottom;}\n.seg-compare2 tbody tr:hover{background:rgba(160,70,225,0.03);}\n.seg-compare2 tr.is-ours{background:rgba(160,70,225,0.06);}\n.seg-compare2 tr.is-ours td:first-child{color:#a046e1;font-weight:700;}\n.seg-compare2 tr.is-ours td{border-bottom-color:rgba(160,70,225,0.18);}\n.seg-compare2 .yes{color:#00C2B6;font-weight:700;font-size:18px;}\n.seg-compare2 .no{color:#AEAEAE;font-weight:700;font-size:16px;}\n.seg-compare2 .part{color:#676767;font-weight:600;font-size:11px;}\n<\/style>\n<h3 style=\"text-align:center;font-size:clamp(22px,2.4vw,28px);font-weight:600;color:#232323;margin:0 0 12px;\">Confronto tra gli approcci alla segmentazione<\/h3>\n<p style=\"text-align:center;color:#676767;max-width:860px;margin:0 auto 32px;line-height:1.6;\">Asseco copre tutti i 6 livelli del processo. I metodi classici &mdash; solo frammenti.<\/p>\n<div style=\"overflow-x:auto;\"><table class=\"seg-compare2\">\n        <thead>\n          <tr>\n            <th>Approccio<\/th>\n            <th>Firmografia<br>(pre-segmentazione)<\/th>\n            <th>Vendite<\/th>\n            <th>Tre assi<br>del PV<\/th>\n            <th>Contesto<\/th>\n            <th>Dati<br>dalle visite<\/th>\n            <th>Vettore<br>+ matrice<\/th>\n          <\/tr>\n        <\/thead>\n        <tbody>\n          <tr>\n            <td>Analisi ABC<\/td>\n            <td><span class=\"no\">&#x2715;<\/span><\/td>\n            <td><span class=\"yes\">&#x2713;<\/span><\/td>\n            <td><span class=\"no\">&#x2715;<\/span><\/td>\n            <td><span class=\"no\">&#x2715;<\/span><\/td>\n            <td><span class=\"no\">&#x2715;<\/span><\/td>\n            <td><span class=\"no\">&#x2715;<\/span><\/td>\n          <\/tr>\n          \n          <tr>\n            <td>Segmentazione a singolo asse<\/td>\n            <td><span class=\"no\">&#x2715;<\/span><\/td>\n            <td><span class=\"yes\">&#x2713;<\/span><\/td>\n            <td><span class=\"part\">parziale<\/span><\/td>\n            <td><span class=\"no\">&#x2715;<\/span><\/td>\n            <td><span class=\"no\">&#x2715;<\/span><\/td>\n            <td><span class=\"no\">&#x2715;<\/span><\/td>\n          <\/tr>\n          <tr class=\"is-ours\">\n            <td>Segmentazione Asseco<\/td>\n            <td><span class=\"yes\">&#x2713;<\/span><\/td>\n            <td><span class=\"yes\">&#x2713;<\/span><\/td>\n            <td><span class=\"yes\">&#x2713;<\/span><\/td>\n            <td><span class=\"yes\">&#x2713;<\/span><\/td>\n            <td><span class=\"yes\">&#x2713;<\/span><\/td>\n            <td><span class=\"yes\">&#x2713;<\/span><\/td>\n          <\/tr>\n        <\/tbody>\n      <\/table><\/div><\/div>\n<\/div>\n<\/section>\n\n<!-- SEG DS \u2014 Sections 4-8 -->\n<style>.seg-ds-sec{--space-1:4px;--space-2:8px;--space-3:12px;--space-4:16px;--space-5:20px;--space-6:24px;--space-7:28px;--space-8:32px;--space-10:40px;--space-12:48px;--space-16:64px;--text-11:11px;--text-12:12px;--text-13:13px;--text-14:14px;--text-15:15px;--text-16:16px;--text-18:18px;--text-20:20px;--text-24:22px;--text-40:34px;--color-dark:#232323;--color-gray-mid:#636363;--color-gray-light:#D8D8D8;--color-border-light:rgba(0,0,0,0.08);--color-blue-light:#2479BA;--font-weight-semibold:600;--font-weight-bold:700;--color-bg-light:#F2F2F2;padding:var(--space-4xl) 0;}.seg-ds-sec--dark{background:var(--color-dark-black);color:#fff;}.seg-ds-sec--light{background:var(--color-white);}.seg-tag{display:inline-block;padding:6px 14px;border-radius:var(--radius-full);font-size:12px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;margin-bottom:16px;}.seg-ds-sec--light .seg-tag{background:#F2F2F2;color:#676767;}.seg-ds-sec--dark .seg-tag{background:rgba(255,255,255,0.08);color:#D8D8D8;}.seg-ds-sec h3{font-size:clamp(28px,3.5vw,40px);font-weight:600;line-height:1.2;}.seg-ds-sec--dark h3{color:#fff;}.seg-ds-sec--light h3{color:#232323;}.seg-ds-sec h4{font-weight:600;}.seg-ds-sec--light h4{color:#232323;}.seg-ds-sec p{line-height:1.6;}.seg-ds-sec--light p{color:#636363;}.seg-ds-sec .columns--3{display:grid;grid-template-columns:repeat(3,1fr);gap:var(--space-xl);}.seg-ds-sec .card{background:var(--color-white);border:1px solid rgba(0,0,0,0.08);border-radius:var(--radius-lg);padding:var(--space-xl);}.seg-ds-sec .recognition-card__icon{height:40px;margin-bottom:16px;display:flex;align-items:center;}.seg-ds-sec .recognition-card__icon img{height:40px;width:auto;}.seg-btn-solid{display:inline-flex;align-items:center;gap:8px;padding:14px 24px;border-radius:var(--radius-full);background:var(--color-black);color:#fff!important;font-weight:600;text-decoration:none;}.seg-btn-solid .arrow-icon{width:16px;height:16px;}@media(max-width:900px){.seg-ds-sec .columns--3{grid-template-columns:1fr;}}<\/style><section class=\"seg-ds-sec seg-ds-sec--dark\">\n  <div class=\"container\">\n    <span class=\"seg-tag\">Proof point<\/span>\n    <h3 style=\"margin-bottom:var(--space-8);color:#fff;\">Bacardi: riallocazione delle visite dei rappresentanti <span class=\"text-gradient\">senza ampliare il team.<\/span><\/h3>\n    <style>\n      .seg-proof-grid { display:grid; grid-template-columns: 1.05fr 0.95fr; gap: var(--space-12); align-items:center; }\n      .seg-proof-stats { display:grid; grid-template-columns:repeat(2,1fr); gap:var(--space-5); margin:var(--space-6) 0; }\n      @media (max-width: 900px){ .seg-proof-grid { grid-template-columns:1fr; gap:var(--space-8); } .seg-proof-img { order:-1; } }\n    <\/style>\n    <div class=\"seg-proof-grid\">\n      <div class=\"seg-proof-text\">\n        <p style=\"font-size:var(--text-18);color:var(--color-gray-light);margin-bottom:var(--space-4);\">Su uno dei mercati selezionati, Bacardi ha avviato una segmentazione dei punti vendita che ha indicato quali iniziare a visitare e quali smettere. Non erano scelte intuitive n\u00e9 proposte basate solo sul fatturato attuale &mdash; la segmentazione teneva conto anche della traiettoria delle vendite nel tempo e del contesto competitivo. Il risultato: la stessa forza vendita, distribuita meglio.<\/p>\n        <div class=\"seg-proof-stats\">\n          <div style=\"background:rgba(255,255,255,0.05);border-radius:12px;padding:var(--space-6);text-align:center;border:1px solid rgba(255,255,255,0.08);\">\n            <p style=\"font-size:clamp(40px,5vw,56px);font-weight:600;line-height:1.1;padding-top:0.1em;background:var(--gradient-brand);-webkit-background-clip:text;-webkit-text-fill-color:transparent;background-clip:text;margin-bottom:var(--space-2);\">+26%<\/p>\n            <p style=\"color:#fff;font-weight:var(--font-weight-semibold);font-size:var(--text-14);margin-bottom:var(--space-2);\">Vendite nei punti vendita scoperti<\/p>\n            <p style=\"color:var(--color-gray-light);font-size:var(--text-12);\">Punti vendita finora non visitati che la segmentazione ha indicato come meritevoli di attenzione. Prima invisibili sul radar di Bacardi.<\/p>\n          <\/div>\n          <div style=\"background:rgba(255,255,255,0.05);border-radius:12px;padding:var(--space-6);text-align:center;border:1px solid rgba(255,255,255,0.08);\">\n            <p style=\"font-size:clamp(40px,5vw,56px);font-weight:600;line-height:1.1;padding-top:0.1em;background:var(--gradient-brand);-webkit-background-clip:text;-webkit-text-fill-color:transparent;background-clip:text;margin-bottom:var(--space-2);\">~+20%<\/p>\n            <p style=\"color:#fff;font-weight:var(--font-weight-semibold);font-size:var(--text-14);margin-bottom:var(--space-2);\">di crescita delle vendite nette totali<\/p>\n            <p style=\"color:var(--color-gray-light);font-size:var(--text-12);\">Con lo stesso numero di rappresentanti e lo stesso tempo di lavoro. Zero risorse aggiuntive &mdash; solo un&#8217;allocazione migliore.<\/p>\n          <\/div>\n        <\/div>\n        \n        <a href=\"https:\/\/www.pb.pl\/czy-sztuczna-inteligencja-zrewolucjonizuje-branze-fmcg-1155058\" target=\"_blank\" rel=\"noopener\" style=\"display:flex;align-items:center;gap:var(--space-4);padding:var(--space-5);background:rgba(255,255,255,0.05);border:1px solid rgba(196,165,240,0.35);border-radius:12px;text-decoration:none;transition:all 0.25s ease;\" onmouseover=\"this.style.background='rgba(196,165,240,0.12)';this.style.borderColor='rgba(196,165,240,0.6)';\" onmouseout=\"this.style.background='rgba(255,255,255,0.05)';this.style.borderColor='rgba(196,165,240,0.35)';\">\n          <span style=\"flex-shrink:0;width:44px;height:44px;border-radius:10px;background:var(--gradient-brand);display:flex;align-items:center;justify-content:center;\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"width:22px;height:22px;\"><path d=\"M4 22h16a2 2 0 0 0 2-2V4a2 2 0 0 0-2-2H8a2 2 0 0 0-2 2v16a2 2 0 0 1-2 2zm0 0a2 2 0 0 1-2-2v-9c0-1.1.9-2 2-2h2\"\/><path d=\"M18 14h-8M15 18h-5M10 6h8v4h-8z\"\/><\/svg><\/span>\n          <span>\n            <span style=\"display:block;font-size:var(--text-12);font-weight:700;letter-spacing:0.06em;text-transform:uppercase;color:#c4a5f0;margin-bottom:2px;\">Sui media &middot; Puls Biznesu<\/span>\n            <span style=\"display:block;font-size:var(--text-15);font-weight:var(--font-weight-semibold);color:#fff;line-height:1.35;\">Bacardi sulla collaborazione con Asseco: l&#8217;AI rivoluzioner\u00e0 il FMCG? &rarr;<\/span>\n          <\/span>\n        <\/a>\n      <\/div>\n      <div class=\"seg-proof-img\" style=\"text-align:center;\">\n        <img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/05\/segmentacja-proof-spirits-dark.svg\" alt=\"Bottiglie di spirits generiche su uno scaffale con tema di riallocazione delle visite e grafico di crescita delle vendite\" loading=\"lazy\" style=\"width:100%;max-width:560px;height:auto;border-radius:16px;box-shadow:0 24px 60px rgba(0,0,0,0.4);\" \/>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section><section class=\"seg-ds-sec seg-ds-sec--light seg-rec\">\n  <div class=\"container\"><style>\n.seg-rec .card{transition:transform .25s ease,box-shadow .25s ease;border-radius:var(--radius-lg)!important;}\n.seg-rec .card::before{content:\"\";position:absolute;top:0;left:0;right:0;height:3px;background:var(--gradient-brand);opacity:0;transition:opacity .25s ease;}\n.seg-rec .card:hover{transform:translateY(-4px);box-shadow:0 16px 40px rgba(0,0,0,0.08);}\n.seg-rec .card:hover::before{opacity:1;}\n.seg-rec .card h4{font-size:18px;font-weight:600;}\n.seg-rec .recognition-card__icon{height:44px;margin-bottom:var(--space-md);}\n.seg-rec .recognition-card__icon img{height:44px;width:auto;}\n<\/style>\n    <span class=\"seg-tag\">Riconoscimenti del settore<\/span>\n    <h3 style=\"margin-bottom:var(--space-3);\">Gli analisti di mercato e gli standard riconoscono Asseco Platform.<\/h3>\n    <p style=\"max-width:42rem;margin-bottom:var(--space-12);\">Riconoscimenti indipendenti che rafforzano il tuo business case interno.<\/p>\n\n    <div class=\"columns columns--3\">\n\n      <div class=\"card animate-on-visible fade-in\" style=\"position:relative;overflow:hidden;\">\n        <div class=\"recognition-card__icon\">\n          <img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/04\/gartner.svg\" alt=\"Gartner\" style=\"filter:none;\">\n        <\/div>\n        <h4 style=\"margin-bottom:var(--space-2);\">Gartner Representative Vendor<\/h4>\n        <p style=\"font-size:var(--text-12);color:var(--color-blue-light);margin-bottom:var(--space-4);\">Market Guide for Retail Execution &#8211; 2025<\/p>\n        <p style=\"margin-bottom:0;font-size:var(--text-14);\">Asseco Platform \u00e8 citata come Representative Vendor nel Gartner Market Guide for Retail Execution Management in FMCG.<\/p>\n      <\/div>\n\n      <div class=\"card animate-on-visible fade-in\" style=\"position:relative;overflow:hidden;\">\n        <div class=\"recognition-card__icon\">\n          <img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/04\/poi.png\" alt=\"POI Best-in-Class\">\n        <\/div>\n        <h4 style=\"margin-bottom:var(--space-2);\">POI Best-in-Class<\/h4>\n        <p style=\"font-size:var(--text-12);color:var(--color-blue-light);margin-bottom:var(--space-4);\">9 riconoscimenti nel portfolio Asseco Platform &#8211; 2025<\/p>\n        <p style=\"margin-bottom:0;font-size:var(--text-14);\">Asseco Platform ha ottenuto 9 riconoscimenti POI Best-in-Class &mdash; il numero pi\u00f9 alto tra i fornitori valutati.<\/p>\n      <\/div>\n\n      <div class=\"card animate-on-visible fade-in\" style=\"position:relative;overflow:hidden;\">\n        <div class=\"recognition-card__icon\">\n          <img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/04\/iso.svg\" alt=\"ISO\/IEC 27001:2022\">\n        <\/div>\n        <h4 style=\"margin-bottom:var(--space-2);\">ISO\/IEC 27001:2022<\/h4>\n        <p style=\"font-size:var(--text-12);color:var(--color-blue-light);margin-bottom:var(--space-4);\">Certificato<\/p>\n        <p style=\"margin-bottom:0;font-size:var(--text-14);\">Standard internazionalmente riconosciuto per la gestione della sicurezza delle informazioni. Cruciale per i decisori IT enterprise.<\/p>\n      <\/div>\n\n    <\/div>\n\n    <div style=\"margin-top:var(--space-8);\">\n      <a href=\"https:\/\/assecoplatform.com\/it\/casi-di-studio\/\" class=\"seg-btn-solid\"><svg class=\"arrow-icon\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M3 8h10M9 4l4 4-4 4\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><span>Vedi tutti i riconoscimenti e i case study<\/span><\/a>\n    <\/div>\n  <\/div>\n<\/section><section class=\"seg-ds-sec seg-ds-sec--dark\">\n  <div class=\"container\">\n    <span class=\"seg-tag\">Percorso di crescita<\/span>\n    <h3 style=\"margin-bottom:var(--space-4);color:#fff;\">La segmentazione \u00e8 solo l&#8217;inizio. <span class=\"text-gradient\">Asseco Platform cresce insieme a te.<\/span><\/h3>\n\n    <!-- Blok 1: niska bariera wej\u015bcia -->\n    <div style=\"background:linear-gradient(135deg, rgba(160,70,225,0.12) 0%, rgba(196,165,240,0.06) 100%);border:1px solid rgba(196,165,240,0.3);border-radius:16px;padding:var(--space-8) var(--space-10);margin:var(--space-8) 0 var(--space-12);\">\n      <p class=\"text-gradient\" style=\"font-size:var(--text-12);text-transform:uppercase;letter-spacing:0.1em;font-weight:700;margin-bottom:var(--space-3);display:inline-block;\">Inizia con ci\u00f2 che hai oggi<\/p>\n      <p style=\"font-size:var(--text-18);color:#fff;line-height:1.55;margin:0;\">Non ti servono integrazioni pronte n\u00e9 dati perfetti. Lavoriamo con ci\u00f2 che hai gi\u00e0 &mdash; file Excel, export, file una tantum, dump dei sistemi &mdash; e ne ricaviamo una prima segmentazione. <span style=\"color:var(--color-gray-light);\">Progettiamo l&#8217;automazione del processo solo dopo che ne hai visto il valore.<\/span><\/p>\n    <\/div>\n\n    <!-- Blok 2: gotowy na wi\u0119cej -->\n    <p class=\"text-gradient\" style=\"font-size:var(--text-12);text-transform:uppercase;letter-spacing:0.1em;font-weight:700;margin-bottom:var(--space-2);display:inline-block;\">Pronto per di pi\u00f9?<\/p>\n    <p style=\"font-size:var(--text-16);color:var(--color-gray-light);margin-bottom:var(--space-6);max-width:680px;\">I moduli successivi che potrai attivare quando vorrai andare oltre:<\/p>\n    <div class=\"seg-upsell-grid\" style=\"display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:var(--space-5);\">\n        <a href=\"https:\/\/assecoplatform.com\/it\/trade-data-hub\/\" style=\"display:block;background:rgba(255,255,255,0.05);border:1px solid rgba(255,255,255,0.09);border-radius:14px;padding:var(--space-6);text-decoration:none;transition:all 0.25s ease;\" onmouseover=\"this.style.background='rgba(160,70,225,0.12)';this.style.borderColor='rgba(196,165,240,0.5)';\" onmouseout=\"this.style.background='rgba(255,255,255,0.05)';this.style.borderColor='rgba(255,255,255,0.09)';\">\n          <div style=\"background:#fff;border-radius:8px;padding:6px 10px;display:inline-block;margin-bottom:var(--space-3);\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/04\/Logo-Trade-Intelligence.png\" alt=\"\" loading=\"lazy\" style=\"height:26px;width:auto;display:block;\"><\/div><span style=\"display:block;font-size:var(--text-16);font-weight:var(--font-weight-semibold);color:#fff;margin-bottom:var(--space-2);\">Trade Data Hub &rarr;<\/span>\n          <span style=\"display:block;font-size:var(--text-13);color:var(--color-gray-light);line-height:1.5;\">acquisizione automatica dei dati su quali punti vendita raggiungono i tuoi prodotti (sell-out dei distributori) + argomentazioni per i partner<\/span>\n        <\/a>\n        <a href=\"https:\/\/assecoplatform.com\/it\/vendite-ed-esecuzione-al-dettaglio-2\/\" style=\"display:block;background:rgba(255,255,255,0.05);border:1px solid rgba(255,255,255,0.09);border-radius:14px;padding:var(--space-6);text-decoration:none;transition:all 0.25s ease;\" onmouseover=\"this.style.background='rgba(160,70,225,0.12)';this.style.borderColor='rgba(196,165,240,0.5)';\" onmouseout=\"this.style.background='rgba(255,255,255,0.05)';this.style.borderColor='rgba(255,255,255,0.09)';\">\n          <div style=\"background:#fff;border-radius:8px;padding:6px 10px;display:inline-block;margin-bottom:var(--space-3);\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/04\/Logo-Sales-and-Retail-Execution.png\" alt=\"\" loading=\"lazy\" style=\"height:26px;width:auto;display:block;\"><\/div><span style=\"display:block;font-size:var(--text-16);font-weight:var(--font-weight-semibold);color:#fff;margin-bottom:var(--space-2);\">Sales &amp; Retail Execution &rarr;<\/span>\n          <span style=\"display:block;font-size:var(--text-13);color:var(--color-gray-light);line-height:1.5;\">app mobile per i rappresentanti &mdash; pianificazione visite, reportistica dal campo, esecuzione delle attivit\u00e0 in negozio<\/span>\n        <\/a>\n        <a href=\"https:\/\/assecoplatform.com\/it\/retail-image-recognition\/\" style=\"display:block;background:rgba(255,255,255,0.05);border:1px solid rgba(255,255,255,0.09);border-radius:14px;padding:var(--space-6);text-decoration:none;transition:all 0.25s ease;\" onmouseover=\"this.style.background='rgba(160,70,225,0.12)';this.style.borderColor='rgba(196,165,240,0.5)';\" onmouseout=\"this.style.background='rgba(255,255,255,0.05)';this.style.borderColor='rgba(255,255,255,0.09)';\">\n          <div style=\"background:#fff;border-radius:8px;padding:6px 10px;display:inline-block;margin-bottom:var(--space-3);\"><img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/04\/Logo-Retail-Image-Recognition.png\" alt=\"\" loading=\"lazy\" style=\"height:26px;width:auto;display:block;\"><\/div><span style=\"display:block;font-size:var(--text-16);font-weight:var(--font-weight-semibold);color:#fff;margin-bottom:var(--space-2);\">Retail Image Recognition &rarr;<\/span>\n          <span style=\"display:block;font-size:var(--text-13);color:var(--color-gray-light);line-height:1.5;\">scalabilit\u00e0 della raccolta dati dagli scaffali &mdash; analisi automatica delle foto con un&#8217;accuratezza &gt;98%<\/span>\n        <\/a>\n        \n        \n    <\/div>\n  <\/div>\n<\/section><section class=\"seg-ds-sec seg-ds-sec--light seg-faq\">\n  <div class=\"container\"><style>\n.seg-faq-grid{display:grid;grid-template-columns:1fr 1fr;gap:var(--space-8) var(--space-12);}\n.seg-faq-grid h4{grid-column:1\/-1;font-size:18px;font-weight:600;color:#232323;padding-bottom:8px;border-bottom:2px solid transparent;border-image:var(--gradient-brand) 1;display:inline-block;}\n.seg-faq-grid>div{padding-bottom:var(--space-6);border-bottom:1px solid rgba(0,0,0,0.08);}\n.seg-faq-grid p:first-child{font-weight:600;color:#232323;margin-bottom:8px;}\n@media(max-width:760px){.seg-faq-grid{grid-template-columns:1fr;}}\n<\/style>\n    <span class=\"seg-tag\">FAQ<\/span>\n    <h3 style=\"margin-bottom:var(--space-4);\">Le domande che riceviamo pi\u00f9 spesso <span class=\"text-gradient\">sulla segmentazione dei punti vendita.<\/span><\/h3>\n    <p style=\"font-size:var(--text-18);color:var(--color-gray-mid);max-width:680px;margin-bottom:var(--space-12);\">Raccolte da conversazioni con direttori vendite, trade marketing manager e team IT di produttori FMCG. Se la tua domanda non c&#8217;\u00e8 &mdash; scrivici.<\/p>\n    <div class=\"seg-faq-grid\">\n\n      <h4 style=\"grid-column:1\/-1;margin:0 0 var(--space-2);color:var(--color-dark);font-size:var(--text-20);\">Per chi \u00e8 e in cosa si distingue<\/h4>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">Per chi abbiamo costruito questo modulo?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">Per produttori FMCG, di alcolici, tabacco e bevande che lavorano con distributori nel canale tradizionale. Ne trarrai il massimo se hai una rete ampia di negozi tradizionali, i tuoi rappresentanti gi\u00e0 effettuano visite e vuoi razionalizzarne l&#8217;allocazione senza ampliare il team. Aiutiamo anche a costruire le argomentazioni per i distributori disposti a condividere i dati di vendita.<\/p>\n      <\/div>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">In cosa si distingue questa segmentazione dall&#8217;analisi ABC classica?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">L&#8217;ABC ti d\u00e0 una classifica per fatturato. \u00c8 un quadro statico &mdash; mostra dov&#8217;\u00e8 oggi un punto vendita. Non ti dir\u00e0 che il tuo Top 20 sta perdendo slancio, n\u00e9 che un punto vendita poco appariscente della seconda fascia cresce del 40% anno su anno. Noi aggiungiamo un secondo asse &mdash; il vettore di potenziale. Inoltre descriviamo il punto vendita non solo per fatturato, ma su 6 livelli (firmografia + vendite + 3 assi del PV + contesto geo-demografico + dati dalle visite + vettore di potenziale). Questo permette di distinguere un punto vendita per cui vale la pena lottare da uno in cui la tua categoria semplicemente smette di adattarsi alla zona.<\/p>\n      <\/div>\n\n      <h4 style=\"grid-column:1\/-1;margin:var(--space-8) 0 var(--space-2);color:var(--color-dark);font-size:var(--text-20);\">Come funziona la segmentazione<\/h4>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">Come riconoscete la missione d&#8217;acquisto di un punto vendita?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">Non la chiediamo al punto vendita &mdash; la calcoliamo dal carrello di vendita in base agli attributi dei prodotti (formato confezione, segmento di prezzo, tipo di occasione). Durante l&#8217;implementazione la arricchiamo insieme al tuo trade marketing con le specificit\u00e0 della tua categoria e dei tuoi brand.<\/p>\n      <\/div>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">Il risultato della segmentazione \u00e8 spiegabile?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">Per noi \u00e8 fondamentale. Il risultato non \u00e8 una scatola nera &mdash; per ogni punto vendita mostriamo quali livelli hanno inciso di pi\u00f9 sulla sua valutazione e come si colloca rispetto a punti vendita simili. Senza questa trasparenza il reparto vendite non si fiderebbe della raccomandazione nelle decisioni sui giri visita.<\/p>\n      <\/div>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">Cosa succede ai punti vendita non idonei al servizio (Others)?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">Non ogni punto vendita \u00e8 idoneo a un servizio commerciale regolare. Locali della ristorazione che comprano prodotti di tanto in tanto, piccoli imprenditori registrati come clienti pur non essendo punti vendita retail &mdash; compaiono nei dati di vendita ma operativamente sono fuori perimetro. La segmentazione li marca come Others e il tuo rappresentante non ci perde tempo. La lista iniziale la prepariamo automaticamente, poi la verifichi con noi &mdash; tu conosci il tuo mercato. Se un punto vendita Others col tempo inizia a crescere, torna sotto osservazione.<\/p>\n      <\/div>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">L&#8217;effetto della segmentazione diminuisce nei cicli successivi?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">Il primo ciclo d\u00e0 l&#8217;incremento maggiore &mdash; \u00e8 quando scopriamo le lacune pi\u00f9 grandi nel piano visite. Nei cicli successivi la portata delle scoperte cala naturalmente (i punti vendita pi\u00f9 forti si scoprono una volta), e il focus si sposta sul mantenimento del risultato e sull&#8217;ottimizzazione. La dinamica dipende dal produttore, dalla categoria e dal mercato.<\/p>\n      <\/div>\n\n      <h4 style=\"grid-column:1\/-1;margin:var(--space-8) 0 var(--space-2);color:var(--color-dark);font-size:var(--text-20);\">Dati e implementazione<\/h4>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">Mi servono dati pronti e ordinati per iniziare?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">No. Lavoriamo con ci\u00f2 che hai &mdash; file Excel, export, dump dei sistemi. Se hai qualcosa di pi\u00f9 dettagliato del solo sell-in (cio\u00e8 ci\u00f2 che hai spedito al distributore), ne ricaviamo una prima segmentazione. Se hai solo il sell-in &mdash; ti aiutiamo ad aprire con i distributori una conversazione sui dati di vendita dei punti vendita, abbiamo un&#8217;argomentazione pronta.<\/p>\n      <\/div>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">Quanto dura il primo ciclo di segmentazione?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">Dal momento in cui abbiamo accesso ai tuoi dati di vendita &mdash; chiudiamo il primo ciclo in 4-8 settimane. Il lavoro comprende un audit dei dati e tre workshop di implementazione: il classificatore di prodotti (con il trade marketing), l&#8217;identificazione degli Others (con il team vendite), la validazione dei risultati della segmentazione (con il team vendite, tenendo conto delle specificit\u00e0 regionali). I cicli successivi sono pi\u00f9 rapidi &mdash; li eseguiamo ogni trimestre o ogni sei mesi, a seconda della dinamica del tuo mercato. La segmentazione non \u00e8 uno strumento live &mdash; \u00e8 un artefatto strategico ricorrente per pianificare l&#8217;allocazione dei rappresentanti.<\/p>\n      <\/div>\n\n      <h4 style=\"grid-column:1\/-1;margin:var(--space-8) 0 var(--space-2);color:var(--color-dark);font-size:var(--text-20);\">Ambito<\/h4>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">E le catene centralizzate tipo Esselunga, Lidl, Carrefour?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">Non le copriamo con la segmentazione attiva &mdash; le decisioni sull&#8217;assortimento si prendono nella centrale dell&#8217;insegna, non a livello di punto vendita. Ma sono in anagrafica come sfondo competitivo: l&#8217;apertura di un discount accanto al tuo negozio tradizionale ne cambia la previsione, e la segmentazione ne tiene conto.<\/p>\n      <\/div>\n\n      <div style=\"padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">E il canale HoReCa?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">L&#8217;HoReCa richiede un&#8217;architettura di livelli diversa dal retail &mdash; in un locale della ristorazione la missione d&#8217;acquisto \u00e8 il consumo sul posto, i prezzi del menu, il profilo degli ospiti, il numero di coperti, la dimensione del locale, la stagionalit\u00e0. Per l&#8217;HoReCa costruiamo un modulo separato nello stesso ecosistema Route-to-Market Optimization. \u00c8 un tema per una conversazione a parte.<\/p>\n      <\/div>\n\n      <h4 style=\"grid-column:1\/-1;margin:var(--space-8) 0 var(--space-2);color:var(--color-dark);font-size:var(--text-20);\">Sicurezza dei dati<\/h4>\n\n      <div style=\"grid-column:1\/-1;padding-bottom:var(--space-6);border-bottom:1px solid var(--color-border-light);\">\n        <p style=\"font-weight:var(--font-weight-semibold);color:var(--color-dark);margin-bottom:var(--space-2);\">Come proteggete i dati della concorrenza nei miei report?<\/p>\n        <p style=\"font-size:var(--text-14);color:var(--color-gray-mid);\">Dai sistemi dei tuoi partner non escono mai dati su un singolo prodotto della concorrenza &mdash; solo valori aggregati a livello di categoria, che definisci tu stesso. Il sistema blocca automaticamente le categorie troppo ristrette che potrebbero rivelare indirettamente le quote di qualcuno. E i dati degli scontrini (se li usi) sono sempre anonimizzati, in conformit\u00e0 al GDPR.<\/p>\n      <\/div>\n\n    <\/div>\n  <script type=\"application\/ld+json\">\n  {\n    \"@context\": \"https:\/\/schema.org\",\n    \"@type\": \"FAQPage\",\n    \"mainEntity\": [\n      {\n        \"@type\": \"Question\",\n        \"name\": \"In cosa si distingue questa segmentazione dall'analisi ABC classica?\",\n        \"acceptedAnswer\": {\n          \"@type\": \"Answer\",\n          \"text\": \"L'ABC ti d\u00e0 una classifica per fatturato. \u00c8 un quadro statico \u2014 mostra dov'\u00e8 oggi un punto vendita. Non ti dir\u00e0 che il tuo Top 20 sta perdendo slancio, n\u00e9 che un punto vendita poco appariscente della seconda fascia cresce del 40% anno su anno. Noi aggiungiamo un secondo asse \u2014 il vettore di potenziale. Inoltre descriviamo il punto vendita su 6 livelli (firmografia + vendite + 3 assi del PV + contesto geo-demografico + dati dalle visite + vettore di potenziale).\"\n        }\n      },\n      {\n        \"@type\": \"Question\",\n        \"name\": \"Mi servono dati pronti e ordinati per iniziare?\",\n        \"acceptedAnswer\": {\n          \"@type\": \"Answer\",\n          \"text\": \"No. Lavoriamo con ci\u00f2 che hai \u2014 file Excel, export, dump dei sistemi. Se hai qualcosa di pi\u00f9 dettagliato del solo sell-in (cio\u00e8 ci\u00f2 che hai spedito al distributore), ne ricaviamo una prima segmentazione. Se hai solo il sell-in \u2014 ti aiutiamo ad aprire con i distributori una conversazione sui dati di vendita dei punti vendita, abbiamo un'argomentazione pronta.\"\n        }\n      },\n      {\n        \"@type\": \"Question\",\n        \"name\": \"E le catene centralizzate tipo Esselunga, Lidl, Carrefour?\",\n        \"acceptedAnswer\": {\n          \"@type\": \"Answer\",\n          \"text\": \"Non le copriamo con la segmentazione attiva \u2014 le decisioni sull'assortimento si prendono nella centrale dell'insegna, non a livello di punto vendita. Ma sono in anagrafica come sfondo competitivo: l'apertura di un discount accanto al tuo negozio tradizionale ne cambia la previsione, e la segmentazione ne tiene conto.\"\n        }\n      },\n      {\n        \"@type\": \"Question\",\n        \"name\": \"E il canale HoReCa?\",\n        \"acceptedAnswer\": {\n          \"@type\": \"Answer\",\n          \"text\": \"L'HoReCa richiede un'architettura di livelli diversa dal retail \u2014 la missione d'acquisto \u00e8 il consumo sul posto, i prezzi del menu, il profilo degli ospiti, il numero di coperti, la dimensione del locale, la stagionalit\u00e0. Per l'HoReCa costruiamo un modulo separato nello stesso ecosistema Route-to-Market Optimization. \u00c8 un tema per una conversazione a parte.\"\n        }\n      },\n      {\n        \"@type\": \"Question\",\n        \"name\": \"Quanto dura il primo ciclo di segmentazione?\",\n        \"acceptedAnswer\": {\n          \"@type\": \"Answer\",\n          \"text\": \"Dal momento in cui abbiamo accesso ai tuoi dati di vendita \u2014 chiudiamo il primo ciclo in 4-8 settimane. Il lavoro comprende un audit dei dati e tre workshop di implementazione (classificatore di prodotti, identificazione degli Others, validazione dei risultati). I cicli successivi sono pi\u00f9 rapidi \u2014 li eseguiamo ogni trimestre o ogni sei mesi. La segmentazione non \u00e8 uno strumento live \u2014 \u00e8 un artefatto strategico ricorrente.\"\n        }\n      },\n      {\n        \"@type\": \"Question\",\n        \"name\": \"Come proteggete i dati della concorrenza nei miei report?\",\n        \"acceptedAnswer\": {\n          \"@type\": \"Answer\",\n          \"text\": \"La protezione dalla divulgazione \u00e8 integrata nel modo in cui si definiscono e validano le categorie di business. Dai sistemi dei partner escono solo valori aggregati a livello di categoria di business \u2014 mai dati su un singolo prodotto della concorrenza. Ogni categoria \u00e8 verificata automaticamente secondo 3 criteri (numero minimo di fornitori esterni, prodotti esterni, prodotti propri). I dati degli scontrini sono sempre anonimizzati, in conformit\u00e0 al GDPR.\"\n        }\n      }\n    ]\n  }\n  <\/script>\n    <\/div>\n<\/section><section class=\"seg-ds-sec seg-ds-sec--dark\">\n  <style>\n    .ps-cta-grid { display: grid; grid-template-columns: 2fr 1fr; gap: var(--space-12); align-items: center; text-align: left; margin-bottom: var(--space-10); }\n    .ps-cta-grid .ps-cta-image img { width: 100%; max-width: 820px; height: auto; display: block; margin: 0 auto; }\n    .ps-cta-grid .ps-cta-image .placeholder { background: rgba(255,255,255,0.05); border: 1px dashed rgba(255,255,255,0.15); border-radius: 12px; padding: var(--space-12); text-align: center; color: var(--color-gray-light); font-size: var(--text-14); }\n    .ps-cta-grid .ps-cta-content .badge-row { margin-bottom: var(--space-3); display: inline-block; }\n    .ps-cta-grid .ps-cta-buttons { display: flex; gap: var(--space-4); flex-wrap: wrap; }\n    .ps-cta-stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: var(--space-6); max-width: 560px; margin: 0 auto; text-align: center; }\n    @media (max-width: 992px) {\n      .ps-cta-grid { grid-template-columns: 1fr; gap: var(--space-6); text-align: center; }\n      .ps-cta-grid .ps-cta-image { order: -1; }\n      .ps-cta-grid .ps-cta-buttons { justify-content: center; }\n    }\n  <\/style>\n  <div class=\"container\">\n    <div class=\"ps-cta-grid\">\n      <div class=\"ps-cta-image\">\n        <div style=\"display:grid;grid-template-columns:1fr 1fr;gap:var(--space-4);max-width:560px;margin:0 auto;\">\n          <img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-karta-sklep-1432-atakuj-en.svg\" alt=\"Punto vendita #1432 London-Hackney \u2014 BRONZE in crescita, decisione ATTACCA\" loading=\"lazy\" style=\"width:100%;height:auto;border-radius:12px;box-shadow:0 12px 32px rgba(0,0,0,0.22);\" \/>\n          <img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-karta-sklep-0847-alarm-en.svg\" alt=\"Punto vendita #0847 Manchester-Chorlton \u2014 GOLD in calo, decisione ALLARME\" loading=\"lazy\" style=\"width:100%;height:auto;border-radius:12px;box-shadow:0 12px 32px rgba(0,0,0,0.22);\" \/>\n          <img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-karta-sklep-2103-atakuj-en.svg\" alt=\"Punto vendita #2103 Edinburgh-Stockbridge \u2014 GOLD in crescita, decisione ATTACCA\" loading=\"lazy\" style=\"width:100%;height:auto;border-radius:12px;box-shadow:0 12px 32px rgba(0,0,0,0.22);\" \/>\n          <img decoding=\"async\" src=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2026\/06\/segmentacja-karta-sklep-3391-odpusc-en.svg\" alt=\"Punto vendita #3391 Kemble village \u2014 BRONZE stabile, decisione LASCIA\" loading=\"lazy\" style=\"width:100%;height:auto;border-radius:12px;box-shadow:0 12px 32px rgba(0,0,0,0.22);\" \/>\n        <\/div>\n      <\/div>\n      <div class=\"ps-cta-content\">\n        <span class=\"seg-tag\">Inizia da una demo<\/span>\n        <h3 style=\"color:#fff;margin-bottom:var(--space-4);\">Guarda una decisione concreta <span class=\"text-gradient\">per ogni punto vendita.<\/span><\/h3>\n        <p style=\"font-size:var(--text-18);color:var(--color-gray-light);margin-bottom:var(--space-8);\">Prepareremo per te una demo dedicata &mdash; sceglieremo alcuni punti vendita che conosci di persona (es. ubicazioni vicino al tuo ufficio), faremo per essi un&#8217;analisi preliminare e mostreremo una decisione concreta per ogni punto vendita. In un&#8217;ora vedrai come funziona la segmentazione su esempi reali del tuo mercato.<\/p>\n        <div class=\"ps-cta-buttons\">\n          <a href=\"https:\/\/assecoplatform.com\/it\/contattaci\/\" class=\"btn btn-primary-white\"><svg class=\"arrow-icon\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M3 8h10M9 4l4 4-4 4\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>Guarda una demo sui tuoi punti vendita<\/a>\n          <a href=\"https:\/\/assecoplatform.com\/it\/contattaci\/\" class=\"btn btn-outline-white\"><svg class=\"arrow-icon\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M3 8h10M9 4l4 4-4 4\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>Richiedi un report di segmentazione di esempio<\/a>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n\n  \n\n  <!-- FOOTER also removed earlier \u2014 page ends here. -->\n\n  <!-- ============================================================\n       JS \u2014 wszystkie zachowania jednym blokiem\n       ============================================================ -->\n  <script>\n    \/* --- Header scroll state --- *\/\n    window.addEventListener('scroll', () => {\n      document.querySelectorAll('.header-drs').forEach(h => h.classList.toggle('is-scrolled', window.scrollY > 50));\n    });\n\n    \/* --- Mobile menu open\/close + lang --- *\/\n    document.querySelectorAll('.header-drs').forEach(header => {\n      const hamburger = header.querySelector('.header-drs__hamburger');\n      const nav = header.querySelector('.header-drs__nav');\n      const close = header.querySelector('.header-drs__nav-close');\n      if (hamburger && nav) {\n        hamburger.addEventListener('click', () => nav.classList.add('is-mobile-open'));\n        if (close) close.addEventListener('click', () => nav.classList.remove('is-mobile-open'));\n        nav.querySelectorAll('.header-drs__nav-list a, .header-drs__nav-cta a').forEach(a => {\n          a.addEventListener('click', () => nav.classList.remove('is-mobile-open'));\n        });\n      }\n    });\n\n    \/* --- Scroll Reveal (data-anim \/ data-stagger) --- *\/\n    const animObserver = new IntersectionObserver((entries) => {\n      entries.forEach(e => { if (e.isIntersecting) { e.target.classList.add('is-visible'); 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La segmentazione mostra quanto vende oggi un punto vendita e se il suo potenziale \u00e8 in crescita. Indirizza i rappresentanti dove il loro lavoro porter\u00e0 la crescita maggiore &mdash; senza ampliare il team. Guarda [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"wp-custom-template-page-with-dark-footer","meta":{"_eb_attr":"","footnotes":""},"class_list":["post-8553","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Segmentazione dei punti vendita per il FMCG | Asseco Platform<\/title>\n<meta name=\"description\" content=\"Segmentazione multilivello dei punti vendita per i produttori FMCG che lavorano con i distributori. Un vettore di potenziale e una matrice decisionale 3x3 dicono ai rappresentanti quali PV attaccare, difendere o lasciare.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/assecoplatform.com\/it\/segmentazione-punti-vendita\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Segmentazione dei punti vendita\" \/>\n<meta property=\"og:description\" content=\"Segmentazione multilivello dei punti vendita per i produttori FMCG che lavorano con i distributori. Un vettore di potenziale e una matrice decisionale 3x3 dicono ai rappresentanti quali PV attaccare, difendere o lasciare.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/assecoplatform.com\/it\/segmentazione-punti-vendita\/\" \/>\n<meta property=\"og:site_name\" content=\"Asseco Platform\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-01T09:28:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2024\/09\/perfect-store.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/assecoplatform.com\/wp-content\/uploads\/2024\/09\/perfect-store.png\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data1\" content=\"13 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/assecoplatform.com\\\/it\\\/segmentazione-punti-vendita\\\/\",\"url\":\"https:\\\/\\\/assecoplatform.com\\\/it\\\/segmentazione-punti-vendita\\\/\",\"name\":\"Segmentazione dei punti vendita per il FMCG | Asseco Platform\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/assecoplatform.com\\\/it\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/assecoplatform.com\\\/it\\\/segmentazione-punti-vendita\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/assecoplatform.com\\\/it\\\/segmentazione-punti-vendita\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/assecoplatform.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/segmentacja-karta-sklep-1432-atakuj-en.svg\",\"datePublished\":\"2026-05-29T12:47:30+00:00\",\"dateModified\":\"2026-06-01T09:28:36+00:00\",\"description\":\"Segmentazione multilivello dei punti vendita per i produttori FMCG che lavorano con i distributori. 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